TV Commercial Styling | Natural Vitality Commercial

TV Commercial Styling | Natural Vitality Commercial

In TV commercial styling, I mostly work on TV commercials and branded videos. I got a chance a couple of months ago to work with RockBridge Productions production company for a Natural Vitality commercial spot. RockBridge Productions was contacted by Craftsman+ to produce several social media videos for Natural Vitality.

I styled 3 talents through multiple wardrobe changes during this commercial production. The wardrobe direction given from the client and director was lifestyle and casual so I brought many options from H&M and ZARA stores. I was the key hair and makeup artist as well on this project.

Craftsman+ is a modern-day creative agency, building beautiful content to help with branding and make our advertisers’ ads more effective.

RockBridge Productions is a video production agency based in San Francisco. They concentrate on building strong relationships with talented directors and bringing their visions to life through commercials, music videos, and feature films.

I had a great time working with RockBridge Productions and Craftsman+ team as a TV commercial styling and hope to create a lasting business relationship with them for the future.

I constantly post about fashion styling trends, please visit my TV commercial styling page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Producer Michelle Moy
Writer Nick Chan
Director Roman Medjanov
1st AD Karim Nabil
DP Aaron Grasso
1st AC Garet Jatsek
2nd AC Estevan Falcon
DIT/on set editor Davide Fiore
Casting Sammy Gollestani
Production Coordinator Nic Jara
Sound Kevin Santiago
Key Gaffer Luis Ramos
Best Boy Max Kozelchik
Key Grip Christopher Martin
Best Boy Steven Albovias
Production Designer Sydney Forest
Art PA Tyler Wright
MUA AND! Wardrobe Luca Buzas
Wardrobe Assist Nea Dune
Storyboard Artist Amy Lê
Studio Teacher Dana Gardener
PA Anukriti Singh
Creative Director/co-writer: Henry J Kim

 


San Diego Wardrobe Stylist | San Diego Zoo Spring Break Shoot

San Diego Wardrobe Stylist | San Diego Zoo Spring Break Shoot

Being a San Diego wardrobe stylist I had the luck of working with San Diego Zoo on their Spring Break shoot at the Dream Factory Studio. I styled and did hair and makeup for 3 kids during this photo shoot production. I love working with children because of they blunt, funny and imaginative.

As a fashion stylist, I work mostly for advertising agencies, studios, production companies individuals, fashion houses and clothing brands. My main responsibilities include providing fashion advice; choosing and coordinating outfits for the talents/actors/models in photo shoots or actors in television and film, and choosing props and accessories and preparing them for shoots.

Saatchi & Saatchi has grown from a start-up advertising agency in London in 1970 to a global creative communications company with 114 offices in 67 countries and over 6500 employees. Saatchi & Saatchi is part of the Publicis Groupe, the world’s third-largest communications group. They are a full service, integrated communications network and they work with 6 of the top 10 and over half of the top 50 global advertisers. They’re in the business of getting people to fall in love with their clients’ products and services.

Our photographer was Vanessa Stump, she has been a professional photographer in Los Angeles since 2001. She specializes in food, kids and portrait shoots.

The San Diego Zoo is a zoo in Balboa Park, San Diego, California, housing more than 3,500 animals of more than 650 species and subspecies

It was such a pleasure to work with Vanessa StumpSan Diego Zoo and Saatchi & Saatchi on this project and I wish to work with them again on another photo shoot production as a San Diego wardrobe stylist.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my San Diego wardrobe stylist page here: https://www.instagram.com/lucabuzas/

CREDITS:

Client: San Diego Zoo
Advertising Agency: Saatchi & Saatchi
Photographer: Vanessa Stump
Wardrobe Stylist / Hair – Makeup Artist: Luca Buzas

Location: Los Angeles, California


Los Angeles Celebrity Stylist | Trendeavour Interview

Los Angeles Celebrity Stylist | Trendeavour Interview

As a Los Angeles celebrity stylist, I got interviewed by Trendeavour Online Magazine. Trendeavour was founded in 2017 as an independent media/education company and digital marketing agency. Their mission is to empower creatives and provide motivational content, actionable resources, tools and tips for aspiring creative entrepreneurs to start and build their business. They interview industry experts to give inspiring, invaluable and proven advice they learned throughout their careers.

