Film Production Coordinator | Piaget Commercial with celebrity Hu Ge

Film Production Coordinator | PIAGET Commercial with celebrity Hu Ge

As a film production coordinator, I got hired by Fulldawa Films. Fulldawa commercial production company was approached by PIAGET to create a series of brand commercial productions for their new line of luxury watch products. We produced this commercial spot in Shanghai, China. Our celebrity actor for this spot was Hu Ge, one of China’s most popular actors.

Hu Ge, also known as Hugh Hu, is a Chinese actor and singer. While studying at the Shanghai Theater Academy, he was invited to play the leading role Li Xiaoyao in the 2005 television series Chinese Paladin, and immediately skyrocketed his career.

About Fulldawa: Established in Paris, Fulldawa Films is a feature and commercial production company. Fulldawa is an independent award-winning production company which has been ‘crashing the party’ ever since its inception in 2004.

About Piaget: Mechanical masterpieces defined by pure lines and timeless elegance, Piaget luxury watches figure among the most prestigious ambassadors of the watchmaking world. Since 1957, the Manufacture has made a name for itself as the master of ultra-thin Swiss watches after having created one of the thinnest movements ever made. An expertise that allows the Maison to work diamonds, as well as hard and precious stones, ad infinitum on cases, dials and bracelets, without ever weighing down the delicacy of its luxury watches. Immediately noticed on the wrists of the world’s elite, the Piaget style brought originality to the world of men’s watches and women’s watches.

You can find our commercial brand video along with production photos on the Piaget website: https://www.piaget.com/

To see more of my current fashion and cosmetics commercial work please visit my portfolio page here:https://lucabuzas.com/porfolio-2/

I frequently post on my Instagram, please visit my freelance production coordinator page here: https://www.instagram.com/lucabuzas/

CREDITS:

Client: PIAGET
Production Company: Fulldawa
Production Coordinator: Luca Buzas


Los Angeles Wardrobe Stylist | Joybird Furniture Advertising

Los Angeles Wardrobe Stylist | Joybird Furniture Advertising

Joybird, a furniture company hired me as a Los Angeles wardrobe stylist for their commercial spot a couple of months ago. I love to work with brands who have great taste in their marketing and advertising materials. We shot this commercial spot for 4 days in their studio in Los Angeles, CA.

I styled 4 talents through multiple wardrobe changes during this commercial production. The wardrobe direction given from the director was casual and lifestyle so I brought many options from ZARA and H&M stores. In advertising I usually shop new clothes from a variety of brands. I shop A lot, especially if I work on a branded content/ad. I usually shop three to four times the amount I actually need. I’m expected to have endless options for the clients.

I love to be on set, I could work alone if it’s a small shoot or if it doesn’t require to have assistants. This is an entire job to steam and make everything look as it has to be.

About Joybird: Joybird was founded on the idea that people should never settle when it comes to their home furnishing, but rather have the freedom to be boldly original. Their custom-made and curated furniture is built to meet the demands and unique tastes of our customers, providing a high-quality product that will be enjoyed for a lifetime. Joybird is humbled to be a part of your home. Joybird offers high-quality, responsibly sourced furniture meant to last a lifetime. Their goal is to change the way you buy furniture online, providing customized pieces.

I had a great time working with Joybird as a Los Angeles wardrobe stylist and hope to create a lasting business relationship with them for the future.

I constantly post about fashion styling trends, please visit my Los Angeles wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


L.A. Production Designer | FAMSA TV commercial

L.A. Production Designer | FAMSA TV commercial

A few months ago, I had the pleasure of working as an L.A. production designer with Filmed Imagination and director Amit Gupta on a commercial shoot for our client, FAMSA USA is a subsidiary of GRUPO FAMSA of Monterrey, Mexico. FAMSA USA counts with 24 stores in the United States, located in the states of Texas and Illinois. FAMSA USA specializes in selling household items which include; furniture, mattresses, electronics, computers and appliances.

