Los Angeles Wardrobe Stylist | Joybird Furniture Advertising

Los Angeles Wardrobe Stylist | Joybird Furniture Advertising

Joybird, a furniture company hired me as a Los Angeles wardrobe stylist for their commercial spot a couple of months ago. I love to work with brands who have great taste in their marketing and advertising materials. We shot this commercial spot for 4 days in their studio in Los Angeles, CA.

I styled 4 talents through multiple wardrobe changes during this commercial production. The wardrobe direction given from the director was casual and lifestyle so I brought many options from ZARA and H&M stores. In advertising I usually shop new clothes from a variety of brands. I shop A lot, especially if I work on a branded content/ad. I usually shop three to four times the amount I actually need. I’m expected to have endless options for the clients.

I love to be on set, I could work alone if it’s a small shoot or if it doesn’t require to have assistants. This is an entire job to steam and make everything look as it has to be.

About Joybird: Joybird was founded on the idea that people should never settle when it comes to their home furnishing, but rather have the freedom to be boldly original. Their custom-made and curated furniture is built to meet the demands and unique tastes of our customers, providing a high-quality product that will be enjoyed for a lifetime. Joybird is humbled to be a part of your home. Joybird offers high-quality, responsibly sourced furniture meant to last a lifetime. Their goal is to change the way you buy furniture online, providing customized pieces.

I had a great time working with Joybird as a Los Angeles wardrobe stylist and hope to create a lasting business relationship with them for the future.

I constantly post about fashion styling trends, please visit my Los Angeles wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


Fashion Show Coordinator | Stella Lam Runway Show

Fashion Show Coordinator | Stella Lam Runway Show

Stella Lam haute couture collection launch is one of my projects I really enjoyed as a fashion show coordinator. It was a great project as I had to work with twelve models of which falls into three different categories of the collection launch. These fashion models were divided into three major themes which include luxury, creative and elegant. As well, I coordinated matching hair and makeup looks to the stunning dresses.

With the increasing social recognition to ‘women’s independence’, ‘dress’ in Stella Lam’s interpretation is more like a fashion icon symbolizing the social civilization. Stella Lam firmly believes that a woman’s charm comes from the different sides of temperament from the inside out, while a well-dressed woman embodies a sense of confidence and the pursuit of quality of life. Therefore, Stella Lam is the embodiment of the art of living.

Derived from care and focus on women’s life, ‘magnificence out of luxury, conciseness out of simple, personality without losing the taste’ features the value of Stella Lam.

Stella Lam is mainly in the service of urban women of all social occasions and moments, paying attention to women’s needs of various body sizes in all ages with various social appearance, providing you a great variety of ready-to-wear and make-to -order dress of all product lines.

I was privileged to display my fashion show coordinator skills to Chinese clients. Artists were the introductory act of the occasion which was educative and entertaining. Distinguished celebrities and influencers were present at the event.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my fashion show coordinator page here: https://www.instagram.com/lucabuzas/

To learn more about Stella Lam please visit their website page here: http://www.shanghaifashionweek.com/?portfolio_page=stella-lam


Los Angeles Costume Designer | Drink UbU Commercial Shoot

Los Angeles Costume Designer | Drink UbU Commercial Shoot

Lemonlight, a production company / advertising agency hired me as a Los Angeles costume designer for their UbU commercial spot a couple of months ago. I love to work with brands who have great taste in their marketing and advertising materials. We shot this commercial spot for 2 days around Venice and Santa Monica beach in Los Angeles, CA.

I styled 5 talents through multiple wardrobe changes during this commercial production. The wardrobe direction given from the director was casual and lifestyle so I brought many options from ZARA and H&M stores.

About UbU: A healthy lifestyle and daily mindful choices are the first steps to a balanced mind and body. If you need vitality and focus with UbU Organic Natural Energy, or the benefits of full spectrum hemp with UbU Organic Hemp Tonic, each bottle provides an immune system boost, supports digestive health, and promotes hydration. UbU naturally empowers you to be your best, balanced self, so you can face almost anything life throws your way.

