TV Commercial Wardrobe Stylist | New York Life Insurance

TV Commercial Wardrobe Stylist I New York Life Insurance

As a TV commercial wardrobe stylist in California, I had the opportunity of working with Tiger House Films commercial production company’s team on New York Life Insurance videos multiple times during this year.

Our theme for this commercial video production was “Celebrating Milestones: Diwali”
Diwali is a Hindu festival of lights, held in the period October to November. It is particularly associated with Lakshmi, the goddess of prosperity, and marks the beginning of the fiscal year in India. In total we had approximately 15 cast members for these 3 videos for the same Diwali theme. All of our cast members were bringing multiple wardrobe choices and I prepared outfit options as well matching to New York Life Insurance previous advertisements.

A TV commercial wardrobe stylist is one of the most trending businesses within the fashion and commercial world internationally. What a wardrobe stylist does is pick the clothing and accessories for TV commercials, editorials, print or advertising campaigns and music videos produced by advertising agencies and production companies. This profession is really an essential element in the process of creating advertising campaigns and commercials.

As a TV commercial wardrobe stylist based in Los Angeles, I mostly work on TV commercials, branded videos, and campaigns. I really enjoyed collaborating with the creative team on this New York Life Insurance web commercial.

CREDITS:

Creative Agency: Plan C Agency
Production Company: Tiger House Films
Client: New York Life Insurance

Wardrobe Stylist / HMUA: Luca Buzas

New York Life Insurance states as you begin the next chapter of your lives together, #Diwali can be the perfect time to start a new tradition of financial responsibility: https://nyl.co/2QqH5NR #GoodAtLife

I constantly post about my work on Instagram, please visit my TV commercial wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


Las Vegas Hair and Makeup Artist | HIDOW Print Campaign

Las Vegas Hair and Makeup Artist | HIDOW Print Campaign

Traveling is one of the best parts of my job as a Las Vegas hair and makeup artist, which was where I worked on a print campaign for HIDOW. For this, as with every job, my goal was to match the brand identity and create the appropriate makeup looks for the client.

HIDOW is a company that creates pain management devices, including massagers, heating pads, etc. Most of the products are designed for people with an active lifestyle, as well as those who are prone to different types of muscle pain. The overall look of the shoot was designed to target sporty and active customers.

As a Las Vegas hair and makeup artist, I was assigned to work on four models, and my goal was to create the perfect looks for each of them so they would look great on print. Since the shoot was for a sports brand, we did not want the models to be all glammed up. We wanted to create a “no-makeup” look, but not so much that the models would look plain. I also designed the wardrobe styling. When working with a sports brand, the style is pretty straight forward. I love it when I am able to pull off great looks, even when the available items are limited because it allows me to be creative with the colors and shapes of the outfits.

One of the things I love about my job is that it teaches me how to be flexible. Traveling for a job is a prime example of this. I love planning what to bring and checking what I need ahead of the shoot so that I can come to the location ready to take on the task.

Another thing I love about this job is that I get to work closely with brands, most of which I would personally use and recommend. Usually, the producers are very detailed when it comes to the instructions and briefs in regards to the shoot, and they really appreciate it when you take the time to study the client’s brand identity and ensure that the looks I create suits the brand’s image.

I frequently post about hair and makeup trends on my Instagram, please visit my Las Vegas hair and makeup artist page here: https://www.instagram.com/lucabuzas/

To see additional of my work as a Las Vegas hair and makeup artist, please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


Las Vegas Professional Makeup Artist | FC Scion Gala Video

Las Vegas Professional Makeup Artist | FC Scion Gala Video

While working in both fields, I have learned  that print makeup is quite different from video makeup. I was hired as a professional makeup artist in Las Vegas where I worked with a commercial production company called Tiger House Films.

Tiger House Films is a dynamic, multi-award winning full-service commercial and brand film production company headquartered in Los Angeles, CA, working in New York, San Francisco and nationwide. THF have the combined capabilities of an advertising agency, video production company, and post-production house.

Many brands enjoy shooting in Las Vegas as it can provide a variety of locations. For this particular shoot, I did makeup for actor, Vincent Veillon, and knowing the difference between photo and video makeup is essential for this type of job.

The TV show that we shot is a Swiss comedy show called 26 Minutes. They filmed in many different locations throughout Nevada. Since I really enjoyed the location, I am going to list down some of the things that make Las Vegas my favorite location:

  • Las Vegas is iconic. The city itself is a character, reminding the spectators of its fancy makeup and glittering lights, and people tend to associate it with party and fun.
  • Accessibility and flexibility. If you want to shoot in the dessert, you’re in luck! You’re already there, and if you want want complete isolation, it’s just a short drive away. If you want to shoot on the streets, there are several picturesque streets throughout the city. The city can also provide locations for various different types of shoots. Whether it would be TV shows, fashion, print, commercials, you name it, Las Vegas can provide it.
  • The city is busy with entertainment events. In Las Vegas, very day is a show. Entertainment is endless and non-stop. This creates job opportunities for artists, production companies, production people and everyone who is creative. As a Las Vegas professional makeup artist, you’ll have no trouble finding exciting projects to work on.

To learn more about FC Scion Gala Video please visit their youtube page here: https:// www.youtube.com/watch?v=icT2qBXcDJ0

I frequently post about hair and makeup trends on my Instagram, please visit my Las Vegas professional makeup artist page here: https://www.instagram.com/lucabuzas/

To see additional of my work as a Las Vegas professional makeup artist, please visit my portfolio page here: https://lucabuzas.com/porfolio-2/