Let me tell you a little bit about the interview. Trendeavour asked me a couple of questions via email such as, what made me become a fashion stylist, what challenges I faced living in China and how I moved to Los Angeles and started my career there? You can find my answers below:

“I always wanted to move to Los Angeles so it felt right to start this journey. I always knew that there is a huge creative industry in L.A. but I didn’t know how I would do at first.

I lived in Shanghai for 5 years and was lucky to travel around Asia but I didn’t see myself living there for another 5-10 years.

I had to decide quickly how the future of my career would take shape. With my mind on the US, everything shifted naturally in the direction of Los Angeles as my next destination.

It was great living in Asia for as long as I did and I’m very happy I am able to continue my carrier in the US by taking the lessons I learned in Asia and applying them to the industry here in Hollywood.

Before and after I moved, I connected with a lot of producers, advertising agencies and companies in order to start to work and that networking paid off. ”

The full interview can be found here:

From Shanghai to L.A. – Luca Buzas on Becoming a Hollywood Celebrity Stylist

It was a pleasure collaborating with Trendeavour on this interview as a Los Angeles celebrity stylist and hope to create a lasting relationship with them for the future.

I constantly post about fashion styling trends, please visit my Los Angeles celebrity stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


Los Angeles Wardrobe Stylist | Deloitte Digital Marketing Campaign

Los Angeles Wardrobe Stylist | Deloitte Digital Marketing Campaign

As a Los Angeles wardrobe stylist, I’ve had the opportunity to work with Deloitte Digital on their 8×8 Communications promotional materials. I was the lead makeup artist and wardrobe stylist on this shoot. This campaign was shot in the Deloitte office in Los Angeles, California.

We shot this commercial spot for 3 days and I styled 5 talents each day through multiple wardrobe changes during this production. The wardrobe direction given from the director and client was business casual/corporate and lifestyle so I brought many options from Topshop and ZARA stores.

A couple of styling tips and tricks:

  1. Have your models wear trends in an appropriate way
  2. Mix prints and patterns carefully because of the camera can read prints differently
  3. Don’t be too matchy-matchy
  4. Show skin selectively
  5. Bring staple pieces
  6. Develop a signature style for each model
  7. Have a classic white shirt ready

Deloitte Touche Tohmatsu Limited, commonly referred to as Deloitte, is a multinational professional services network. Deloitte is one of the “Big Four” accounting organizations and the largest professional services network in the world by revenue and number of professionals with headquarters in London, United Kingdom.

For this corporate photoshoot, I need to make we have tailored suit jackets, bottoms, shoes, blouses, and ties available for our talents. For blouses underneath the jacket, think shiny. The silky fabric looks great on the camera. I brought simple earrings, bracelets, and necklaces with me as well.

I had a wonderful time working with Deloitte’s team as a Los Angeles wardrobe stylist, I hope to create a long-lasting relationship with them for the future.

I constantly post about fashion styling trends, please visit my Los Angeles wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


Television Wardrobe Stylist | Cathay Bank Commercial

Television Wardrobe Stylist| Cathay Bank Commercial

As a television wardrobe stylist, I got a chance a couple of months ago to work with Tiger House Films production company for a Cathay Bank commercial spot. Tiger House Films was contacted by Plan C Agency located in Downtown Los Angeles to produce several social media videos for Cathay Bank.

I styled about 10 talents through multiple wardrobe changes during this commercial production. The wardrobe direction given from the client and director was business and business casual so I brought many options from ZARA and H&M stores.

The target audience for this project was the Chinese American demographic here in the United States. By getting social media video content marketed to this particular group about the benefits of banking with Cathay, the wide reach of internet marketing has allowed for Cathay Bank to see immediate results and benefits regarding exposure of their brand.

Because Cathay Bank first opened in 1962 in Los Angeles’ Chinatown as the first Chinese-American bank in Southern California, our goal was to teach the history of this brand to new customers, bringing in the next generation of Chinese-American consumers. In 1979 Cathay Bank opened its first branch office in Monterey Park. Its first overseas representative office in Hong Kong was opened in 1985.

I had a great time working with Cathay Bank and Tiger House Films team as a television wardrobe stylist and hope to create a lasting business relationship with them for the future. As a stylist, I mostly work on TV commercials, branded videos, and fashion shoots.

