Activewear Fashion Stylist | Nurture Digital x NASM Zumba Shoot

Activewear Fashion Stylist | Nurture Digital x NASM Zumba Shoot

As an activewear fashion stylist in Los Angeles, I had the luck to work with Nurture Digital, a creative content agency. Nurture is an ad agency that creates and promotes online video campaigns for brands big and small. NASM is partnering with ZUMBA to extend its network that will explore what it means to be a team.

Nurture Digital hired me for the activewear fashion stylist position on this shoot. Their team produced this 4 days commercial shoot. Nurture is a first-class digital agency. They always exceed expectations when it comes to the final product and are always on time hitting deadlines, no matter how short the turnaround time might be. It was very exciting to collaborate with Nurture Digital on this NASM advertising campaign. I had a couple of days pre-production work to select and prepare all of the talents outfits for the shoot days. I worked in conjunction with the agency and video team to organize the shot list and decide how any outfit changes talents needed in order to capture the concept the client required.

About NASM: Now in their 30th year, the National Academy of Sports Medicine has been world-renowned for the quality of their personal trainers and the scientific rigor of their program. NASM offers a Certified Personal Training program, with 4 learning packages available. And NASM specializations can take your personal training skills to a whole new level.

NASM and ZUMBA Fitness are collaborating on different personal trainer programs. ZUMBA is pretty much the most awesome workout ever. Dance to great music, with great people, and burn a ton of calories without even realizing it.

I had a wonderful time working with Nurture Digital and NASM as an activewear fashion stylist and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe trends, please visit my activewear fashion stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Client: NASM
Agency: Nurture Digital
Production Company: Nurture Digital
Wardrobe Stylist: Luca Buzas

 

 


Wardrobe Stylist in Los Angeles | IKARIA Resort Wear Behind the Scenes

Wardrobe Stylist in Los Angeles | IKARIA Resort Wear Behind the Scenes

As a wardrobe stylist in Los Angeles, I got hired by Tiger House Films production company to work on an international resort wear photo + video campaign. We worked on this shoot for 1 day in Palm Springs, California. I love to work with fashion brands that have high-end taste in their work and ad materials.

We worked with the beautiful Brazilian model Barbara Fialho, who is best known for being associated with Victoria’s Secret for many years. She is a Brazilian fashion model. She was born in the city of Montes Claros, Minas Gerais and started her modeling career at the age of 15. Barbara has graced renowned fashion weeks. She has worked with some of the most prestigious designers, photographers and publications in fashion.

The owner of Ikaria Resort Wear had a clear vision of what she wanted to express with this collection so I had to follow the guidelines and as a wardrobe stylist in Los Angeles, I had to make sure that we capture every single piece of dresses in this spring-summer collection. Since we were shooting in conjunction with photo and video we kept our schedule very tight to capture everything. This collection was inspired by the old Hollywood glamour with a Cuban flair that can be felt throughout the ethereal luxe 100% Silk 20-piece collection, designed to effortlessly transition from beach to dinner to the red carpet.

I had a great time working with Ikaria Resort Wear and Tiger House Films team as a wardrobe stylist and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe trends, please visit my wardrobe stylist in Los Angeles page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

You can read more about Ikaria Resort Wear here: https://thefoxmagazine.com/fashion/ikaria-resort-wear-introduces-limited-edition-collection/

CREDITS:

Client: Ikaria Resort Wear
Agency: Tiger House Films
Production Company: Tiger House Films
Video Director: Jason Kent Carpenter
Production Coordinator + Wardrobe Stylist: Luca Buzas
Assistant Camera: Robin Pabello
BTS Video: Ben Gabriel Shultz
Photography Team / Casting: Melis+Dainon
Model: Barbara Fialho
Makeup Artist: Carissa Ferreri
Hair Stylist:  Michael Kanyon

 

 


Los Angeles Personal Stylist | Nike Personal Styling Experience

Los Angeles Personal Stylist | Nike Personal Styling Experience

As a Los Angeles personal stylist, I got hired by Deloitte Digital company to work on a Nike Personal Styling Experience video campaign. We worked on this shoot for 1 day in Los Angeles, California. During this Nike shoot, I styled 1 talent throughout multiple wardrobe changes, all the clothes were provided by the client.

