Los Angeles Fashion Stylist | Vogue Italia Napapijri Publication

Los Angeles Fashion Stylist | Vogue Italia Napapijri Publication

I got hired into this commercial production as a Los Angeles fashion stylist and creative coordinator. Tiger House Films, a boutique production company in Los Angeles, the ultimate goal is to create the best project possible with creative, interesting people. For this reason, it was a dream for THF commercial production team to be working with Zelda Andreoli of Brand Consulting Agency Zelda ZeldaGolab Agency and commercial director Ced Stefan Pakusevskij of FullScream.

The Napapijri SS19 Fashion Commercial stills and video campaign that THF produced with this international crew has been featured in an article in Vogue Italia. It is always a goal for any commercial and fashion production company to be involved in projects that are well received by the international fashion community and being featured in an iconic publication such as Vogue, puts the cherry on top of what was an incredible collaboration with out production partners on this campaign.

As a Los Angeles fashion stylist and creative coordinator I was responsible of all the looks were lined up and organized for the stills and video shoot. This fashion commercial campaign is for the launch of Napapijri’s SS19 Collection, which envisions “an unlimited future where different ethnic and diverse inspirations come together to form a collage of aesthetic influences: from Moroccan tapestries to workers’ uniforms, all the way to 1980s’ preppy Miami”.

Here is a link to the Vogue Italia Article on our Future Positive Campaign: https://www.vogue.it/moda/article/napapijri-presenta-la-nuova-campagna-future-positive

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my Los Angeles creative coordinator page here: https://www.instagram.com/lucabuzas/

CREDITS:

The full fashion commercial can be viewed: HERE

Client: Napapijri

Agency: Golab Agency

Production Company: FullScream / Tiger House Films / Zelda Zelda

Creative Coordinator | Fashion Stylist Assistant : Luca Buzas


Celebrity stylist in Los Angeles | Magic Johnson Champion Commercial

Celebrity stylist in Los Angeles | Magic Johnson Champion Commercial

As a celebrity stylist in Los Angeles I had the luck to work with Magic Johnson, the legendary basketball player in conjunction with the Champion sportswear brand. Champion is partnering with sports legend Magic Johnson to support its centennial anniversary campaign – “100 Years for the Team” – that will explore what it means to be a team. As part of the campaign, Champion will engage with teams small and large around the world to share their passion about teamwork and what it means to them to be a team.

Exposure Agency  hired me for the celebrity stylist position on this shoot,.Their team flew to Los Angeles from England specifically for this commercial shoot. Exposure is an integrated, creative communication agency based in London. It was very exciting to collaborate with Exposure on this Champion advertising campaign. I had a couple of days pre-production work to select and prepare all of Magic’s outfits for the shoot day. I worked in conjunction with the photographer and video team to organize the shot list and decide how any outfit changes Magic Johnson needed in order to capture the concept the client required.

Champion is an American manufacturer of clothing, specializing in sportswear. The brand is a subsidiary of HanesBrands Inc., which was spun off by the Sara Lee Corporation. The company was originally based in Rochester, New York, prior to its acquisition by Sara Lee.

You can read more about the collaboration on several platforms:

On Complex: https://www.complex.com/sports/2019/01/interview-magic-johnson/

On Esquire: https://www.esquire.com/style/mens-fashion/a26066633/magic-johnson-champion-anniversary-the-dream-team/

On Footwear News: https://footwearnews.com/2019/focus/athletic-outdoor/champion-100-year-anniversary-magic-johnson-1202736263/

On Sports Illustarted: https://www.si.com/nba/2019/01/30/magic-johnson-dream-team-michael-jordan-lebron-james-business-lakers-champion

On SGB Media: https://sgbonline.com/champion-recruits-magic-johnson-for-centennial-anniversary-campaign/

I had a wonderful time working with Magic Johnson and Champion as a celebrity stylist Los Angeles and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe styling trends, please visit my celebrity stylist in Los Angeles page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


Los Angeles celebrity stylist | How to become a successful stylist?

Los Angeles celebrity stylist | How to become a successful stylist?

As a Los Angeles celebrity stylist, your job can be very exciting and you can jump from one project to the next. In this blog article, I will give a couple of tips on how to become a successful Los Angeles celebrity stylist.

First of all, you will need to build your network and nurture relationships. As you start working, you’ll meet so many people that can help you along the way including brands, individuals, production companies or agencies.