For this shoot, alongside my duties as an L.A. production designer, I was also in charge of the shopping, pre production, as well as the set direction. Since each of the sets are for the different scenes for the commercial, I needed to ensure the set for each space were appropriately placed in order to represent their stories in the best way possible. My experience in each of these departments, along with my ability to effectively multi-task, served as a key component to communicating with the clients and producers in the best way possible. For example, we transformed an empty space into a living room. During our shoot day we needed to flip the house for 6 different displays. This was no easy task, but we managed to pull it off in a short amount of time.

Despite the hefty load of responsibilities, I thoroughly enjoyed working with FAMSA and Filmed Imagination. They gave me the opportunity to channel my skills, ideas, and creativity in order to help bring Famsa’s vision to life.  Filmed Imagination is a full service Film, TV and Commercial Production company based in Los Angeles and New York.

Client: FAMSA

Production Company: Filmed Imagination

Director: Amit Gupta

DOP: Patrick Jones

Art Director: Dawn Asher
Production Designer: Luca Buzas

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post my works on Instagram, please visit my L.A. production designer page here: https://www.instagram.com/lucabuzas/


L.A. Creative Coordinator | “The Society” Branded Videos

L.A. Creative Coordinator | “The Society” Branded Videos

As an L.A. creative coordinator, I coordinated the art department and managed the communication between the NETFLIX team and our THF team. I was helping the production team, Tiger House Films, in the hiring process so I reached out to a lot of people who we thought were a good fit for this client. Styling the sets and my ability to shape the look of the project through my creative coordination and bringing on the creative team was the basis for Tiger House Films hiring me to be a part of the project.

Tiger House Films boutique commercial production company has partnered with Netflix to create branded videos for The Society’s Instagram and other social media platforms.

The Society is an American mystery teen drama web television series created by Christopher Keyser, that premiered on Netflix on May 10, 2019. The Society is perfect for those who love a teen drama with an edgy twist. It deals with a bunch of kids who are forced to become the leaders of their town after their parents mysteriously vanish.

Netflix, Inc. is an American media-services provider headquartered in Los Gatos, California, founded in 1997 by Reed Hastings and Marc Randolph in Scotts Valley, California. Netflix is the world’s leading internet entertainment service with over 148 million paid memberships in over 190 countries enjoying TV series, documentaries and feature films across a wide variety of genres and languages. Members can watch as much as they want, anytime, anywhere, on any internet-connected screen. Members can play, pause and resume watching, all without commercials or commitments.

From the beginning Birdies team was seeking a boutique production company in Los Angeles for their production. Tiger House Films flexibility and creative input was the perfect match for their needs. As a Los Angeles creative coordinator I had a great time working with this team and hope to collaborate again soon.

I constantly post about styling trends, please visit my L.A. creative coordinator page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

To see the final director’s cut of The Society branded videos click here:

Client: NETFLIX
Production Company: Tiger House Films

Executive Producer: Hasan Foster
Director: Jennifer Cochis and Rachel Samuels
Creative Coordinator: Luca Buzas

 


Fashion Show Coordinator | Stella Lam Runway Show

Fashion Show Coordinator | Stella Lam Runway Show

Stella Lam haute couture collection launch is one of my projects I really enjoyed as a fashion show coordinator. It was a great project as I had to work with twelve models of which falls into three different categories of the collection launch. These fashion models were divided into three major themes which include luxury, creative and elegant. As well, I coordinated matching hair and makeup looks to the stunning dresses.

With the increasing social recognition to ‘women’s independence’, ‘dress’ in Stella Lam’s interpretation is more like a fashion icon symbolizing the social civilization. Stella Lam firmly believes that a woman’s charm comes from the different sides of temperament from the inside out, while a well-dressed woman embodies a sense of confidence and the pursuit of quality of life. Therefore, Stella Lam is the embodiment of the art of living.

Derived from care and focus on women’s life, ‘magnificence out of luxury, conciseness out of simple, personality without losing the taste’ features the value of Stella Lam.

Stella Lam is mainly in the service of urban women of all social occasions and moments, paying attention to women’s needs of various body sizes in all ages with various social appearance, providing you a great variety of ready-to-wear and make-to -order dress of all product lines.

