Women’s Sportswear Stylist in Los Angeles | Napapijri “Future-Positive” Campaign

Women’s Sportswear Stylist in Los Angeles | NapapijriFuture-Positive” Campaign

As a women’s sportswear stylist in Los Angeles, I had the luck working with Napapijri, an Italian premium casual-wear brand owned by VF Corporation. Originally a producer of alpine travel bags, Napapijri now markets upscale apparel for men, women, and children, as well as accessories, footwear, and bags. The Napapijri brand is most widely associated with its Skidoo jacket.

As a commercial production company, Tiger House Films loves to take on challenges, especially when it comes to international fashion commercial clients. We were approached by Zelda Andreoli of Brand Consulting Agency Zelda Zelda to work with Golab Agency and creative director Ced Stefan Pakusevskij of FullScream to be the on the ground production company for the new Napapijri SS19 Fashion Commercial stills and video campaign.

The new campaign for Napapijri produced by Golab Agency and Tiger House Films fashion commercial production company in Los Angeles entitled “Future-Positive”, was the new Spring/Summer 2019 campaign by Napapijri. The Milan based brand has an inclusive approach in this campaign, expressed through the casting of globally diverse and emotionally expressive models. The story artfully mixes adventure, friendship, and romance following the cast as they initiate a new member to the Napapijri Tribe.

Tiger House Films fashion commercial production spanned 2 days with locations all over Los Angeles from the LA River to The Hollywood Hills to Malibu. With a cast of young models from several agencies, the logistical challenges were often present but handled by the on the ground team of producers and stellar crew.

This fashion commercial campaign was the part of the launch of Napapijri’s SS19 Collection, which envisions an unlimited future where different ethnic and diverse inspirations come together to form a collage of aesthetic influences: from Moroccan tapestries to workers’ uniforms, all the way to 1980s’ preppy Miami.

I had an excellent time working with Napapijri, Golab Agency, and Tiger House Films as a women’s sportswear stylist in Los Angeles and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe trends, please visit my women’s sportswear stylist in Los Angeles page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

The full fashion commercial can be viewed: HERE

Client: Napapijri

Agency: Golab Agency

Production Company: FullScream / Tiger House Films / Zelda Zelda

Creative Coordinator | Wardrobe Stylist Assistant: Luca Buzas


Activewear Wardrobe Stylist in Los Angeles | Higher Line Photoshoot

Activewear Wardrobe Stylist in Los Angeles | Higher Line Photoshoot

As an activewear wardrobe stylist in Los Angeles, I had the luck working with Higher Line, a premium eco-friendly yoga mat company, their mats custom-designed for mindful practice. Made to support the gentlest yoga asana to the most athletic high-intensity bodyweight training.

Being an activewear wardrobe stylist in Los Angeles, I styled Anya Shendrik and Ashok Zaman, the founders of Higher Line, and selected for them multiple wardrobe looks. I advised them which activewear brands will fit them for this photoshoot and communicate with them on trends, clothing styles, colors, and make-up matching to their brand.

Activewear and athleisure are taking over the fashion industry and more and more of us are opting to wear comfortable, stylish women’s fitness clothing as everyday casual wear. When it comes to yoga tops for women, a loose flowing yoga top is the queen. Layered over a stylish sports bra or crop top and vest, a loose yoga top will create effortless style and a cool, casual look. Don’t forget about black leggings/shorts they should be a staple of every woman’s wardrobe.

About Higher Line: With many years of experience between them as practitioners of yoga, fitness, and meditation, Higher Line began as the search for the perfect yoga mat, one that could complement all their practices. A mat that’s durable, easy to clean, and a good choice both for the health of one’s personal practice space as well as the environment as a whole. Their years of experience with substandard mats proved that this is not so easy to find.

I had a great time working with Higher Line as an activewear wardrobe stylist and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe trends, please visit my activewear wardrobe stylist in Los Angeles page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Client: Higher Line
Production Company: Studio Supreme
Wardrobe / Fashion Stylist: Luca Buzas

 

 


Los Angeles Fashion Director | TATLER Magazine Runway Fashion Show

Los Angeles Fashion Director | TATLER Magazine Runway Fashion Show

Being a Los Angeles fashion director, I had the luck to work with Tatlera legend in publishing was founded in England in 1709, and the Chinese version was launched in 2002. I designed a luxury cocktail wear collection which was showcased on a Tatler Magazine runway fashion show event in Shanghai, China, as well as in their print magazine.

