Women’s Sportswear Stylist in Los Angeles | Napapijri “Future-Positive” Campaign

Women’s Sportswear Stylist in Los Angeles | NapapijriFuture-Positive” Campaign

As a women’s sportswear stylist in Los Angeles, I had the luck working with Napapijri, an Italian premium casual-wear brand owned by VF Corporation. Originally a producer of alpine travel bags, Napapijri now markets upscale apparel for men, women, and children, as well as accessories, footwear, and bags. The Napapijri brand is most widely associated with its Skidoo jacket.

As a commercial production company, Tiger House Films loves to take on challenges, especially when it comes to international fashion commercial clients. We were approached by Zelda Andreoli of Brand Consulting Agency Zelda Zelda to work with Golab Agency and creative director Ced Stefan Pakusevskij of FullScream to be the on the ground production company for the new Napapijri SS19 Fashion Commercial stills and video campaign.

The new campaign for Napapijri produced by Golab Agency and Tiger House Films fashion commercial production company in Los Angeles entitled “Future-Positive”, was the new Spring/Summer 2019 campaign by Napapijri. The Milan based brand has an inclusive approach in this campaign, expressed through the casting of globally diverse and emotionally expressive models. The story artfully mixes adventure, friendship, and romance following the cast as they initiate a new member to the Napapijri Tribe.

Tiger House Films fashion commercial production spanned 2 days with locations all over Los Angeles from the LA River to The Hollywood Hills to Malibu. With a cast of young models from several agencies, the logistical challenges were often present but handled by the on the ground team of producers and stellar crew.

This fashion commercial campaign was the part of the launch of Napapijri’s SS19 Collection, which envisions an unlimited future where different ethnic and diverse inspirations come together to form a collage of aesthetic influences: from Moroccan tapestries to workers’ uniforms, all the way to 1980s’ preppy Miami.

I had an excellent time working with Napapijri, Golab Agency, and Tiger House Films as a women’s sportswear stylist in Los Angeles and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe trends, please visit my women’s sportswear stylist in Los Angeles page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

The full fashion commercial can be viewed: HERE

Client: Napapijri

Agency: Golab Agency

Production Company: FullScream / Tiger House Films / Zelda Zelda

Creative Coordinator | Wardrobe Stylist Assistant: Luca Buzas


Activewear Wardrobe Stylist in Los Angeles | Higher Line Photoshoot

Activewear Wardrobe Stylist in Los Angeles | Higher Line Photoshoot

As an activewear wardrobe stylist in Los Angeles, I had the luck working with Higher Line, a premium eco-friendly yoga mat company, their mats custom-designed for mindful practice. Made to support the gentlest yoga asana to the most athletic high-intensity bodyweight training.

Being an activewear wardrobe stylist in Los Angeles, I styled Anya Shendrik and Ashok Zaman, the founders of Higher Line, and selected for them multiple wardrobe looks. I advised them which activewear brands will fit them for this photoshoot and communicate with them on trends, clothing styles, colors, and make-up matching to their brand.

Activewear and athleisure are taking over the fashion industry and more and more of us are opting to wear comfortable, stylish women’s fitness clothing as everyday casual wear. When it comes to yoga tops for women, a loose flowing yoga top is the queen. Layered over a stylish sports bra or crop top and vest, a loose yoga top will create effortless style and a cool, casual look. Don’t forget about black leggings/shorts they should be a staple of every woman’s wardrobe.

About Higher Line: With many years of experience between them as practitioners of yoga, fitness, and meditation, Higher Line began as the search for the perfect yoga mat, one that could complement all their practices. A mat that’s durable, easy to clean, and a good choice both for the health of one’s personal practice space as well as the environment as a whole. Their years of experience with substandard mats proved that this is not so easy to find.

I had a great time working with Higher Line as an activewear wardrobe stylist and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe trends, please visit my activewear wardrobe stylist in Los Angeles page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Client: Higher Line
Production Company: Studio Supreme
Wardrobe / Fashion Stylist: Luca Buzas

 

 


Wardrobe Stylist in Miami | Studio Fashion Photography

Wardrobe Stylist in Miami | Studio Fashion Photography

As a wardrobe stylist in Miami, I collaborated with Matt Pluz, a Miami based fashion photographer to work on a fashion shoot with him and model, Taylor Piper. We shot these images for 1 day at Matt’s Miami studio.

