Los Angeles Stylist Archives - Page 6 of 6

Television Wardrobe Stylist | Cathay Bank Commercial

Television Wardrobe Stylist| Cathay Bank Commercial

As a television wardrobe stylist, I got a chance a couple of months ago to work with Tiger House Films production company for a Cathay Bank commercial spot. Tiger House Films was contacted by Plan C Agency located in Downtown Los Angeles to produce several social media videos for Cathay Bank.

I styled about 10 talents through multiple wardrobe changes during this commercial production. The wardrobe direction given from the client and director was business and business casual so I brought many options from ZARA and H&M stores.

The target audience for this project was the Chinese American demographic here in the United States. By getting social media video content marketed to this particular group about the benefits of banking with Cathay, the wide reach of internet marketing has allowed for Cathay Bank to see immediate results and benefits regarding exposure of their brand.

Because Cathay Bank first opened in 1962 in Los Angeles’ Chinatown as the first Chinese-American bank in Southern California, our goal was to teach the history of this brand to new customers, bringing in the next generation of Chinese-American consumers. In 1979 Cathay Bank opened its first branch office in Monterey Park. Its first overseas representative office in Hong Kong was opened in 1985.

I had a great time working with Cathay Bank and Tiger House Films team as a television wardrobe stylist and hope to create a lasting business relationship with them for the future. As a stylist, I mostly work on TV commercials, branded videos, and fashion shoots.

I constantly post about fashion styling trends, please visit my television wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Client: Cathay Bank
Production Company: Tiger House Films
Director: Tony Au
DP: Martin Moody
Creative Coordinator / Wardrobe stylist: Luca Buzas

TV Commercial Stylist | New York Life Insurance Commercial

I was hired as a TV commercial stylist multiple times by Tiger House Films production company for a New York Life Insurance Commercial. This TV commercial production had a very fast turnaround and we are happy to say that our workflow with Plan C Agency executed the projects of very high quality. I had to make sure all the talent had their wardrobe options so I was able to deliver the best to our client on the shoot days. As a wardrobe stylist based in Los Angeles, I was able to communicate with all the talent their wardrobe options very well.

We shot this commercial for 2 days, one day in an ice skating rink and in the client’s Los Angeles office. The second day was a beautiful house located in Beverly Hills. Not only did wardrobe styling on this job but I was also the hair and makeup artist. The commercial turned out great, it is very dynamic. Our schedule for this creative commercial was a bit difficult as we had to do an overnight due to the Pasadena Ice Skating Center’s schedule. Tiger House Films crew made the difficult situation into a very smooth and precise shoot that went off without any problem.

The plot of this branded media revolves around an affluent Asian American family who wants the best for their daughter. She tries activities such as piano and violin (very popular culturally relevant activities in Asian American communities across the country) but can’t quite find her niche. She finally tries something more athletic, ice skating, and realizes her passion for the sport.

Plan C is a multicultural marketing and communications agency with offices in Los Angeles and New York. Their mission is to guide brands on their path to growth through strategic planning, advertising, traditional & digital media, events, and PR.

I had a great time working with New York Life Insurance and Tiger House Films team as a TV commercial stylist and hope to create a lasting business relationship with them for the future. As a stylist, I mostly work on TV commercials, branded videos, and campaigns with THF production team.

I constantly post about fashion styling trends, please visit my TV commercial stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Director: Tony Au

Agency: Plan C Agency

Production Company: Tiger House Films
Creative Coordinator and Stylist: Luca Buzas

Los Angeles Wardrobe Stylist | Ember Commercial

Ember, a design-led temperature control brand hired me as a Los Angeles wardrobe stylist for their commercial spot in July 2019. I love to work with creatives who have great taste in their work and advertising materials. We shot this video campaign during 1 day in Los Angeles, CA.

