Fashion Show Archives

Atlanta Wardrobe Stylist | Branded Video and TV Commercial Shoots

Being an Atlanta wardrobe stylist offers an exciting and dynamic career filled with creativity, problem-solving, and opportunities in the fashion, entertainment, and commercial industries. As an Atlanta wardrobe stylist, I work with clients, directors, and creative teams to bring visual concepts to life by curating, organizing, and styling clothing and accessories for photo shoots, commercials, music videos, branded content, and more.

Atlanta has become a major hub for film, television, and commercial productions, thanks to the Georgia Film Tax Credit, which incentivizes filmmakers to shoot in Georgia. This has led to a booming demand for wardrobe stylists, hair and makeup artists particularly in commercial shoots and branded video content, which is increasingly popular for TV, films and online platforms like YouTube, Instagram, and TikTok. It’s really important to understand the brand’s values, target audience, and campaign goals. I always have to ensure that every outfit speaks to these points, making the product desirable or aligning with the brand’s ethos.

My bread and butter are commercial shoots, branded content videos. The process differs slightly from fashion editorials or personal styling because it focuses heavily on selling a product or promoting a brand’s image.

Being a fashion stylist in Atlanta for branded video and TV commercial shoots is an exciting, multifaceted career that blends creativity, fashion, and branding. Whether I’m styling for a global brand or a small local campaign, each project offers an opportunity to showcase my skills, work with incredible teams, and bring a brand’s story to life through fashion.

I also often style celebrities, I love working with high profile individuals because their professionalism always shows instantly on camera.

I constantly post about fashion and wardrobe styling trends, please visit my Atlanta wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Traveling Sport Stylist | Retro Reverse Adidas NHL Jersey Fashion Show

As a traveling sport stylist, I had the luck of working with Adidas and NHL on a Retro Reverse fashion show in Las Vegas, Nevada.

Everything old is new with the Adidas Reverse Retro alternate jerseys, a play on all 31 NHL teams’ throwback jerseys with modern twists. This marks the first time every NHL team is included in an alternate jersey rollout, and the collection is a colorful mix of primary and secondary logos, old school and new school striping, and reimagined classics.

As a traveling sport stylist, I was assigned to work on fourteen models, and my goal was to create the perfect looks for each of them so they would look great in the NHL hockey jerseys on the fashion show.

One of the things I love about my job is that it teaches me how to be flexible. Traveling for a job is a prime example of this. I love planning what to bring and checking what I need ahead of the fashion show so that I can come to the location ready to take on the task.

Each jersey was inspired by one worn by the team during a season with some historical significance; the entire design process took about two years. Teams will wear the jerseys multiple times this season, including designated rivalry games.

I had a wonderful time collaborating with Adidas and NHL as a stylist in Las Vegas, I hope to create a long-lasting relationship with them in the future.

You can find more info on the collection here: https://www.cbssports.com/nhl/news/nhl-reverse-retro-jerseys-grades-for-all-31-new-alternates/

I frequently post about fashion trends on my Instagram, please visit my traveling sport stylist page here: https://www.instagram.com/lucabuzas/

To see additional of my work as a traveling sport stylist, please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Las Vegas Wardrobe Stylist | Adidas Fashion Show

Traveling is one of the best parts of my job as a Las Vegas wardrobe stylist, which was where I worked on a fashion show for Adidas. For this, as with every job, my goal was to match the brand identity and create the appropriate looks for the client.

Adidas AG is a multinational corporation, founded and headquartered in Herzogenaurach, Germany, that designs and manufactures shoes, clothing, and accessories. It is the largest sportswear manufacturer in Europe and the second-largest in the world.

As a Las Vegas wardrobe stylist, I was assigned to work on fourteen models, and my goal was to create the perfect looks for each of them so they would look great in the N.H.L. hockey jerseys on the fashion show. When working with a sports brand, the style is pretty straight forward. I love it when I am able to pull off great looks, even when the available items are limited because it allows me to be creative with the colors and shapes of the outfits.

One of the things I love about my job is that it teaches me how to be flexible. Traveling for a job is a prime example of this. I love planning what to bring and checking what I need ahead of the shoot so that I can come to the location ready to take on the task.

Another thing I love about this job is that I get to work closely with brands, most of which I would personally use and recommend. Usually, the producers are very detailed when it comes to the instructions and briefs in regards to the show, and they really appreciate it when you take the time to study the client’s brand identity and ensure that the looks I create suit the brand’s image.

I frequently post about fashion trends on my Instagram, please visit my Las Vegas wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see additional of my work as a Las Vegas wardrobe stylist, please visit my portfolio page here: https://lucabuzas.com/porfolio-2/