Nike, Inc. is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. The company is headquartered near Beaverton, Oregon, in the Portland metropolitan area.

Let me tell you about the Nike Personal Styling Experience: live chat service that hooks you up with one of our expert Nike Personal Stylists. She’ll create a personalized look for you based on your performance needs and personal style.

As a Los Angeles personal stylist, I help clients achieve their desired looks by aiding them in the selection of personal style items, such as clothes and shoes. Same as me, many personal stylists, shoppers are self-employed consultants, usually working as freelance.

Deloitte Touche Tohmatsu Limited, commonly referred to as Deloitte, is a multinational professional services network. Deloitte is one of the “Big Four” accounting organizations and the largest professional services network in the world by revenue and number of professionals with headquarters in London, United Kingdom.

I had a great time working with Deloitte Digital and Nike‘s Personal Styling Experience team as a personal stylist and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe trends, please visit my Los Angeles personal stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Client: Nike

Agency: Deloitte Digital
Wardrobe Stylist and Hair-Makeup Artist: Luca Buzas

 


Los Angeles Fashion Stylist | Happy Plugs Campaign

Los Angeles Fashion Stylist | Happy Plugs Campaign

As a Los Angeles fashion stylist I got hired by Happy Plugs company to work on an international headphone photo + video campaign. We worked on this shoot for 2 days in Los Angeles, California. I love to work with brands that have great taste in their work and ad materials.

Let me tell you a little bit about the shoot. We worked with 4 agency models from Los Angeles, our art direction was straight forward, we wanted to capture the model’s natural beauty. As a Los Angeles fashion stylist I really enjoyed our collaboration because this shoot gave me the freedom of creating exciting wardrobe looks. I prepped the wardrobe looks in prior to the shoot and my assistant, Gene helped me on the shoot days to organize everything. I brought many wardrobe options from ZARA, Urban Outfitters, All Saints, and H&M stores. I shop A lot, especially if I work on a branded content/ad. I usually shop three to four times the amount I actually need. I’m expected to have endless options for the clients.

Happy Plugs was born at the end of 2011 when the founder Andreas Vural was looking for a pair of colorful headphones for his girlfriend. When he didn’t have any luck, he finally took the matter in his own hands – and painted a pair of headphones himself. And she and her friends loved them! He then realized there was room for well-designed and affordable quality headphones that went beyond functionality within the tech space. From this belief, the brand Happy Plugs was born.

I had a great time working with the Happy Plugs team as a fashion stylist and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe trends, please visit my Los Angeles fashion stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Client: Happy Plugs
Wardrobe Stylist: Luca Buzas and Gene Owens

 


Los Angeles Beauty Makeup Artist | Face Genius Commercial

Los Angeles Beauty Makeup Artist | Face Genius Commercial

Being a Los Angeles beauty makeup artist, I mostly work on fashion shoots, commercials, and branded videos. I got a chance a couple of months ago to work with Anarchy production company for a Face Genius commercial spot. Anarchy production was contacted by Face Genius to produce several social media videos.

I styled and did hair and make on 3 talents during this commercial production. The wardrobe direction given from the client and director was casual so I brought many options from H&M and Uniqlo stores. For hair and makeup styles, we decided to go with camera-ready, natural looks.

About Face Genius: FaceGenius is the connected skin advisor that gives you the best products for your skin when you need them. The SkinScanner™ tool clips on to your smartphone and turns it into a high powered dermascope for the most accurate and detailed skin analysis available. Best of all, it’s free with your subscription. SkinScanner™ is used by the world’s leading skincare companies, including Sephora.

Anarchy is owned and operated by Andreas Attai. It serves as a platform for his creative expeditions. Through Anarchy he has worked on narrative films, commercial, and music video content. As a hairstylist – makeup artist it was my second time working with Anarchy’s team.

I had a great time working with Anarchy and Face Genius‘s team as a Los Angeles makeup artist and hope to create a lasting business relationship with them for the future.