I styled 2 talents through multiple wardrobe changes during this photo campaign production. The wardrobe direction given from the client and director was casual and lifestyle so I brought many options from ZARA and H&M stores. In advertising I usually shop new clothes from a variety of brands. I shop A lot, especially if I work on a video campaign with multiple models. I usually shop three to four times the amount I actually need.

About Ember: The Ember Ceramic Mug is beautifully designed to be used in your home or at your desk, and keeps your beverages at the perfect temperature from the first sip to the last drop.

Ember was created to solve a simple, yet universal problem for coffee and tea drinkers. Using their patented temperature control technology, Ember invented a way to extend the moment of perfection with your favorite hot beverage.

We shot this commercial spot at Ember’s office and at a home location. Designed for home or office, the new Ember Mug does more than simply keep your coffee hot. Their smart mug allows you to set an exact drinking temperature, so your coffee is never too hot, or too cold.

I had a great time working with Ember’s Team as a Los Angeles wardrobe stylist and hope to create a lasting business relationship with them for the future.

I constantly post about fashion styling trends, please visit my Los Angeles wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Director: Dori Oskowitz
HMUA and Wardrobe Stylist: Luca Buzas

Los Angeles Fashion Stylist | Editorial Photo Shoot in Hollywood

I would like to share a great experience I had working as a Los Angeles fashion stylist with Tarek Reed fashion photographer. I have already worked with him on a couple of projects, his works are simply outstanding. Tarek Reed is an editorial and commercial photographer, based in Boston, Miami and Los Angeles.

Our model on this editorial photo shoot was Amanda Gullickson who is currently signed up with Wilhelmina Los Angeles, New York, Chicago and NEXT Models Miami.

We worked with Mannfolk PR and Media Playground on this shoot. As a Los Angeles fashion stylist I reached out to them a couple of weeks before our photo shoot day and shared with them our creative concept. Both of these PR companies loved our direction and they were happy to lend to us their exclusive designer pieces for the duration of the shoot. Their brands included Mimi Tran celebrity fashion designer’s pieces.

MANNFOLK PUBLIC RELATIONS is a modern one-stop solution for the new millennium. Named one of the country’s most dependable “it” PR firms by WWD, MANNFOLK PR combines years of savvy experience and knowledge for today’s digitally focused strategies. Their strengths in the digital media realm recognizes the importance of the right strategic collaborations while providing brands with the personalized attention only a boutique firm can provide.

With a PR showroom in Los Angeles and office in New York, MANNFOLK PR is staffed by creative, experienced, and highly motivated professionals who are committed to bringing your brand’s message to the fashion, beauty, and lifestyle industries’ most influential trendsetters.

Media Playground PR (MPPR) is a Los Angeles based public relations firm specializing in fashion and lifestyle brands since 2003. They craft integrated media strategies, connecting public relations and social media with brand directives to maximize your brand’s global exposure.

Check out the finalized images on En-Vie-Fashion Magazine to learn more about our creative collaboration: http://www.en-vie-fashion.com/

I constantly post about styling trends, please visit my Los Angeles fashion stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Please visit Tarek Reed website for more: https://tarek-reed.format.com/

Wardrobe Stylist Based In Los Angeles I New York Life Insurance Web Commercial

Recently I was hired as a wardrobe stylist by Tiger House Films production company for a New York Life Insurance Web Commercial. This web commercial production had a very fast turnaround and we are happy to say that our workflow with Plan C Agency executed the projects of a very high quality. I had to make sure all the talent had their wardrobe options so I was able to deliver the best to our client on the shoot days. As a wardrobe stylist based in Los Angeles, I was able to communicate with all the talent their wardrobe options very well.

The Tiger House Films production company was approached by Plan C Agency to produce a web commercial production for New York Life Insurance as one of three in a series. This particular web commercial production focuses on cultural diversity through different Asian families celebrating Lunar New Year in their individual households. Tiger House Films commercial production company has teamed with Plan C agency several times in the past to deliver high-quality projects for their clients.