I constantly post about fashion styling trends, please visit my television wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Client: Cathay Bank
Production Company: Tiger House Films
Director: Tony Au
DP: Martin Moody
Creative Coordinator / Wardrobe stylist: Luca Buzas

 


TV Commercial Stylist | New York Life Insurance Commercial

TV Commercial Stylist | New York Life Insurance Commercial

I was hired as a TV commercial stylist multiple times by Tiger House Films production company for a New York Life Insurance Commercial. This TV commercial production had a very fast turnaround and we are happy to say that our workflow with Plan C Agency executed the projects of very high quality. I had to make sure all the talent had their wardrobe options so I was able to deliver the best to our client on the shoot days. As a wardrobe stylist based in Los Angeles, I was able to communicate with all the talent their wardrobe options very well.

We shot this commercial for 2 days, one day in an ice skating rink and in the client’s Los Angeles office. The second day was a beautiful house located in Beverly Hills. Not only did wardrobe styling on this job but I was also the hair and makeup artist. The commercial turned out great, it is very dynamic. Our schedule for this creative commercial was a bit difficult as we had to do an overnight due to the Pasadena Ice Skating Center’s schedule. Tiger House Films crew made the difficult situation into a very smooth and precise shoot that went off without any problem.

The plot of this branded media revolves around an affluent Asian American family who wants the best for their daughter. She tries activities such as piano and violin (very popular culturally relevant activities in Asian American communities across the country) but can’t quite find her niche. She finally tries something more athletic, ice skating, and realizes her passion for the sport.

Plan C is a multicultural marketing and communications agency with offices in Los Angeles and New York. Their mission is to guide brands on their path to growth through strategic planning, advertising, traditional & digital media, events, and PR.

I had a great time working with New York Life Insurance and Tiger House Films team as a TV commercial stylist and hope to create a lasting business relationship with them for the future. As a stylist, I mostly work on TV commercials, branded videos, and campaigns with THF production team.

I constantly post about fashion styling trends, please visit my TV commercial stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Director: Tony Au

Agency: Plan C Agency

Production Company: Tiger House Films
Creative Coordinator and Stylist: Luca Buzas


Los Angeles Wardrobe Stylist | Ember Commercial

Los Angeles Wardrobe Stylist | Ember Commercial

Ember, a design-led temperature control brand hired me as a Los Angeles wardrobe stylist for their commercial spot in July 2019. I love to work with creatives who have great taste in their work and advertising materials. We shot this video campaign during 1 day in Los Angeles, CA.

I styled 2 talents through multiple wardrobe changes during this photo campaign production. The wardrobe direction given from the client and director was casual and lifestyle so I brought many options from ZARA and H&M stores. In advertising I usually shop new clothes from a variety of brands. I shop A lot, especially if I work on a video campaign with multiple models. I usually shop three to four times the amount I actually need.

About Ember: The Ember Ceramic Mug is beautifully designed to be used in your home or at your desk, and keeps your beverages at the perfect temperature from the first sip to the last drop.
Ember was created to solve a simple, yet universal problem for coffee and tea drinkers. Using their patented temperature control technology, Ember invented a way to extend the moment of perfection with your favorite hot beverage.

We shot this commercial spot at Ember’s office and at a home location. Designed for home or office, the new Ember Mug does more than simply keep your coffee hot. Their smart mug allows you to set an exact drinking temperature, so your coffee is never too hot, or too cold.

I had a great time working with Ember’s Team as a Los Angeles wardrobe stylist and hope to create a lasting business relationship with them for the future.

I constantly post about fashion styling trends, please visit my Los Angeles wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Director: Dori Oskowitz
HMUA and Wardrobe Stylist: Luca Buzas


Los Angeles Fashion Stylist | Editorial Photo Shoot in Hollywood

Los Angeles Fashion Stylist | Editorial Photo Shoot in Hollywood

I would like to share a great experience I had working as a Los Angeles fashion stylist with Tarek Reed fashion photographer. I have already worked with him on a couple of projects,  his works are simply outstanding. Tarek Reed is an editorial and commercial photographer, based in Boston, Miami and Los Angeles.

Our model on this editorial photo shoot was Amanda Gullickson who is currently signed up with Wilhelmina Los Angeles, New York, Chicago and NEXT Models Miami.

We worked with Mannfolk PR and Media Playground on this shoot. As a Los Angeles fashion stylist I reached out to them a couple of weeks before our photo shoot day and shared with them our creative concept. Both of these PR companies loved our direction and they were happy to lend to us their exclusive designer pieces for the duration of the shoot. Their brands included Mimi Tran celebrity fashion designer’s pieces.