Lemonlight believes in teamwork to create and fulfill every client’s vision. They house some of the most talented crew members in the country in order to offer each client a unique production that promises success. Lemonlight instills core values and ethical standards that create professionalism and creativity within their company and for their clients. They focus on narrative storytelling to produce cinematic images that inspire an emotional response from your audience.

I had a great time working with Lemonlight and UBU as a Los Angeles costume designer and hope to create a lasting business relationship with them for the future.

I constantly post about fashion styling trends, please visit my Los Angeles costume designer page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


Freelance Fashion Stylist | Dear Velvet Editorial Shoot

Freelance Fashion Stylist | Dear Velvet Editorial Shoot

As a freelance fashion stylist, I love to travel for work. I had the luck of flying to the Philippines to style an editorial for Dear Velvet blog. My concept was to use only scarves as outfits. As DV said “One scarf really can do it all. Every travel article I’ve ever read advises taking a scarf to wear as a bandana, blanket, hankie and so on: it’s a camping staple. Packing just one thing seems like a revolutionary idea. Truly, just one scarf can double for almost every item in your wardrobe.”

A classic silk scarf is an investment piece in your wardrobe, that never goes out of style. Wearing a silk scarf with your outfit is a genius way to add instant, effortless chic to any look. But as with many accessories, it’s all in the styling.

Think saris and sarongs, bandanas and bralettes; experiment with twisting and make yourself a halter. Sleeveless or side layered, this is an easy way to dip into the bare shoulder trend. Headscarves, skirts and even bikinis are all there for a little artful tucking and tying. With Summer imminent and the endless hunt for holiday clothes occupying too much of our leisure browsing.

I had a great time working with Dear Velvet team as a freelance fashion stylist and hope to collaborate with him in the future. Here you can take a look on the editoral: https://dearvelvet.com/category/style/page/3/

I constantly post about fashion styling trends, please visit my freelance fashion stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Production & Retouch : Studio Supreme

Photographer : Olivier Hero Dressen

Fashion Stylist & Makeup Artist : Luca Buzas

Model Agency : OZAR Models Philippines
Location: Philippines, Cebu / Moalboal White Sand Beach
Editorial: Dear Velvet


Image Consultant In Los Angeles | Just Cavalli Private Event

Image Consultant In Los Angeles | Just Cavalli Private Event

Working as an image consultant in Los Angeles is a very exciting job. As an image consultant, you are a specialist who improves the personal or professional image of a client. You evaluate, enhance and upgrade your client’s look, behavior and communication skills to ensure that their image is consistent with their personal or professional goals. When I lived in China I collaborated with Just Cavalli‘s PR team and they flew me to Chengdu to host a private event to their clients.

Image Consultant Responsibilities:

  • Schedule comprehensive initial meetings with clients to ascertain their personal and professional goals.
  • Assess, improve and transform the client’s image, behavior and communication skills that will distinguish them from the crowd.
  • Engage with corporate clients through professional brand coaching and projects.
  • Counsel and coach clients with purposeful advice that contributes to a positive transformation of their personal or professional image.
  • Methodically transfer image information through an environment that facilitates the most efficient and effective learning.
  • Aspire to create images that are authentic, suitable, appealing and sustainable.

The event’s theme: For the Just Cavalli Autumn/Winter 2014-15 pre-collection, Roberto Cavalli was inspired by a fascinating journey to the East, from the mysterious Persian lands to the incredible Turkish landscapes. Kilim rugs, medal embellishments, fringes, and woven accents have become the distinctive elements for both day-wear and evening-wear pieces.

Classic shapes, geometric details, and intense colors are mixed with arabesque motifs and animal-prints, to create a glamorous and contemporary look. The Just Cavalli Women’s pre-collection presents a feminine soul but with a rock’n’roll and an androgynous edge thanks to a series of iconic items such as the classic biker leather jacket, the Montgomery coat and the striped tops infused with Oriental-inspired elements.

I constantly post about image & fashion trends, please visit my image consultant in Los Angeles page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


Los Angeles Personal Stylist | Menswear Business Casual Look

Los Angeles Personal Stylist | Menswear Business Casual Look

As a Los Angeles personal stylist, I love to work with individuals who have an eye for luxury and trendy clothes. I styled Ashok, a Shanghai-based fashion model during our collaboration. His style is sophisticated and modern, I just had to coordinate his wardrobe looks during our photoshoot.