Fashion photography is one of those niches that escapes strict definition and for the most part, it is free from creative restriction. You can shoot whatever you want, in a studio or outside, however you want, as long as you are telling a story. It’s true that clothes, accessories, and makeup form a huge part of the story, but at the end of the day you’re providing a glimpse into an imagined world through your unique perspective.

As a wardrobe stylist in Miami, I conceptualize outfits for the shoot from brands who fit the brief, and I go out and borrow, buy these items for the shoot, dress the models in an organized and creative fashion, and ensure that all items are accounted for at the end of the day and returned. As a stylist, I collaborate with the fashion photographer and help advise on everything from how the story is shot to how the story can be presented once it’s finished.

I was the key HMUA as well on this shoot, hair and makeup make all the difference when it comes to bringing your fashion story to life, as they can place the fashion model into the world you’ve envisaged with much more realism and relative ease than post-production can ever achieve.

It was such a pleasure to work with Matt Pluz and Taylor Piper on this project and I wish to work with them again on another production as a wardrobe stylist in Miami.

I constantly post about hair and makeup trends, please visit my wardrobe stylist in Miami page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Photographer: Matt Pluz
Model: Taylor Piper
Wardrobe Stylist / Hair & Makeup: Luca Buzas

Location: Miami, Florida


San Diego Wardrobe Stylist | San Diego Zoo Spring Break Shoot

San Diego Wardrobe Stylist | San Diego Zoo Spring Break Shoot

Being a San Diego wardrobe stylist I had the luck of working with San Diego Zoo on their Spring Break shoot at the Dream Factory Studio. I styled and did hair and makeup for 3 kids during this photo shoot production. I love working with children because of they blunt, funny and imaginative.

As a fashion stylist, I work mostly for advertising agencies, studios, production companies individuals, fashion houses and clothing brands. My main responsibilities include providing fashion advice; choosing and coordinating outfits for the talents/actors/models in photo shoots or actors in television and film, and choosing props and accessories and preparing them for shoots.

Saatchi & Saatchi has grown from a start-up advertising agency in London in 1970 to a global creative communications company with 114 offices in 67 countries and over 6500 employees. Saatchi & Saatchi is part of the Publicis Groupe, the world’s third-largest communications group. They are a full service, integrated communications network and they work with 6 of the top 10 and over half of the top 50 global advertisers. They’re in the business of getting people to fall in love with their clients’ products and services.

Our photographer was Vanessa Stump, she has been a professional photographer in Los Angeles since 2001. She specializes in food, kids and portrait shoots.

The San Diego Zoo is a zoo in Balboa Park, San Diego, California, housing more than 3,500 animals of more than 650 species and subspecies

It was such a pleasure to work with Vanessa StumpSan Diego Zoo and Saatchi & Saatchi on this project and I wish to work with them again on another photo shoot production as a San Diego wardrobe stylist.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my San Diego wardrobe stylist page here: https://www.instagram.com/lucabuzas/

CREDITS:

Client: San Diego Zoo
Advertising Agency: Saatchi & Saatchi
Photographer: Vanessa Stump
Wardrobe Stylist / Hair – Makeup Artist: Luca Buzas

Location: Los Angeles, California


Miami Wardrobe Stylist | Lotus Cars Photo + Video Shoot

Miami Wardrobe Stylist | Lotus Cars Photo + Video Shoot

As a Miami wardrobe stylist, I got hired by VistaAerials to work on a Lotus Cars photo + video shoot. VistaAerials was contacted by Lotus Cars to hire as a commercial production company in Miami to produce their commercial in Miami, Florida.

Miami is one of the fashion hubs of the USA, I styled 2 models from Next Management. I wanted to “make a statement” with style and at the same time matching the models look to the cars. How you dress, talk is “who you are” to most people, truly your own brand. Few people will ever come to know the “real you”, so your personal style, your car choice is an effective way to quickly show the world your polish, determination, goals, and ambition. This is the reason why it was really important for me to find the right pieces of wardrobe to match this sports car commercial shoot. Usually, I shop 3-4 times more wardrobe then we actually need because I want to present a ton of options to the client.