As a wardrobe stylist based in Los Angeles, I mostly work on TV commercials, branded videos, and campaigns. I really enjoyed collaborating with the creative team on this New York Life Insurance web commercial.

CREDITS:

Creative Agency: Plan C Agency
Production Company: Tiger House Films
Client: New York Life Insurance

I constantly post about styling trends on Instagram, please visit my wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Los Angeles Wardrobe Stylist | MTailor TV Commercial

Recently I was called in by Aris production house to collaborate on an MTailor branded TV commercial shoot. As a Los Angeles wardrobe stylist, I was hired onto this commercial production as the key wardrobe stylist.

There were 4 actors to style and to make sure their outfits fit perfectly on camera, the director and I collaborated heavily on the concept and mood of the shoot. This TV commercial was shot in 1 day on a location where an airplane was built, dressed and used as set design.

Commercials and branded videos have always been a challenge because the pressure and requirements are very high for demanding brands. As a Los Angeles wardrobe stylist the standards of the industry require that I am extremely detailed and on my game at all times.

MTailor is a custom clothing company that exclusively uses a smartphone app which takes your measurements to create custom shirts, trousers, and suits. The concept of this company is to design perfect fitting custom clothing so this made my job easier, not having to fit each actor (it was already done for me!). All their shirts, suits, jeans, chinos, and tees are made of very high quality materials, the seams are neat and even, the fabric feels durable, and all of the buttons are securely attached.

Styling is one of the most important elements of any fashion brand campaign. It governs how your clothes look in your store and helps to ensure they stand out amongst the sea of similar brands on the market. Every adult male should own a suit—just pay attention to the shade you’ve got.

From Miles, the founder of MTailor:

“At MTailor, we are bringing professional quality custom shirts into the modern era. We make it easy, convenient and fast while maintaining an amazing fit and quality shirts.”

To see more of my work as a Los Angeles wardrobe stylist, please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

To see the entire collection of MTailor, visit their website here: https://www.mtailor.com

Los Angeles Makeup Artist | The North Face SS18

Los Angeles Makeup Artist And Wardrobe Stylist | The North Face Commercial

The North Face Presents Its Innovative Black Series Aluminium Tyvek Collection

In collaboration with PUSH Media, I was hired as the key makeup artist and wardrobe stylist for this major The North Face SS18 campaign. As a Los Angeles makeup artist and wardrobe stylist, my clients demand the highest level of creativity and professionalism, especially when it comes to major brands and fashion campaigns.

This campaign was called THE NORTH FACE Urban Exploration, the separate line is what TNF calls a “downtown expression of the brand.” TNF UE’s direction is balancing utility and high-fashion to make garments and accessories more suitable for the city lifestyle.

As a makeup artist I had the luck to work on this SS18 Black Series Collection video and photo commercial campaign that spanned the length of two days and multiple locations. Our fashion commercial production shot in downtown Los Angeles and Joshua tree in the desert with 2 fashion models. Most of our creative team flew from Shanghai, China especially to shoot this campaign. As I’m a Los Angeles makeup artist and wardrobe stylist it was great to work with creatives from Shanghai, giving us the opportunity to have a cultural mix on set.

THE NORTH FACE is currently showing our Urban Exploration SS18 Black Series Collection on the front page of their website, which gives me huge exposure as an Instagram makeup artist and celebrity wardrobe stylist. I love to work on sports campaigns and with lifestyle, activewear brands. As a Los Angeles makeup artist and Stylist and I work constantly with major sports brands focused on style and shooting to match the brand’s vision and creative ideas.

In THE NORTH FACE Urban Exploration campaign, it was really important to keep brand originality. The image for this campaign was built around expeditions and discovery.

To see more of my work and a Los Angeles makeup artist please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

To see the entire collection of THE NORTH FACE Urban Exploration SS18 Black Series, visit their website here: https://www.thenorthface.com/featured/black-series.html

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