By definition, a menswear business casual look is a style that’s not quite as formal as traditional office wear, but nevertheless still created to render a professional or business-like impression. Naturally, that leaves plenty of room for interpretation. Not helping is the inclusion of the word “casual”, which historically imparts visions of men in Hawaiian t-shirts, shorts, and sandals. To that we would say: just go ahead and try wearing truly casual wardrobe to the office on a regular workday and see how far it gets you. In other words, business casual is still far more “business” than it is “casual”, and that’s absolutely a good thing.

As a personal stylist, I styled Ashok in 3 different looks. The first one was a formal modern man’s suit, the second was a street style and the third look a full-on jeans outfit. Personal stylists help clients achieve their desired looks by aiding them in the selection of personal style items, such as clothes, shoes, and accessories. Sometimes these services extend even further than clothing selection; personal stylists can also work with home decoration or advising hair and makeup looks.

I had a great time working with Ashok as a Los Angeles personal stylist and hope to collaborate with him in the future.

I constantly post about fashion styling trends, please visit my Los Angeles personal stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


Los Angeles Fashion Stylist | Vogue Italia Napapijri Publication

Los Angeles Fashion Stylist | Vogue Italia Napapijri Publication

I got hired into this commercial production as a Los Angeles fashion stylist and creative coordinator. Tiger House Films, a boutique production company in Los Angeles, the ultimate goal is to create the best project possible with creative, interesting people. For this reason, it was a dream for THF commercial production team to be working with Zelda Andreoli of Brand Consulting Agency Zelda ZeldaGolab Agency and commercial director Ced Stefan Pakusevskij of FullScream.

The Napapijri SS19 Fashion Commercial stills and video campaign that THF produced with this international crew has been featured in an article in Vogue Italia. It is always a goal for any commercial and fashion production company to be involved in projects that are well received by the international fashion community and being featured in an iconic publication such as Vogue, puts the cherry on top of what was an incredible collaboration with out production partners on this campaign.

As a Los Angeles fashion stylist and creative coordinator I was responsible of all the looks were lined up and organized for the stills and video shoot. This fashion commercial campaign is for the launch of Napapijri’s SS19 Collection, which envisions “an unlimited future where different ethnic and diverse inspirations come together to form a collage of aesthetic influences: from Moroccan tapestries to workers’ uniforms, all the way to 1980s’ preppy Miami”.

Here is a link to the Vogue Italia Article on our Future Positive Campaign: https://www.vogue.it/moda/article/napapijri-presenta-la-nuova-campagna-future-positive

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my Los Angeles creative coordinator page here: https://www.instagram.com/lucabuzas/

CREDITS:

The full fashion commercial can be viewed: HERE

Client: Napapijri

Agency: Golab Agency

Production Company: FullScream / Tiger House Films / Zelda Zelda

Creative Coordinator | Fashion Stylist Assistant : Luca Buzas


Personal Stylist in Los Angeles | Sugar Lady

Personal Stylist in Los Angeles | Sugar Lady

As a personal stylist in Los Angeles, I love to work with fashion brands who has the eye for luxury and trendy clothes. I collaborated with Sugar Lady on one of their TV commercial shooting. Fred and Farid agency come up with the creative concept and 5th avenue helped executing this fashion commercial production.

A personal stylist role is helping to mix and match the wardrobe and finding for each occasion/scene choosing the most fitting outfit.

  • Welcome customers as they enter
  • Identify clients’ needs and help them find clothing items that fit their body type
  • Create complete looks from head to toe to match clients’ style
  • Offer personalized styling tips
  • Pick and recommend shoes and accessories that complement clients’ outfits
  • Inform customers about fashion trends
  • Provide product details, including fabrics, wash care instructions, prices and discounts
  • Suggest alternative outfits and colors to create unique looks
  • Ensure proper product presentation and stock replenishment
  • Remember client’s names, sizes and preferences and maintain friendly relationships

Personal stylists in Los Angeles work for individuals, fashion houses, and clothing brands, and will sometimes require traveling to different parts of the world. Some of the main responsibilities include providing fashion advice, choosing and coordinating outfits for models in photo shoots or actors in television and film; and choosing props and accessories and preparing them for shoots. Working as a freelance fashion stylist in Los Angeles has given me the opportunity to be more creative with styling, choosing which style is better for each shoot, what works and what doesn’t, and learning something new everyday.