I constantly post about styling trends, please visit my Los Angeles beauty makeup artist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

You can take a look at the commercial here:

CREDITS:

Producer: Andreas Attai | Anarchy
Client: Face Genius
Director: Andreas Attai
Wardrobe/HMUA: Luca Buzas

 


Top Wardrobe Stylist in Hollywood | Vtech TV Commercial

Top Wardrobe Stylist in Hollywood | Vtech TV Commercial

Being a top wardrobe stylist in Hollywood, I mostly work on TV commercials and branded videos. I got a chance a couple of months ago to work with Justin Bell production company for two Vtech TV commercial spots. Justin Bell production was contacted by Vtech to produce several social media videos. Justin Bell is a feature film, TV, commercial, and new media producer based in Los Angeles.

I styled 4 kids and 4 moms through multiple wardrobe changes during this commercial production. The wardrobe direction given from the client and director was lifestyle and casual so I brought many options from H&M and ZARA stores. Working with children is so much fun, I love that in every single filming day they are bringing something new and exciting. I was the key hair and makeup artist as well on this project.

Our director was Alice Lilan Bowden, she is an American actress, filmmaker, and comedian known for her role as Rebecca “Bex” Mack in Andi Mack. She loves to sketch, improv, and TV shows about the imagined dangers of technology.

VTech is a global supplier of electronic learning products from infancy to preschool and the world’s largest manufacturer of cordless phones based in Hong Kong. It is also one of the top 50 electronic manufacturing services providers globally.

I had a great time working with Justin Bell productions and Vtech‘s team as a top wardrobe stylist in Hollywood and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe styling trends, please visit my top wardrobe stylist in Hollywood page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

You can take a look at the TV commercial here:

CREDITS:

Producer: Justin Bell productions
Client: Vtech
Director: Lilan Bowden
Wardrobe/HMUA: Luca Buzas

 


TV Commercial Styling | Natural Vitality Commercial

TV Commercial Styling | Natural Vitality Commercial

In TV commercial styling, I mostly work on TV commercials and branded videos. I got a chance a couple of months ago to work with RockBridge Productions production company for a Natural Vitality commercial spot. RockBridge Productions was contacted by Craftsman+ to produce several social media videos for Natural Vitality.

I styled 3 talents through multiple wardrobe changes during this commercial production. The wardrobe direction given from the client and director was lifestyle and casual so I brought many options from H&M and ZARA stores. I was the key hair and makeup artist as well on this project.

Craftsman+ is a modern-day creative agency, building beautiful content to help with branding and make our advertisers’ ads more effective.

RockBridge Productions is a video production agency based in San Francisco. They concentrate on building strong relationships with talented directors and bringing their visions to life through commercials, music videos, and feature films.

I had a great time working with RockBridge Productions and Craftsman+ team as a TV commercial styling and hope to create a lasting business relationship with them for the future.

I constantly post about fashion styling trends, please visit my TV commercial styling page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Producer Michelle Moy
Writer Nick Chan
Director Roman Medjanov
1st AD Karim Nabil
DP Aaron Grasso
1st AC Garet Jatsek
2nd AC Estevan Falcon
DIT/on set editor Davide Fiore
Casting Sammy Gollestani
Production Coordinator Nic Jara
Sound Kevin Santiago
Key Gaffer Luis Ramos
Best Boy Max Kozelchik
Key Grip Christopher Martin
Best Boy Steven Albovias
Production Designer Sydney Forest
Art PA Tyler Wright
MUA AND! Wardrobe Luca Buzas
Wardrobe Assist Nea Dune
Storyboard Artist Amy Lê
Studio Teacher Dana Gardener
PA Anukriti Singh
Creative Director/co-writer: Henry J Kim

 


TV Commercial Wardrobe Stylist | New York Life Insurance

TV Commercial Wardrobe Stylist I New York Life Insurance

As a TV commercial wardrobe stylist in California, I had the opportunity of working with Tiger House Films commercial production company’s team on New York Life Insurance videos multiple times during this year.

Our theme for this commercial video production was “Celebrating Milestones: Diwali”
Diwali is a Hindu festival of lights, held in the period October to November. It is particularly associated with Lakshmi, the goddess of prosperity, and marks the beginning of the fiscal year in India. In total, we had approximately 15 cast members for these 3 videos for the same Diwali theme. All of our cast members were bringing multiple wardrobe choices and I prepared outfit options as well as matching to New York Life Insurance previous advertisements.

