Los Angeles image consultant Archives - Page 26 of 29

TV Commercial Wardrobe Stylist | New York Life Insurance

TV Commercial Wardrobe Stylist I New York Life Insurance

As a TV commercial wardrobe stylist in California, I had the opportunity of working with Tiger House Films commercial production company’s team on New York Life Insurance videos multiple times during this year.

Our theme for this commercial video production was “Celebrating Milestones: Diwali”

Diwali is a Hindu festival of lights, held in the period October to November. It is particularly associated with Lakshmi, the goddess of prosperity, and marks the beginning of the fiscal year in India. In total, we had approximately 15 cast members for these 3 videos for the same Diwali theme. All of our cast members were bringing multiple wardrobe choices and I prepared outfit options as well as matching to New York Life Insurance previous advertisements.

A commercial wardrobe stylist is one of the most trending businesses within the fashion and commercial world internationally. What a wardrobe stylist does is pick the clothing and accessories for TV commercials, editorials, print or advertising campaigns and music videos produced by advertising agencies and production companies. This profession is really an essential element in the process of creating advertising campaigns and commercials.

As a TV commercial wardrobe stylist based in Los Angeles, I mostly work on TV commercials, branded videos, and campaigns. I really enjoyed collaborating with the creative team on this New York Life Insurance web commercial.

CREDITS:

Creative Agency: Plan C Agency
Production Company: Tiger House Films
Client: New York Life Insurance

Wardrobe Stylist / HMUA: Luca Buzas

New York Life Insurance states as you begin the next chapter of your lives together, #Diwali can be the perfect time to start a new tradition of financial responsibility: https://nyl.co/2QqH5NR #GoodAtLife

I constantly post about my work on Instagram, please visit my TV commercial wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Los Angeles Fashion Stylist | Editorial Photo Shoot in Hollywood

I would like to share a great experience I had working as a Los Angeles fashion stylist with Tarek Reed fashion photographer. I have already worked with him on a couple of projects, his works are simply outstanding. Tarek Reed is an editorial and commercial photographer, based in Boston, Miami and Los Angeles.

Our model on this editorial photo shoot was Amanda Gullickson who is currently signed up with Wilhelmina Los Angeles, New York, Chicago and NEXT Models Miami.

We worked with Mannfolk PR and Media Playground on this shoot. As a Los Angeles fashion stylist I reached out to them a couple of weeks before our photo shoot day and shared with them our creative concept. Both of these PR companies loved our direction and they were happy to lend to us their exclusive designer pieces for the duration of the shoot. Their brands included Mimi Tran celebrity fashion designer’s pieces.

MANNFOLK PUBLIC RELATIONS is a modern one-stop solution for the new millennium. Named one of the country’s most dependable “it” PR firms by WWD, MANNFOLK PR combines years of savvy experience and knowledge for today’s digitally focused strategies. Their strengths in the digital media realm recognizes the importance of the right strategic collaborations while providing brands with the personalized attention only a boutique firm can provide.

With a PR showroom in Los Angeles and office in New York, MANNFOLK PR is staffed by creative, experienced, and highly motivated professionals who are committed to bringing your brand’s message to the fashion, beauty, and lifestyle industries’ most influential trendsetters.

Media Playground PR (MPPR) is a Los Angeles based public relations firm specializing in fashion and lifestyle brands since 2003. They craft integrated media strategies, connecting public relations and social media with brand directives to maximize your brand’s global exposure.

Check out the finalized images on En-Vie-Fashion Magazine to learn more about our creative collaboration: http://www.en-vie-fashion.com/

I constantly post about styling trends, please visit my Los Angeles fashion stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Please visit Tarek Reed website for more: https://tarek-reed.format.com/

Los Angeles HMUA | Bombino aka Deran Alkheir Dance Video

As a Los Angeles HMUA, I’ve had the opportunity to work with Bombino aka Deran Alkheir. In this blog article I’ll explain a couple of useful tricks on how I created the hair and makeup looks for the dancers in this production.

I spent most of my time focusing on the female dancer’s smokey eye makeup and lips because these are the only parts of the body Tuaregs show due to the limitations of their traditional clothing. Old or young, male or female, each Tuareg seems to cultivate a personal style expressed through a few simple items of fabric.