About Lotus Cars: Lotus Cars Limited is a British automotive company that manufactures sports cars and racing cars with headquarters in Hethel, England. Lotus cars include the Esprit, Elan, Europa, Elise, Exige, Evora, and Evija sports cars and it had motor racing success with Team Lotus in Formula One.

It was such a pleasure to work with Lotus Cars and Vista Aerials on this project and I wish to work with them again on another car commercial production as a Miami wardrobe stylist.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my Miami wardrobe stylist page here: https://www.instagram.com/lucabuzas/

CREDITS:

Client: Lotus Cars

Director: Josh Sikkema
Production Company: Vista Aerilas | @michaeljfilms @boujee_boat_dad
Photographer: Tarek Reed | Assistant: @piero_photo
Wardrobe Stylist / Hair – Makeup Artist: Luca Buzas
Models: @marcoliver80 @carolinne.r @nextmodelsmiami

Location: Miami, Florida


Las Vegas Wardrobe Stylist | Adidas Fashion Show

Las Vegas Wardrobe Stylist | Adidas Fashion Show

Traveling is one of the best parts of my job as a Las Vegas wardrobe stylist, which was where I worked on a fashion show for Adidas. For this, as with every job, my goal was to match the brand identity and create the appropriate looks for the client.

Adidas AG is a multinational corporation, founded and headquartered in Herzogenaurach, Germany, that designs and manufactures shoes, clothing, and accessories. It is the largest sportswear manufacturer in Europe and the second-largest in the world.

As a Las Vegas wardrobe stylist, I was assigned to work on fourteen models, and my goal was to create the perfect looks for each of them so they would look great in the N.H.L. hockey jerseys on the fashion show. When working with a sports brand, the style is pretty straight forward. I love it when I am able to pull off great looks, even when the available items are limited because it allows me to be creative with the colors and shapes of the outfits.

One of the things I love about my job is that it teaches me how to be flexible. Traveling for a job is a prime example of this. I love planning what to bring and checking what I need ahead of the shoot so that I can come to the location ready to take on the task.

Another thing I love about this job is that I get to work closely with brands, most of which I would personally use and recommend. Usually, the producers are very detailed when it comes to the instructions and briefs in regards to the show, and they really appreciate it when you take the time to study the client’s brand identity and ensure that the looks I create suit the brand’s image.

I frequently post about fashion trends on my Instagram, please visit my Las Vegas wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see additional of my work as a Las Vegas wardrobe stylist, please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


Celebrity stylist in Los Angeles | Magic Johnson Champion Commercial

Celebrity stylist in Los Angeles | Magic Johnson Champion Commercial

As a celebrity stylist in Los Angeles, I had the luck to work with Magic Johnson, the legendary basketball player in conjunction with the Champion sportswear brand. Champion is partnering with sports legend Magic Johnson to support its centennial anniversary campaign – “100 Years for the Team” – that will explore what it means to be a team. As part of the campaign, Champion will engage with teams small and large around the world to share their passion for teamwork and what it means to them to be a team.

Exposure Agency hired me for the celebrity stylist position on this shoot,.Their team flew to Los Angeles from England specifically for this commercial shoot. Exposure is an integrated, creative communication agency based in London. It was very exciting to collaborate with Exposure on this Champion advertising campaign. I had a couple of days pre-production work to select and prepare all of Magic’s outfits for the shoot day. I worked in conjunction with the photographer and video team to organize the shot list and decide how any outfit changes Magic Johnson needed in order to capture the concept the client required.

Champion is an American manufacturer of clothing, specializing in sportswear. The brand is a subsidiary of HanesBrands Inc., which was spun off by the Sara Lee Corporation. The company was originally based in Rochester, New York, prior to its acquisition by Sara Lee.

