MakeUp in Los Angeles Archives

Pacifico Commercial | TV Commercial Makeup Artist

As a TV commercial makeup artist, I had the luck of working with Pacifico, a pilsner-style Mexican lager beer.It’s brewed in Mazatlán, Mexico, and is a popular choice among those who enjoy a light and easy-drinking beer. We’ve shot this commercial and photo campaign during 3 days in a studio in Los Angeles, CA.

Pacifico Beer history: In 1900, three German brewers established Cervecería del Pacifico in the small Mexican port town of Mazatlán. Word of the exceptionally drinkable pilsner-style lager traveled fast. Soon, thirst for Pacifico spread from Sinaloa and up the rugged Baja coastline. Fast forward to the early 1970s. As the story goes, a group of California surfers ventured south in their van to explore the breaks along the coast. Eventually they found themselves in Baja, where they also discovered hidden surf spots, friendly cantinas, and a beloved local beer called Pacifico.

Day One Agency created the concept and produced this commercial. An independent creative communications agency built for the next 10 years. FastCompany’s 2024 Most Innovative Companies. Ad Age’s 2024 A-List. PRWeek’s Outstanding MidsizeAgency 2024 and 2023. Fresh Thinking. New Energy. Every Day. This is Day One.

Unlike film or editorial shoots, TV commercials move fast. One of the most important thing is that I need to understand the brand, the director’s vision, the DP’s lighting setup, and my talent’s skin tone and then deliver fast. Commercials can feature everyone from celebrities to real people, and I need to make all of them look like the best version of themselves, on camera, under hot lights, possibly outdoors, usually the shoots go on 12+ hours.

I had an amazing time working with Pacifico and Day One Agency as a Los Angeles TV commercial makeup artist, I hope to create a long-lasting relationship with them in the future.

I constantly post about hair and makeup trends, please visit my traveling hair and makeup artist page here: https://www.instagram.com/lucabuzas/

To see more of my commercial work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Elliott Fashion Campaign | Traveling Hair and Makeup Artist

As a traveling hair and makeup artist, I had the luck of working with Elliott, a high-end fashion brand based in New York City.

About Elliott: It started as a dream and a sketch in NYC. Quickly, it turned into Elliott Shop. They are completely woman owned and dedicated to bringing you the highest quality silk dresses. The company was founded by Brynn Elliott Watkins and has been her passion project for years now. The name Elliott stems far back into Brynn’s family history. Her grandmother’s maiden name was Elliott and was one of her greatest fashion influences. To this day, she is the inspiration behind the Elliott brand.

All of their dresses are designed in NYC and hand crafted here in the USA. Their factory is located just around the corner and they are constantly overseeing the creation of each dress, that is making unique the Elliott dresses.

We shot this campaign in the iconic Venice Beach. Known for its bohemian spirit, Venice is a buzzing beach town with upscale commercial and residential pockets. We shot all around the free-spirited Venice Boardwalk and skate park. Our model / skater was Chloe Kat and we shot this campaign during 1 day.

I created an artistic blue smokey eye for her to match with the Elliott dress, the rest of her makeup was natural, camera ready. We shot both a photo and video campaign.

I had an amazing time working with Elliott as a Los Angeles traveling hair and makeup artist, I hope to create a long-lasting relationship with them in the future.

I constantly post about hair and makeup trends, please visit my traveling hair and makeup artist page here: https://www.instagram.com/lucabuzas/

To see more of my commercial work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

The 97th Academy Awards The Oscars | Los Angeles Celebrity Makeup Artist

As a Los Angeles celebrity makeup artist, I had the luck of working with Michelle Sobrino-Stearns, CEO and Variety Group Publisher. She was attending at the 97th Academy Awards.

The mission of the Academy is to recognize and uphold excellence in the motion picture arts and sciences, inspire imagination, and connect the world through the medium of motion pictures. They celebrate artistry and innovation in filmmaking. Inspire new generations to share their love of cinema and storytelling and connect film fans from around the world. At the core of all Academy initiatives is their ongoing commitment to diversity, equity, accessibility, sustainability and inclusion.

Michelle Sobrino-Stearns is the CEO and Variety Group Publisher. She is responsible for all revenue for the brands and manages the global sales, marketing and editorial teams. As Group Publisher she collaborates with the editorial features department of both brands to develop more than 250 annual print and digital features and also oversees the development of all cross-platform initiatives, including the 50+ events and summits held annually. Among her numerous innovations, she created Variety’s successful and prestigious “Power of Women” series held twice a year in New York and Los Angeles.

For Michelle, I created a glam hair and makeup look. I used a full coverage foundation, contoured her face and defined her brows. For this ultimate event makeup I did smokey, dramatic eyes, winged eyeliner with voluminous fake lashes, and a lip color that matched to her dress.

I had an amazing time working with Michelle Sobrino-Stearns as a Los Angeles celebrity makeup artist, I hope to create a long-lasting relationship with them in the future.

I constantly post about hair and makeup trends, please visit my branded video makeup artist in Los Angeles page here: https://www.instagram.com/lucabuzas/

To see more of my commercial work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

MakeUp in Los Angeles Event | Celebrity Makeup Artist

As a celebrity makeup artist in Los Angeles, I had the luck of attending on the MakeUp in Los Angeles event.

MakeUp in Los Angeles has been gathering and inspiring the West Coast beauty community for more than 8 years to co-create and together find future solutions to the major challenges of the industry and shape tomorrow’s cosmetics market. As a Glo.cal* business facilitator, MakeUp in Los Angeles orchestrates a friendly and intimate event gathering the most dynamic and creative suppliers with the most successful skincare and make-up brands.

I love to go to makeup events because during conferences, exclusive workshops, hundreds of booths meetings I got to connect with beauty companies and industry professionals. This is a unique opportunity to discover and exchange ideas on innovations and trends with a micro-targeted BtoB audience.

Coming from Europe, Asia, or America, MakeUp in exhibitors are among the leading suppliers of the beauty industry. Innovative and creative, responding to current consumer demands, focused on sustainable development, and respectful of the environment, they come to unveil their new ingredients and latest creations in formulation, packaging, accessories, and turnkey services, to skincare and/or makeup brands.

Luxe Pack transcends the traditional trade show format, positioning itself as a global platform focused on luxury packaging. It attracts industry leaders, innovators, and creative minds to discuss, explore, and introduce the latest trends, technologies, and designs in high-end packaging.

I had an amazing time attending on the MakeUp in Los Angeles as a celebrity makeup artist, I hope to create a long-lasting relationship with them in the future.

I constantly post about hair and makeup trends, please visit my branded video makeup artist in Los Angeles page here: https://www.instagram.com/lucabuzas/

To see more of my commercial work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/