For the dancers hair styling we used head wraps called cheches whose fabric can stretch to 18 feet in length, plus flowing gowns called bubus that allow air flow while deflecting heat and blowing sand, dressing like a traditional Tuareg can at first seem a confining enterprise. We had to hide all their hair under these head wraps and adjust it during the shoot. I love my job as a Los Angeles HMUA, I always have the opportunity to work on original and artistic projects.

This music video was directed and produced by Jonathan Wing and choreography by Hillary Pearson. I had 2 dancers from Los Angeles to do hair and makeup for. We shot this video using different color lights which created a futuristic and mysterious environment in a Downtown LA studio.

About Bombino: For centuries, the desert town of Agadez has served as a converging point for the great camel caravans driven by the Tuareg that link West Africa with North Africa and the Mediterranean. Born in 1980 at a nomadic camp near this dusty outpost, the young guitarist and songwriter Omara “Bombino” Moctar was raised during an era of armed struggles for Tuareg independence and violent suppression by government forces. Bombino’s electrifying jams capture the spirit of resistance and rebellion while echoing with guitar riffs reminiscent of fellow Africans Tinariwen and Ali Farka Touré not to mention rock and blues icons such as Jimi Hendrix, John Lee Hooker and Jimmy Page.

Check out the finalized music video on Okay Africa to learn more about our creative collaboration: http://www.okayafrica.com/bombino-video-premiere-deran-deran/

I constantly post about hair and makeup trends, please visit my Los Angeles HMUA artist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Print Advertising Wardrobe Stylist | CONVERSE China

I worked with Converse China as a print advertising wardrobe stylist on their campaign. I worked closely with the creative director of the company to come up with the wardrobe styling ideas for this particular advertising.

David Jumpa fashion/editorial/commercial photographer shot this campaign. David was going for lifestyle looks and kept the models in action during the whole shoot. He directed them to play with their clothing. I had 4 models to style from ESEE Model Management. Converse has a sporty, comfy style which I mix-matched with trendy pieces from their collection. I used skirts, graphic tees and hats to make their collection stand out. We played with the female model’s makeup as well and added strong lips.

My Responsibilities as a print advertising wardrobe stylist were on this Converse shoot:

Direct and coordinate all styling and outfitting as needed for editorial and e-commerce
Work with and coordinate all aspects of this advertising campaign, to include outfitting, hair and make-up and accessorizing.
Support and communicate with the Creative Director on all shoot and style requests.
Recommend styling ideas and work with creative team to implement.
Manage the organization of accessories and clothing in shooting area.
Ensure accurate efficiency with on set shot lists.

Converse is an American shoe company that primarily produces skating shoes and lifestyle brand footwear and apparel. Founded in 1908, it has been a subsidiary of Nike, Inc. since 2003. During World War II, the company shifted its manufacturing from the public, and instead made footwear for the military.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my print advertising wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To learn more about David Jumpa’s work please visit his website page here: https://www.instagram.com/davidjumpa/

Creative Coordinator in Los Angeles | Motorcycle TV Commercial

I got hired by THF as a creative coordinator in Los Angeles to work on this commercial. The Continental GT motorcycle commercial production was the first of two international commercial productions we created for Royal Enfield in conjunction with Storytellers.in from Mumbai, India. This spot for the new Continental GT, was shot over 5 days all over California with a stellar Tiger House Films commercial production team.

This first of two motorcycle commercial productions for Royal Enfield was shot in Downtown Los Angeles with an overnight production schedule. Our commercial producers shut down 4th street bridge and shot fireworks off of it, blocked 2nd street tunnel, lower Grand Ave and many blocks of Broadway to accommodate the stunts and precision riding necessary to pull off this motorcycle commercial production.

I was not only the creative coordinator in Los Angeles on this project but also did the wardrobe styling. I had 10 main casts to style. As a TV commercial wardrobe stylist I love working with a wide range of looks and stlyes that my clients request.

Royal Enfield is a historic Indian motorcycle manufacturing brand with the tag of “the oldest global motorcycle brand in continuous production”. The first Royal Enfield motorcycle was built in 1901. The Enfield Cycle Company is responsible for the design and original production of the Royal Enfield Bullet, the longest-lived motorcycle design in history.