I was privileged to display my fashion show coordinator skills to Chinese clients. Artists were the introductory act of the occasion which was educative and entertaining. Distinguished celebrities and influencers were present at the event.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my fashion show coordinator page here: https://www.instagram.com/lucabuzas/

To learn more about Stella Lam please visit their website page here: http://www.shanghaifashionweek.com/?portfolio_page=stella-lam


Los Angeles Costume Designer | Drink UbU Commercial Shoot

Los Angeles Costume Designer | Drink UbU Commercial Shoot

Lemonlight, a production company / advertising agency hired me as a Los Angeles costume designer for their UbU commercial spot a couple of months ago. I love to work with brands who have great taste in their marketing and advertising materials. We shot this commercial spot for 2 days around Venice and Santa Monica beach in Los Angeles, CA.

I styled 5 talents through multiple wardrobe changes during this commercial production. The wardrobe direction given from the director was casual and lifestyle so I brought many options from ZARA and H&M stores.

About UbU: A healthy lifestyle and daily mindful choices are the first steps to a balanced mind and body. If you need vitality and focus with UbU Organic Natural Energy, or the benefits of full spectrum hemp with UbU Organic Hemp Tonic, each bottle provides an immune system boost, supports digestive health, and promotes hydration. UbU naturally empowers you to be your best, balanced self, so you can face almost anything life throws your way.

Lemonlight believes in teamwork to create and fulfill every client’s vision. They house some of the most talented crew members in the country in order to offer each client a unique production that promises success. Lemonlight instills core values and ethical standards that create professionalism and creativity within their company and for their clients. They focus on narrative storytelling to produce cinematic images that inspire an emotional response from your audience.

I had a great time working with Lemonlight and UBU as a Los Angeles costume designer and hope to create a lasting business relationship with them for the future.

I constantly post about fashion styling trends, please visit my Los Angeles costume designer page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


Freelance Fashion Stylist | Dear Velvet Editorial Shoot

Freelance Fashion Stylist | Dear Velvet Editorial Shoot

As a freelance fashion stylist, I love to travel for work. I had the luck of flying to the Philippines to style an editorial for Dear Velvet blog. My concept was to use only scarves as outfits. As DV said “One scarf really can do it all. Every travel article I’ve ever read advises taking a scarf to wear as a bandana, blanket, hankie and so on: it’s a camping staple. Packing just one thing seems like a revolutionary idea. Truly, just one scarf can double for almost every item in your wardrobe.”

A classic silk scarf is an investment piece in your wardrobe, that never goes out of style. Wearing a silk scarf with your outfit is a genius way to add instant, effortless chic to any look. But as with many accessories, it’s all in the styling.

Think saris and sarongs, bandanas and bralettes; experiment with twisting and make yourself a halter. Sleeveless or side layered, this is an easy way to dip into the bare shoulder trend. Headscarves, skirts and even bikinis are all there for a little artful tucking and tying. With Summer imminent and the endless hunt for holiday clothes occupying too much of our leisure browsing.

I had a great time working with Dear Velvet team as a freelance fashion stylist and hope to collaborate with him in the future. Here you can take a look on the editoral: https://dearvelvet.com/category/style/page/3/

I constantly post about fashion styling trends, please visit my freelance fashion stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Production & Retouch : Studio Supreme

Photographer : Olivier Hero Dressen

Fashion Stylist & Makeup Artist : Luca Buzas

Model Agency : OZAR Models Philippines
Location: Philippines, Cebu / Moalboal White Sand Beach
Editorial: Dear Velvet


Image Consultant In Los Angeles | Just Cavalli Private Event In China

Image Consultant In Los Angeles | Just Cavalli Private Event In China

Working as an image consultant in Los Angeles is a very exciting job. As an image consultant you are specialist who improve the personal or professional image of a client. You evaluate, enhance and upgrade your client’s look, behavior and communication skills to ensure that their image is consistent with their personal or professional goals. When I lived in China I collaborated with Just Cavalli‘s PR team and they flew me to Chengdu to host a private event to their clients.

Image Consultant Responsibilities:

  • Schedule comprehensive initial meetings with clients to ascertain their personal and professional goals.
  • Assess, improve and transform the client’s image, behavior and communication skills that will distinguish them from the crowd.
  • Engage with corporate clients through professional brand coaching and projects.
  • Counsel and coach clients with purposeful advice that contributes to a positive transformation of their personal or professional image.
  • Methodically transfer image information through an environment that facilitates the most efficient and effective learning.
  • Aspire to create images that are authentic, suitable, appealing and sustainable.