A commercial wardrobe stylist is one of the most trending businesses within the fashion and commercial world internationally. What a wardrobe stylist does is pick the clothing and accessories for TV commercials, editorials, print or advertising campaigns and music videos produced by advertising agencies and production companies. This profession is really an essential element in the process of creating advertising campaigns and commercials.

As a TV commercial wardrobe stylist based in Los Angeles, I mostly work on TV commercials, branded videos, and campaigns. I really enjoyed collaborating with the creative team on this New York Life Insurance web commercial.

CREDITS:

Creative Agency: Plan C Agency
Production Company: Tiger House Films
Client: New York Life Insurance

Wardrobe Stylist / HMUA: Luca Buzas

New York Life Insurance states as you begin the next chapter of your lives together, #Diwali can be the perfect time to start a new tradition of financial responsibility: https://nyl.co/2QqH5NR #GoodAtLife

I constantly post about my work on Instagram, please visit my TV commercial wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


TV Advertising Wardrobe Stylist | Kevin De Leon Campaign

TV Advertising Wardrobe Stylist | Kevin De Leon Campaign

I collaborated with WIN ad agency as a TV advertising wardrobe stylist on their Kevin De Leon Campaign. WIN is a media agency that creates strategic campaigns for engaging audiences, driving action and creating change.

I had two actors to style on this TV advertising project. I would like to explain my process as part of making this campaign:

I got call from WIN’s ad agency producer who had my contact through a recommendation. He was asking my availability as a TV advertising wardrobe stylist and makeup artist for this project, which was a political campaign spot for Kevin De Leon. After that he sent me a short brief by email and explained the plan for the shoot. Luckily, I was free on those days and had time to start immediately.

I began working on the pre-production by communicating the specific style the director was going for, which included showcasing a lower-middle class family. I received talent measurements prior to starting the production wardrobe shopping and began my rounds to find just the right color scheme and overall fit for the talent. We didn’t have time for a fitting because our schedule was very tight but I was bringing wardrobe options so we could confirm talent outfits with the director on the day of the shoot.

After the shoot with WIN as a TV advertising wardrobe stylist, I had to do returns and wrap out the project. I had to take care of the accounting as well and report how much I spent from the wardrobe budget in total, to the production team.

You can find the final video and the article on Adweek : https://www.adweek.com/creativity/poignant-campaign-ad-tells-the-story-of-a-candidate-whose-family-could-have-been-separated-by-ice/

In conclusion I loved working with WIN advertising agency and hope we can continue collaborating on upcoming campaigns in the near future.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my TV advertising wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To learn more about WIN Agency’s work please visit his website page here: https://www.thewincompany.com/


Print Advertising Wardrobe Stylist | CONVERSE China

Print Advertising Wardrobe Stylist | CONVERSE China

I worked with Converse China as a print advertising wardrobe stylist on their campaign. I worked closely with the creative director of the company to come up with the wardrobe styling ideas for this particular advertising.

David Jumpa fashion/editorial/commercial photographer shot this campaign. David was going for lifestyle looks and kept the models in action during the whole shoot. He directed them to play with their clothing. I had 4 models to style from ESEE Model Management.  Converse has a sporty, comfy style which I mix-matched with trendy pieces from their collection. I used skirts, graphic tees and hats to make their collection stand out. We played with the female model’s makeup as well and added strong lips.

My Responsibilities as a print advertising wardrobe stylist were on this Converse shoot:

  • Direct and coordinate all styling and outfitting as needed for editorial and e-commerce
  • Work with and coordinate all aspects of this advertising campaign, to include outfitting, hair and make-up and accessorizing.
  • Support and communicate with the Creative Director on all shoot and style requests.
  • Recommend styling ideas and work with creative team to implement.
  • Manage the organization of accessories and clothing in shooting area.
  • Ensure accurate efficiency with on set shot lists.

Converse is an American shoe company that primarily produces skating shoes and lifestyle brand footwear and apparel. Founded in 1908, it has been a subsidiary of Nike, Inc. since 2003. During World War II, the company shifted its manufacturing from the public, and instead made footwear for the military.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my print advertising wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To learn more about David Jumpa’s work please visit his website page here: https://www.instagram.com/davidjumpa/


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