MANNFOLK PUBLIC RELATIONS is a modern one-stop solution for the new millennium.  Named one of the country’s most dependable “it” PR firms by WWD, MANNFOLK PR combines years of savvy experience and knowledge for today’s digitally focused strategies. Their strengths in the digital media realm recognizes the importance of the right strategic collaborations while providing brands with the personalized attention only a boutique firm can provide.

With a PR showroom in Los Angeles and office in New York, MANNFOLK PR is staffed by creative, experienced, and highly motivated professionals who are committed to bringing your brand’s message to the fashion, beauty, and lifestyle industries’ most influential trendsetters.

Media Playground PR (MPPR) is a Los Angeles based public relations firm specializing in fashion and lifestyle brands since 2003. They craft integrated media strategies, connecting public relations and social media with brand directives to maximize your brand’s global exposure.

Check out the finalized images on En-Vie-Fashion Magazine to learn more about our creative collaboration: http://www.en-vie-fashion.com/

I constantly post about styling trends, please visit my Los Angeles fashion stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Please visit Tarek Reed website for more: https://tarek-reed.format.com/


Wardrobe Stylist Based In Los Angeles I New York Life Insurance Web Commercial

Wardrobe Stylist Based In Los Angeles I New York Life Insurance Web Commercial

Recently I was hired as a wardrobe stylist by Tiger House Films production company for a New York Life Insurance Web Commercial. This web commercial production had a very fast turnaround and we are happy to say that our workflow with Plan C Agency executed the projects of a very high quality. I had to make sure all the talent had their wardrobe options so I was able to deliver the best to our client on the shoot days. As a wardrobe stylist based in Los Angeles, I was able to communicate with all the talent their wardrobe options very well.

The Tiger House Films production company was approached by Plan C Agency to produce a web commercial production for New York Life Insurance as one of three in a series. This particular web commercial production focuses on cultural diversity through different Asian families celebrating Lunar New Year in their individual households. Tiger House Films commercial production company has teamed with Plan C agency several times in the past to deliver high-quality projects for their clients.

Plan C is a multicultural marketing and communications agency with offices in Los Angeles and New York. Their mission is to guide brands on their path to growth through strategic planning, advertising, traditional & digital media, events, and PR.

As a wardrobe stylist based in Los Angeles, I mostly work on TV commercials, branded videos, and campaigns. I really enjoyed collaborating with the creative team on this New York Life Insurance web commercial.

CREDITS:

Creative Agency: Plan C Agency
Production Company: Tiger House Films
Client: New York Life Insurance

I constantly post about styling trends on Instagram, please visit my wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


Los Angeles Wardrobe Stylist | MTailor TV Commercial

Los Angeles Wardrobe Stylist | MTailor TV Commercial

Recently I was called in by Aris production house to collaborate on an MTailor branded TV commercial shoot. As a Los Angeles wardrobe stylist,  I was hired onto this commercial production as the key wardrobe stylist.

There were 4 actors to style and to make sure their outfits fit perfectly on camera, the director and I collaborated heavily on the concept and mood of the shoot. This TV commercial was shot in 1 day on a location where an airplane was built, dressed and used as set design.

Commercials and branded videos have always been a challenge because the pressure and requirements are very high for demanding brands. As a Los Angeles wardrobe stylist the standards of the industry require that I am extremely detailed and on my game at all times.

MTailor is a custom clothing company that exclusively uses a smartphone app which takes your measurements to create custom shirts, trousers, and suits. The concept of this company is to design perfect fitting custom clothing so this made my job easier, not having to fit each actor (it was already done for me!). All their shirts, suits, jeans, chinos, and tees are made of very high quality materials, the seams are neat and even, the fabric feels durable, and all of the buttons are securely attached.

Styling is one of the most important elements of any fashion brand campaign. It governs how your clothes look in your store and helps to ensure they stand out amongst the sea of similar brands on the market. Every adult male should own a suit—just pay attention to the shade you’ve got.

From Miles, the founder of MTailor:

“At MTailor, we are bringing professional quality custom shirts into the modern era. We make it easy, convenient and fast while maintaining an amazing fit and quality shirts.

To see more of my work as a Los Angeles wardrobe stylist, please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

To see the entire collection of MTailor, visit their website here: https://www.mtailor.com