I had a great time working with Sugar Lady as a personal stylist in Los Angeles and hope to create a lasting business relationship with them for the future.

I constantly post about fashion styling trends, please visit my personal stylist in Los Angeles page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


TV Commercial wardrobe stylist | Global Leadership Network Brand Anthem Video

TV Commercial wardrobe stylist | Global Leadership Network Brand Anthem Video

As a TV Commercial wardrobe stylist I often travel for work. During this project, I collaborated with Global Leadership Network, OX Creates and Justin Bell Productions. This spot for the Global Leadership Network, was shot over 1 day in Santa Clarita, California with a stellar Justin Bell Productions commercial production team.

For this shoot, alongside my duties as a TV Commercial wardrobe stylist, I was also in charge of the production design, as well as the set design. Since each of the characters in this brand video are from different parts of the world, I needed to ensure the set and costume designs for each character were appropriately placed in order to represent their stories in the best way possible.

Global Leadership Network is a community who is committed to learning from each other and using our influence to accomplish God’s purposes on earth. Since GLN founding in 1992, they’ve held a deep-seated belief that the Church is God’s plan to redeem and restore our world. GLN initial focus on sharing ministry innovations with pioneering church leaders has evolved, and now they exclusively focus on leadership development. Today, GLN exist not just to serve church leaders, but Christians in all sectors of society to impact the world.

I had a great time working with Global Leadership Network, OX Creates and Justin Bell Productions as a Los Angeles wardrobe stylist and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe styling trends, please visit my TV Commercial wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Agency / Production House: OX Creates
Producer: Justin Bell Productions
Director of Photography: Quinton Brogan
Wardrobe Stylist, Production Designer: Luca Buzas
Production Designer Assistant: Gene Owens


Celebrity stylist in Los Angeles | Magic Johnson Champion Commercial

Celebrity stylist in Los Angeles | Magic Johnson Champion Commercial

As a celebrity stylist in Los Angeles, I had the luck to work with Magic Johnson, the legendary basketball player in conjunction with the Champion sportswear brand. Champion is partnering with sports legend Magic Johnson to support its centennial anniversary campaign – “100 Years for the Team” – that will explore what it means to be a team. As part of the campaign, Champion will engage with teams small and large around the world to share their passion for teamwork and what it means to them to be a team.

Exposure Agency hired me for the celebrity stylist position on this shoot,.Their team flew to Los Angeles from England specifically for this commercial shoot. Exposure is an integrated, creative communication agency based in London. It was very exciting to collaborate with Exposure on this Champion advertising campaign. I had a couple of days pre-production work to select and prepare all of Magic’s outfits for the shoot day. I worked in conjunction with the photographer and video team to organize the shot list and decide how any outfit changes Magic Johnson needed in order to capture the concept the client required.

Champion is an American manufacturer of clothing, specializing in sportswear. The brand is a subsidiary of HanesBrands Inc., which was spun off by the Sara Lee Corporation. The company was originally based in Rochester, New York, prior to its acquisition by Sara Lee.

You can read more about the collaboration on several platforms:

On Complex: https://www.complex.com/sports/2019/01/interview-magic-johnson/

On Esquire: https://www.esquire.com/style/mens-fashion/a26066633/magic-johnson-champion-anniversary-the-dream-team/

On Footwear News: https://footwearnews.com/2019/focus/athletic-outdoor/champion-100-year-anniversary-magic-johnson-1202736263/

On Sports Illustrated: https://www.si.com/nba/2019/01/30/magic-johnson-dream-team-michael-jordan-lebron-james-business-lakers-champion

On SGB Media: https://sgbonline.com/champion-recruits-magic-johnson-for-centennial-anniversary-campaign/

I had a wonderful time working with Magic Johnson and Champion as a stylist Los Angeles and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe styling trends, please visit my celebrity stylist in Los Angeles page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


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