AI Virtual Stylist Archives

Atlanta Wardrobe Stylist | Branded Video and TV Commercial Shoots

Being an Atlanta wardrobe stylist offers an exciting and dynamic career filled with creativity, problem-solving, and opportunities in the fashion, entertainment, and commercial industries. As an Atlanta wardrobe stylist, I work with clients, directors, and creative teams to bring visual concepts to life by curating, organizing, and styling clothing and accessories for photo shoots, commercials, music videos, branded content, and more.

Atlanta has become a major hub for film, television, and commercial productions, thanks to the Georgia Film Tax Credit, which incentivizes filmmakers to shoot in Georgia. This has led to a booming demand for wardrobe stylists, hair and makeup artists particularly in commercial shoots and branded video content, which is increasingly popular for TV, films and online platforms like YouTube, Instagram, and TikTok. It’s really important to understand the brand’s values, target audience, and campaign goals. I always have to ensure that every outfit speaks to these points, making the product desirable or aligning with the brand’s ethos.

My bread and butter are commercial shoots, branded content videos. The process differs slightly from fashion editorials or personal styling because it focuses heavily on selling a product or promoting a brand’s image.

Being a fashion stylist in Atlanta for branded video and TV commercial shoots is an exciting, multifaceted career that blends creativity, fashion, and branding. Whether I’m styling for a global brand or a small local campaign, each project offers an opportunity to showcase my skills, work with incredible teams, and bring a brand’s story to life through fashion.

I also often style celebrities, I love working with high profile individuals because their professionalism always shows instantly on camera.

I constantly post about fashion and wardrobe styling trends, please visit my Atlanta wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

SOLBARI Lifestyle Shoot | Traveling Wardrobe Stylist

As a traveling wardrobe stylist, I had the luck of working with Solbari on their photo/video shoot in Los Angeles, CA. I styled, did hair and makeup for one model for this shoot.

Solbari is an Australian company based in Melbourne. At Solbari, Founder & CEO, Johanna Young, knows firsthand the toll that skin cancer and melanoma can take on individuals and their loved ones. After seeing the effects of these illnesses through her work as a volunteer with skin cancer charities, Johanna was motivated to take action.Did you know that 1 in 5 Americans will develop skin cancer by the age of 70 and that more people are diagnosed with skin cancer each year in the U.S. than all other cancers combined? That’s why at Solbari, they’re dedicated to being global leaders in skin cancer research, prevention, detection, and treatment.

The photos and videos was shot by Jessica Linderman. Jessica Linderman is a Videographer & Photographer based in Los Angeles. Her work ranges from adventure travel, wellness, and brand stories to environmental issues such as climate change.

Jess fell in love with the camera the year she decided take a break from her career in television production and backpack solo across Central America and South East Asia. That defining trip led to more travels and chasing projects that aligned with her love for travel, adventure, and personal growth. She now works with brands, organizations, and individuals capturing stunning images and telling meaningful stories.

I constantly post about wardrobe styling trends, please visit my traveling wardrobe stylist in LA page here: https://www.instagram.com/lucabuzas/

I had an amazing time collaborating with Solbari and Jess Linderman as a traveling fashion stylist, I hope to create a long-lasting relationship with them in the future.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

1862 Collections | Wardrobe stylist and HMUA

As a wardrobe stylist and HMUA I got a chance to work with 1862 Collections on their campaign shoots in Joshua Tree, California. I had 4 agency models to style and do their hair and makeup. 1862 Collections sells high quality, premium leather jackets. I styled the looks with casual jeans and T-shirts so the products were the campaign’s main focus. The hair and makeup looks were natural and camera ready, to match it with our desert, lifestyle vibe that we were going for. The photo and video campaign launches this autumn and I couldn’t be more excited how it turned out, stay tuned!

Sergio Garcia was our photographer, he is a photographer working from Los Angeles to New York city. His work includes commercial advertising, celebrity, fashion, editorial, and portrait work. He is represented by Exclusive Artists.