You can read more about the collaboration on several platforms:

On Complex: https://www.complex.com/sports/2019/01/interview-magic-johnson/

On Esquire: https://www.esquire.com/style/mens-fashion/a26066633/magic-johnson-champion-anniversary-the-dream-team/

On Footwear News: https://footwearnews.com/2019/focus/athletic-outdoor/champion-100-year-anniversary-magic-johnson-1202736263/

On Sports Illustrated: https://www.si.com/nba/2019/01/30/magic-johnson-dream-team-michael-jordan-lebron-james-business-lakers-champion

On SGB Media: https://sgbonline.com/champion-recruits-magic-johnson-for-centennial-anniversary-campaign/

I had a wonderful time working with Magic Johnson and Champion as a stylist Los Angeles and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe styling trends, please visit my celebrity stylist in Los Angeles page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


Print Advertising Wardrobe Stylist | CONVERSE China

Print Advertising Wardrobe Stylist | CONVERSE China

I worked with Converse China as a print advertising wardrobe stylist on their campaign. I worked closely with the creative director of the company to come up with the wardrobe styling ideas for this particular advertising.

David Jumpa fashion/editorial/commercial photographer shot this campaign. David was going for lifestyle looks and kept the models in action during the whole shoot. He directed them to play with their clothing. I had 4 models to style from ESEE Model Management.  Converse has a sporty, comfy style which I mix-matched with trendy pieces from their collection. I used skirts, graphic tees and hats to make their collection stand out. We played with the female model’s makeup as well and added strong lips.

My Responsibilities as a print advertising wardrobe stylist were on this Converse shoot:

  • Direct and coordinate all styling and outfitting as needed for editorial and e-commerce
  • Work with and coordinate all aspects of this advertising campaign, to include outfitting, hair and make-up and accessorizing.
  • Support and communicate with the Creative Director on all shoot and style requests.
  • Recommend styling ideas and work with creative team to implement.
  • Manage the organization of accessories and clothing in shooting area.
  • Ensure accurate efficiency with on set shot lists.

Converse is an American shoe company that primarily produces skating shoes and lifestyle brand footwear and apparel. Founded in 1908, it has been a subsidiary of Nike, Inc. since 2003. During World War II, the company shifted its manufacturing from the public, and instead made footwear for the military.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my print advertising wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To learn more about David Jumpa’s work please visit his website page here: https://www.instagram.com/davidjumpa/


Celebrity Wardrobe Stylist In Los Angeles California I ANTA

Celebrity Wardrobe Stylist In Los Angeles California I ANTA

One of the most exciting projects I was apart of was working as a celebrity wardrobe stylist in Los Angeles, which is where I am based. But I have also worked on projects in places such as Shanghai, China, for a shoot with Kevin Garnett and Rajon Rondo for ANTA shoes. It was exciting because not only did I get to travel, but I also had the opportunity to style celebrities.

Currently, ANTA is one of the leading brands of shoes. Their models include a team of world-famous athletes who have excelled in their respective sports. They are a fantastic brand to work with, and I hope to work with them on future campaigns.

What is great about being a celebrity wardrobe stylist in Los Angeles for a sports brand is that I work with a specific set of products, and having my wardrobe choices narrowed down definitely makes styling easier. I love working with sports brands because I also get to experience their new products before they are out on the market.

I was able to work on the project because of RedPlus, which is one of the first agencies to work on fashion films in Shanghai. They provide production services from creative development, casting, location scouting, set design and post-production, with a team comprised of international photographers, stylists, creative directors, hair and makeup artists and illustrators.

Since I was able to work on so many great projects, I feel like I want to share some of the tips and tricks of the trade for those interested in entering the industry. I am a self-made wardrobe stylist and I continue to make efforts to build up my portfolio in order to show clients the years of experience I have attained, as well as skills that would be beneficial to their projects. I think the greatest advise I could give is to work on your portfolio and maintain good relationships with your clients.

I had an excellent time working with ANTA and RedPlus, and I hope to create a long lasting business relationship with them for the future. Take a look at the final print campaign here: https://lucabuzas.com/portfolio/anta-sport/

I frequently post about fashion trends on my Instagram. Please visit my celebrity wardrobe stylist in Los Angeles page here: https://www.instagram.com/lucabuzas/

To learn more about ANTA please visit their website page here: http://en.anta.com/