As a fashion director and designer, I was in charge of the overall process of creating, styling, planning, developing and managing the rundown of the Tatler fashion show. As well as I managed our content for fashion magazines, photoshoots, websites, newspaper sections because I designed the collection so I wanted to make sure we get a lot of press and awareness for the brand.

We worked with about 12 Asian models from ESEE Model Management. Founded in 2002, ESEE model management is the leading professional model agency in China. ESEE represents a diverse collection of Chinese and foreign models across Asia.

Quantum Factory is a German operated Fashion Accelerator. Their mission is to facilitate emerging fashion designers and entrepreneurs across the globe to start their brands from zero and to succeed in their venture. Quantum Factory helped me to produce this luxury cocktail wear collection.

Tatler was first launched in Shanghai in 2002 and expanded to Beijing in 2004. In 2012, the regional editions were consolidated under one national edition, Shangliu Tatler, which is distributed to 51 cities in China.

I had a wonderful time working with Tatler and ESEE Model Management as a Los Angeles fashion director and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe trends, please visit my Los Angeles fashion director page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Client: Tatler
Production Support: Quantum Factory
Fashion Director / Wardrobe Stylist: Luca Buzas

 

 


Personal Stylist Los Angeles | FUPIN Group – MRH Sparotica Groupe Collaboration

Personal Stylist Los Angeles | FUPIN Group – MRH Sparotica Groupe Collaboration

As a personal stylist Los Angeles, I had the luck to work with Fupin Group – MRH Sarotica Groupe, MRH SpaRotica Groupé curates an exceptional array of evocative premium fashion brands with longterm survivability that transcends global fashion trends.

We worked with 2 international models from ESEE Model Management. Founded in 2002, ESEE model management is the leading professional model agency in China. ESEE represents a diverse collection of Chinese and foreign models across Asia.

Being a personal stylist, I styled these 2 models and selected for them countless wardrobe looks. I advised them which brands will fit them and communicated with Fupin Group on new fashion trends, clothing styles, colors, and make-up.

Depending on how I’m getting hired by the client, a personal stylist job is not to be confused with a wardrobe stylist job. When I select the clothing for published editorial features, print or television advertising campaigns, music videos, concert performances, and public appearances made by celebrities and models. As a personal stylist, I typically work one-on-one with the client, while when I’m doing wardrobe styling I’m often part of a larger creative team collaborating with a brand, photographer, art director and a video production team to put together a particular look or theme for the specific project.

FUPINGROUP (“FUPIN”) is a consumer-centric aspirational luxury group. Their existence is profoundly inspired by iconoclastic/evocative premium fashion brands and ardent customers that lust for them. They curate and invest in impactful brands through acquisition and licensing, and capitalize on their longterm value by financing, managing and nurturing their growth.

I had a wonderful time working with Fupin Group and ESEE Model Management as a personal stylist Los Angeles and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe trends, please visit my personal stylist Los Angeles page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Client: Fupin Group
Agency: Studio Supreme
Production Company: Studio Supreme
Wardrobe / Personal Stylist: Luca Buzas

 

 


Los Angeles Fashion Stylist | Alitrip Commercial Spot

Los Angeles Fashion Stylist | Alitrip Commercial Spot

As a Los Angeles fashion stylist, I had the luck to work with Alitrip. Alibaba is China’s and by some measures, the world’s biggest online commerce company. Its three main sites: Taobao, Tmall, and Alibaba.com. They have hundreds of millions of users and host millions of merchants and businesses. Alibaba handles more business than any other e-commerce company.

I styled 1 model through multiple wardrobe changes during this video campaign production. The wardrobe direction given from the client and director was casual and lifestyle so I brought many options from ZARA, H&M and Forever21 stores.

Alitrip is dedicated to building the Chinese largest Online-Travel-Service platform. In 2014 they served over 50 million Chinese travelers. As an international component of Alitrip, Alitrip Global provides a cross-border platform for foreign excellent travel agencies to access Chinese outbound travelers.