1862 Collections’s mother brand is Marai. The idea for MARAI was born after we learned that Switzerland burns tens of thousands of goat and sheepskins from the food industry every year. This has been taking place ever since the regional leather industry came to an end in the 1950s. Fortunately, some of these hides still find their way to G. Neuenschwander Söhne AG in Oberdiessbach, a trader and tanner of hides and furs with a tradition extending back over 150 years. Due to decreased demand, however, the fur trade has been slumbering for several decades: the warehouse is bursting at the seams. If no buyers are found for the hides in the near future, they too will have to be burned.

I constantly post about wardrobe and fashion styling trends, please visit my wardrobe stylist and HMUA in Los Angeles page here: https://www.instagram.com/lucabuzas/

I had an amazing time collaborating with 1862 Collections and Marai as a wardrobe stylist and HMUA, I hope to create a long-lasting relationship with them in the future.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Adweek Publication | Top Fashion Stylist in LA

As a top fashion stylist in LA I got a chance to work with New York Life Insurance Company on their TV commercial spot in Los Angeles, CA. Our national commercial spot is featured on Adweek. You can find the article here: https://www.adweek.com/agencyspy/friday-stir-210/

Link to the commercial spot: https://www.youtube.com/watch?v=bsW5EgosHAM

About Adweek: The Adweek Network is made up of 3 industry-leading ( AgencySpy, TVSpy and TVNewser ), continuously-updated news sites covering the inner workings the TV news and advertising industries.

About New York Life Insurance Company: New York Life Insurance Company is the third-largest life insurance company and the largest mutual life insurance company in the United States, and is ranked #71 on the 2023 Fortune 500 list of the largest U.S. corporations by total revenue.

The commercial was produced by Tiger House Films. Tiger House Films is a dynamic, multi-award winning full-service commercial and brand media production company headquartered in Los Angeles, CA, known for it’s vibrant, modern aesthetic. Additional teams are in New York, San Francisco and nationwide.

From Adweek: –New York Life Insurance Company, in collaboration with Plan C Agency, has launched “Your Choice,” a social campaign that celebrates the immigrant experience in America. Understanding the pivotal role these communities play in shaping the national consciousness, New York Life Insurance Company embarked on an ambitious creative campaign to carve out a more inclusive and multicultural space within the insurance industry. The spot serves as a powerful testament to the hopes, dreams, and struggles of immigrant families in the United States.

I constantly post about wardrobe styling trends, please visit my top fashion stylist in LA page here: https://www.instagram.com/lucabuzas/

I had an amazing time collaborating with New York Life Insurance Company and Plan C Agency as a top wardrobe stylist in LA, I hope to create a long-lasting relationship with them in the future.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Shark Beauty Commercial | Los Angeles Wardrobe Stylist

Being a Los Angeles wardrobe stylist I got a chance to work with Shark Beauty in Los Angeles, CA. We were shooting this commercial in Pacific Palisades at a beautiful house location. I styled 3 models during this shoot, they each had 2 outfit changes.

SharkNinja is a global product design and technology company based in Needham, Massachusetts. Founded in 1994 by Mark Rosenzweig and led by CEO Mark Barrocas, who joined the company in 2008 as President, the company’s name is formed by combining its two primary brands: Shark and Ninja. Shark Beauty celebrates the diverse, the eclectic, and the yet-to-be celebrated hair, because all hair types are beautiful.

Meet the Shark SpeedStyle Pro FLEX Hair Dryer System: Shark’s new ultra-powerful hair dryer system designed for no heat damage, with higher velocity & a more compact design than the leading luxury hair dryer. Unfolds for salon-quality styles on all hair types with professional power at home, no heat damage. Includes Scalp Shield — designed to protect 100% of new hair growth from extreme heat.