As a Los Angeles celebrity stylist, you need to create your portfolio and figure out your style and what you are good at. For example, I started my career as fashion designer but then quickly realized I’m better at styling so I pursued this career. There are many different categories of fashion styling as well, like celebrity styling, wardrobe styling, editorial styling etc. Find out what kind of work really speaks to you, and pursue that.

Do your research. For every project or event, you will need to spend hours working on your laptop and develop your lookbook which you going to showcase to your clients. Always bring a lot of backup options for dresses, shoes and accessories. On the day of the shoot or event everything can change.

As a Los Angeles celebrity stylist you will need to compete with other stylists for the most wanted dresses. In Hollywood the level for a stylist is very high, all of the celebrities want to be the best dressed for their events so you will need to make sure you are the one who styled them. For red carpet events, like the Oscars you have to be really well-planned and organized.

I constantly post about fashion styling trends, please visit my Los Angeles celebrity stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

 


Wardrobe Stylist in Los Angeles | Gillette Fuse Commercial

Wardrobe Stylist in Los Angeles | Gillette Fuse Commercial

As a wardrobe stylist in Los Angeles, I’ve had the opportunity to work with Gillette. and Justin Bell Productions on their new product launch “Gillette Fuse” commercial.

I had 3 talents/models to style and work on their hair and makeup looks.

The client requested V neck and crew-neck tee options with a not-too-high neckline in solid colors: white, grey and Gillette blues only and for bottoms sweats or non-distracting pajama.

We asked the talents to arrive fresh out of the shower hairstyle and contemporary cut, as the makeup looks go I applied camera-ready makeup. The talents shaved on the camera so they had to have 2-3 days of facial hair.

A professional wardrobe stylist is one of the trending professions within the fashion and commercial world globally. What a wardrobe stylist does is select the clothing and accessories for commercials, editorials, print or TVC advertising campaigns and music videos produced by advertising agencies and production companies. This profession is really essential to these companies because if not for the styling and branding, the message of the commercial will not be communicated across to the audience and customers.

As a TV commercial wardrobe stylist in Los Angeles, I mostly work on TV commercials, branded videos, and campaigns. I really enjoyed collaborating with the production team on this Gillette commercial. I get excited about working with brands and about what I can contribute to their project. Most of all, I love the delight of seeing my work used by clients in some of their major campaigns.

Check out the finalized videos on the Gillette website to learn more about our commercial: https://gillette.com/en-us

I constantly post about styling trends, please visit my wardrobe stylist in Los Angeles page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Client: Gillette
Production: Justin Bell
Director: Gregg Helvey

DP: Keith Duggan

Wardrobe Stylist/ HMUA: Luca Buzas
Writer: Richard Stark


Celebrity Wardrobe Stylist In Los Angeles California I ANTA

Celebrity Wardrobe Stylist In Los Angeles California I ANTA

One of the most exciting projects I was apart of was working as a celebrity wardrobe stylist in Los Angeles, which is where I am based. But I have also worked on projects in places such as Shanghai, China, for a shoot with Kevin Garnett and Rajon Rondo for ANTA shoes. It was exciting because not only did I get to travel, but I also had the opportunity to style celebrities.

Currently, ANTA is one of the leading brands of shoes. Their models include a team of world-famous athletes who have excelled in their respective sports. They are a fantastic brand to work with, and I hope to work with them on future campaigns.

What is great about being a celebrity wardrobe stylist in Los Angeles for a sports brand is that I work with a specific set of products, and having my wardrobe choices narrowed down definitely makes styling easier. I love working with sports brands because I also get to experience their new products before they are out on the market.

I was able to work on the project because of RedPlus, which is one of the first agencies to work on fashion films in Shanghai. They provide production services from creative development, casting, location scouting, set design and post-production, with a team comprised of international photographers, stylists, creative directors, hair and makeup artists and illustrators.

Since I was able to work on so many great projects, I feel like I want to share some of the tips and tricks of the trade for those interested in entering the industry. I am a self-made wardrobe stylist and I continue to make efforts to build up my portfolio in order to show clients the years of experience I have attained, as well as skills that would be beneficial to their projects. I think the greatest advise I could give is to work on your portfolio and maintain good relationships with your clients.

I had an excellent time working with ANTA and RedPlus, and I hope to create a long lasting business relationship with them for the future. Take a look at the final print campaign here: https://lucabuzas.com/portfolio/anta-sport/

I frequently post about fashion trends on my Instagram. Please visit my celebrity wardrobe stylist in Los Angeles page here: https://www.instagram.com/lucabuzas/

To learn more about ANTA please visit their website page here: http://en.anta.com/