Deadalum Films hired me directly as a Los Angeles fashion stylist. Founded in 2006, Daedalum Films is a video production company registered in mainland China and Hong Kong, headquartered in Shanghai. They work around the world on projects of all sizes and genres, for clients across all industries. They offer a full range of services from creative concept through post-production of a final video.

I had a wonderful time working with Alitrip and Deadalum Films as a fashion stylist and hope to create a lasting business relationship with them for the future.

I constantly post about fashion trends, please visit my Los Angeles fashion stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Link to the video: http://www.daedalumfilms.com/#/alitrip/

CREDITS:

Client: Alitrip
Agency: Deadalum Films
Production Company: Deadalum Films
Wardrobe Stylist: Luca Buzas

Shot and Directed by: Luis A. Tapia
Actress: Shao Qi
Music: Albert Yu
Color: Nikola Stefanovic
Compositing: FIN Design + Effects

 

 


Activewear Fashion Stylist | Nurture Digital x NASM Zumba Shoot

Activewear Fashion Stylist | Nurture Digital x NASM Zumba Shoot

As an activewear fashion stylist in Los Angeles, I had the luck to work with Nurture Digital, a creative content agency. Nurture is an ad agency that creates and promotes online video campaigns for brands big and small. NASM is partnering with ZUMBA to extend its network that will explore what it means to be a team.

Nurture Digital hired me for the activewear fashion stylist position on this shoot. Their team produced this 4 days commercial shoot. Nurture is a first-class digital agency. They always exceed expectations when it comes to the final product and are always on time hitting deadlines, no matter how short the turnaround time might be. It was very exciting to collaborate with Nurture Digital on this NASM advertising campaign. I had a couple of days pre-production work to select and prepare all of the talents outfits for the shoot days. I worked in conjunction with the agency and video team to organize the shot list and decide how any outfit changes talents needed in order to capture the concept the client required.

About NASM: Now in their 30th year, the National Academy of Sports Medicine has been world-renowned for the quality of their personal trainers and the scientific rigor of their program. NASM offers a Certified Personal Training program, with 4 learning packages available. And NASM specializations can take your personal training skills to a whole new level.

NASM and ZUMBA Fitness are collaborating on different personal trainer programs. ZUMBA is pretty much the most awesome workout ever. Dance to great music, with great people, and burn a ton of calories without even realizing it.

I had a wonderful time working with Nurture Digital and NASM as an activewear fashion stylist and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe trends, please visit my activewear fashion stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Client: NASM
Agency: Nurture Digital
Production Company: Nurture Digital
Wardrobe Stylist: Luca Buzas

 

 


Las Vegas Wardrobe Stylist | Adidas Fashion Show

Las Vegas Wardrobe Stylist | Adidas Fashion Show

Traveling is one of the best parts of my job as a Las Vegas wardrobe stylist, which was where I worked on a fashion show for Adidas. For this, as with every job, my goal was to match the brand identity and create the appropriate looks for the client.

Adidas AG is a multinational corporation, founded and headquartered in Herzogenaurach, Germany, that designs and manufactures shoes, clothing, and accessories. It is the largest sportswear manufacturer in Europe and the second-largest in the world.

As a Las Vegas wardrobe stylist, I was assigned to work on fourteen models, and my goal was to create the perfect looks for each of them so they would look great in the N.H.L. hockey jerseys on the fashion show. When working with a sports brand, the style is pretty straight forward. I love it when I am able to pull off great looks, even when the available items are limited because it allows me to be creative with the colors and shapes of the outfits.

One of the things I love about my job is that it teaches me how to be flexible. Traveling for a job is a prime example of this. I love planning what to bring and checking what I need ahead of the shoot so that I can come to the location ready to take on the task.

Another thing I love about this job is that I get to work closely with brands, most of which I would personally use and recommend. Usually, the producers are very detailed when it comes to the instructions and briefs in regards to the show, and they really appreciate it when you take the time to study the client’s brand identity and ensure that the looks I create suit the brand’s image.

I frequently post about fashion trends on my Instagram, please visit my Las Vegas wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see additional of my work as a Las Vegas wardrobe stylist, please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


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