More details on the hair dryer:

• PRO PERFORMANCE: Ultra-fast wet-to-dry styling for salon-quality blowouts & curls.
• HIGH-VELOCITY. COMPACT DESIGN: Airflow reaches 0-100 mph in less than a second.
• SCALP SHIELD: Activate to instantly adjust temp + protect scalp from extreme heat.

I constantly post about wardrobe styling trends, please visit my Los Angeles wardrobe stylist page here: https://www.instagram.com/lucabuzas/

I had an amazing time collaborating with Shark Beauty and Tiger House Films as a celebrity wardrobe stylist, I hope to create a long-lasting relationship with them in the future.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

New York Life Insurance | TV Commercial Stylist

Being an TV commercial stylist I got a chance to work with New York Life Insurance Company on their TV commercial spot in Los Angeles, CA. We were shooting this bared video in Venice at a beautiful house location and at an office building.

About Plan C Agency: Their journey began in 1995 with a spark of creativity and a vision to connect and inspire Asian Americans. In the heart of San Francisco, they started as a humble promotions and event production company and quickly blossomed into a national brand synonymous with Asian events and entertainment. From this single passion point they have proudly produced over 6,000 unforgettable experiences and united over 4 million attendees across North America and Asia.

In 2004, they embarked on a new chapter, expanding beyond events to become a trailblazing force in Asian American marketing and communications. From the very beginning, they’ve been pioneers – pushing boundaries and setting trends.

I constantly post about wardrobe styling trends, please visit my TV commercial stylist page here: https://www.instagram.com/lucabuzas/

I had an amazing time collaborating with New York Life Insurance Company and Plan C Agency as a wardrobe stylist, I hope to create a long-lasting relationship with them in the future.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

High Profile Individuals | Online Personal Stylist

Being an online personal stylist I got a chance to work with many high profile individuals in the past.

Creating a capsule wardrobe can feel overwhelming and daunting, especially if you are a working professional who doesn’t have the time to think about what to wear. I love helping people curate stellar personal style and find the right fit and color for your body for each occasions such as work events, catching up with your friends or date nights.

I strongly believe that style is more than fashion. It is self-expression, a way for you to express, embody and elevate your potential.

Qualities that a personal stylist needs to be aware of at all times: positive self-starter, understanding how to effectively manage their time, possesses a strong eye for putting together outfits, and is passionate about environmental sustainability.

Requirements as a virtual / online personal stylist:

Strong knowledge of current fashion trends and brands
Ability to understand and cater to individual style preferences
Excellent communication skills and a collaborative approach
Detail-oriented with a keen eye for aesthetics and quality

My remote stylist services include:

Virtually consult clients on wardrobe upgrades. Identify stores and brands that align with my style preferences.
Review wardrobe and provide recommendations. Create a comprehensive lookbook featuring suggested outfits
Guide outfit coordination, styling tips, and seasonal trends. Ensure that selected pieces complement my personal aesthetic and lifestyle needs.
Provide creative direction to help build wardrobe collections

I constantly post about wardrobe styling trends, please visit my remote personal stylist page here: https://www.instagram.com/lucabuzas/

I had a wonderful time working on several projects as an online personal stylist and hope to create a lasting business relationship with them for the future.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

SMYK Campaign | Los Angeles Children Wardrobe Stylist

As a Los Angeles children wardrobe stylist I got a chance to work on a SMYK campaign shoot in Los Angeles. We were filming during 3 days in various locations.

About SMYK: Smyk is one of the most recognized brands in Poland, with an 82% brand awareness, exceptional brand trust and clear market leadership in the children’s market. SMYK stores and the smyk.com website offer the widest range of products for children up to age 14, through an omni-channel offer. At SMYK, customers find a comprehensive offer of apparel, toys, school accessories, books, multimedia, baby accessories. SMYK stands out for its broad range of own-label products available exclusively at SMYK and franchising partners’ stores: COOL CLUB and SMIKI. Smyk’s own-brands are complemented by leading third party brands such as Lego, Hasbro and Mattel.