The event’s theme: For the Just Cavalli Autumn/Winter 2014-15 pre-collection, Roberto Cavalli was inspired by a fascinating journey to the East, from the mysterious Persian lands to the incredible Turkish landscapes. Kilim rugs, medal embellishments, fringes and woven accents have become the distinctive elements for both day-wear and evening-wear pieces.

Classic shapes, geometric details and intense colors are mixed with arabesque motifs and animal-prints, to create a glamorous and contemporary look. The Just Cavalli Women’s pre-collection presents a feminine soul, but with a rock’n’roll and androgynous edge thanks to a series of iconic items such as the classic biker leather jacket, the Montgomery coat and the striped tops infused with Oriental-inspired elements.

I constantly post about image & fashion trends, please visit my image consultant in Los Angeles page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


Los Angeles Personal Stylist | Menswear Business Casual Look

Los Angeles Personal Stylist | Menswear Business Casual Look

As a Los Angeles personal stylist, I love to work with individuals who has the eye for luxury and trendy clothes. I styled Ashok, a Shanghai based fashion model during our collaboration. His style is sophisticated and modern, I just had to coordinate his wardrobe looks during our photo shoot.

By definition, menswear business casual look is a style that’s not quite as formal as traditional office wear, but nevertheless still created to render a professional or business-like impression. Naturally, that leaves plenty of room for interpretation. Not helping is the inclusion of the word “casual”, which historically imparts visions of men in Hawaiian t-shirts, shorts and sandals. To that we would say: just go ahead and try wearing truly casual wardrobe to the office on a regular workday and see how far it gets you. In other words, business casual is still far more “business” than it is “casual”, and that’s absolutely a good thing.

As a Los Angeles personal stylist I styled Ashok in 3 different looks. The first one was a formal modern man’s suit , the second was a street style and the third look a full on jeans outfit. Personal stylists help clients achieve their desired looks by aiding them in the selection of personal style items, such as clothes, shoes and accessories. Sometimes these services extend even further than clothing selection; personal stylists can also work with home decoration or advising hair and makeup looks.

I had a great time working with Ashok as a Los Angeles personal stylist and hope to collaborate with him in the future.

I constantly post about fashion styling trends, please visit my Los Angeles personal stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


Los Angeles Fashion Stylist | Vogue Italia Napapijri Publication

Los Angeles Fashion Stylist | Vogue Italia Napapijri Publication

I got hired into this commercial production as a Los Angeles fashion stylist and creative coordinator. Tiger House Films, a boutique production company in Los Angeles, the ultimate goal is to create the best project possible with creative, interesting people. For this reason, it was a dream for THF commercial production team to be working with Zelda Andreoli of Brand Consulting Agency Zelda ZeldaGolab Agency and commercial director Ced Stefan Pakusevskij of FullScream.

The Napapijri SS19 Fashion Commercial stills and video campaign that THF produced with this international crew has been featured in an article in Vogue Italia. It is always a goal for any commercial and fashion production company to be involved in projects that are well received by the international fashion community and being featured in an iconic publication such as Vogue, puts the cherry on top of what was an incredible collaboration with out production partners on this campaign.

As a Los Angeles fashion stylist and creative coordinator I was responsible of all the looks were lined up and organized for the stills and video shoot. This fashion commercial campaign is for the launch of Napapijri’s SS19 Collection, which envisions “an unlimited future where different ethnic and diverse inspirations come together to form a collage of aesthetic influences: from Moroccan tapestries to workers’ uniforms, all the way to 1980s’ preppy Miami”.

Here is a link to the Vogue Italia Article on our Future Positive Campaign: https://www.vogue.it/moda/article/napapijri-presenta-la-nuova-campagna-future-positive

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my Los Angeles creative coordinator page here: https://www.instagram.com/lucabuzas/

CREDITS:

The full fashion commercial can be viewed: HERE

Client: Napapijri

Agency: Golab Agency

Production Company: FullScream / Tiger House Films / Zelda Zelda

Creative Coordinator | Fashion Stylist Assistant : Luca Buzas