I styled every day 5-6 children in various outfits during this campaign. I admire the energy that kids bring to set and how they keep everyone on their toes. I love getting to work on projects that are creative and challenging. It is always great to get to work with a team and brands that are really passionate about what they do. I would like to get to work with more production companies that keep environmental impact and waste in mind on set.

For this project, I got approached by Ilmatic, a Polish branded video and photo production company.

I constantly post about wardrobe styling trends, please visit my Los Angeles wardrobe stylist page here: https://www.instagram.com/lucabuzas/

I had a wonderful time working with as a Los Angeles children wardrobe stylist and hope to create a lasting business relationship with them for the future.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Instacart Branded Videos | Los Angeles Wardrobe Stylist

As a Los Angeles wardrobe stylist I got a chance to work on an Instacart commercial shoot in Los Angeles. We were filming during 2 days in a house location near Venice Beach, CA.

About Instacart: Maplebear Inc., doing business as Instacart, is an American delivery company based in San Francisco that operates a grocery delivery and pick-up service in the United States and Canada accessible via a website and mobile app.

How is works: You’re busy, so every minute counts. Let us connect you with shoppers in your area to shop and deliver items from your favorite stores in as fast as an hour. It’s just that easy. Instacart partners with the most popular national and regional retailers such as Albertsons, ALDI, Costco, CVS, Kroger, Loblaw, Publix, Sam’s Club, Sprouts, and Wegmans, among others. The Instacart marketplace offers more than 1,400 retailers and trusted local grocers that customers love. You can schedule delivery for as fast as an hour, or for later in the day or week to fit your schedule.

For this project, I got approached by Viral Nation.

Viral Nation delivers Social Transformation to achieve unparalleled commerce. Their commitment to innovation is unyielding, continuously shaping the landscape of the creator economy. The opportunities they uncover and the success they achieve for their brand partners are a testament to their forward-thinking approach. Their award-winning team of designers, storytellers, social experts, and strategists create and amplify compelling content that drives cultural relevance everywhere people connect.

I constantly post about wardrobe styling trends, please visit my Los Angeles wardrobe stylist page here: https://www.instagram.com/lucabuzas/

I had a wonderful time working with Viral Nation and Instacart as a Los Angeles wardrobe stylist and hope to create a lasting business relationship with them for the future.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Genshin Impact Commercial | Branded Video Wardrobe Stylist

As a branded video wardrobe stylist in Los Angeles I got a chance to work on a Genshin Impact commercial shoot in Los Angeles. We were filming during 1 day in a barbershop and art studio locations. I also worked on this commercial shoot as a hair and makeup artist.

Genshin Impact is an action role-playing game developed by miHoYo, published by miHoYo in mainland China and worldwide by Cognosphere, d/b/a HoYoverse. It was released for Android, iOS, PlayStation 4, and Windows in 2020, and on PlayStation 5 in 2021. The game features a massive, gorgeous map, an elaborate elemental combat system, engaging storyline & characters, co-op game mode, soothing soundtrack, and much more for you to explore!

Take a look at the final mini drama series here:

For this project, I got approached by Tiger House Films commercial production company. Founded in 2011 by producer / director Jason Kent Carpenter, Tiger House Films is a dynamic, multi-award winning full-service commercial and brand media production company headquartered in Los Angeles, CA, known for it’s vibrant, modern aesthetic. Additional teams are in New York, San Francisco and nationwide.

As a Los Angeles wardrobe stylist in print media, fashion photography, advertising and Tv commercials I specialize in corporate identity, fashion and branding on styling. I love to work with an internationally diverse clientele. I’m a fashion stylist who creates compelling stories through style. My passion is fueled by the excitement of anticipating and fulfilling each brands, client’s unique desires.

I constantly post about wardrobe styling trends, please visit my branded video wardrobe stylist in Los Angeles page here: https://www.instagram.com/lucabuzas/

I had a wonderful time working with Genshin Impact and Tiger House Films as a branded video wardrobe stylist in LA and hope to create a lasting business relationship with them for the future.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

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