This international motorcycle commercial production was an extreme challenge for our production company on many levels. The end results were beautiful and made the journey worth it.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my creative coordinator in Los Angeles page here: https://www.instagram.com/lucabuzas/

To view our new motorcycle commercial productions on the brand site, visit: The Official Royal Enfield Site

CREDITS:

Client: Royal Enfield
Agency: DDB
Production Companies: Storrytellers.in (India) / Tiger House Films (USA)
Director: Arun Gopalan
DP: Matt Chuang
Creative Coordinator: Luca Buzas

Hairstylist and Makeup Artist | Kendall Cover Album

As a Los Angeles hairstylist and makeup artist, I’ve had the opportunity to work with several well-known singers such as Alessia Cara, Arlissa, and Kendall Pennington. In this blog post, I would like to talk about our cover album project with Kendall Pennington. Kendall has an amazing voice, she is a 24-year-old singer/songwriter based in Los Angeles, CA.

I was hired by Now Rewind agency/production company for this cover album shoot. Ian Midura, the executive producer of Now Rewind, found me for the role of wardrobe stylist, hairstylist, and makeup artist. I had a couple of pre-production days to collect Kendall’s wardrobe. Our shooting location was in Downtown Los Angeles at a photo studio called APEX Photo Studios.

Creative agency Now Rewind’s versatile abilities can be applied to a wide array of aesthetics and messages, tailored towards a brand’s needs. The agency captures powerful photo and video content that draws the eye and showcases products or people through storytelling for multiple platforms. Here you can take a look at their agency website: https://www.now-rewind.com/

I love my job as a Los Angeles, CA hairstylist, and makeup artist and I love working with a wide range of different looks and styles that my clients request. I get excited about working with popular singers/songwriters and influencers. I am always curious as to what I can contribute to these projects. Most of all, I delight in seeing my work used by clients in their social media posts and advertising campaigns.

Check out the finalized music video to learn more about our creative collaboration: https://www.youtube.com/watch?v=atraQJL-t-8

I constantly post about hair and makeup trends, please visit my Los Angeles hairstylist and makeup artist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Creative Production Coordinator | Ikaria SS18 Commercial

As a creative production coordinator it was a pleasure working on THF and IKARIA collaboration. This is the second time that the Tiger House Films team worked with CEO Lisa Storie and her brand Ikaria Resort Wear to produce a photo / video campaign. This fashion video production / high fashion photo shoot for Ikaria was to debut their SS18 ready to wear collection of beautiful, luxurious coverups inspired by luxury travel destinations.

Our fashion video production team partnered once again with the professional photography duo Melis+Dainon . These two talented creatives are also the casting directors on this project and brought their beauty team along for the project. Melis and Dainon took on several aspects of the pre-production as well including arranging model flights and hotel / working with the Lions Agency.

The supermodel cast by Melis and Dainon for this production was Barbara Fialho from The Lions NYC . Previous to our shoot Barbara had just finished walking the Victoria’s Secret Runway in Shanghai as a Victoria’s Secret Angel and flew from NYC to Palm Springs for our production.

Barbara is stunningly beautiful and gave the camera incredible charisma. Her ability be aware of her body and how to move for camera allowed the creative team to work seamlessly with her. The lead designer behind the new Ikaria ready to wear collection, Leah Hulon created beautiful designs for the brand that fit the location and mood perfectly. As a creative production coordinator I loved working in conjunction with the photo and video team.

The Palm Springs location that was chosen for the fashion production was nestled at the foot of the mountains bordering the Agua Caliente Indian Reservation. The location was a triumph of modern architecture and lush landscaping set upon the natural backdrop and harsh landscape of the California desert.

Please find our fashion video along with Melis+Dainon’s Photos on the Ikaria website: https://www.ikariaresortwear.com/

To see more of my current fashion and commercial work please visit my portfolio page here:https://lucabuzas.com/porfolio-2/

I frequently post on my Instagram, please visit my creative production coordinator page here: https://www.instagram.com/lucabuzas/

CREDITS:

Client: Ikaria Resort Wear
Agency: Tiger House Films
Production Company: Tiger House Films
Video Director: Jason Kent Carpenter
Production Coordinator: Luca Buzas
Assistant Camera: Robin Pabello
BTS Video: Ben Gabriel Shultz
Photography Team / Casting: Melis+Dainon
Model: Barbara Fialho
Makeup Artist: Carissa Ferreri
Hair Stylist: Michael Kanyon

Commercial Wardrobe Stylist | The Ritz-Carlton Hotel Print Campaign

I worked with Christian Mushenko photographer and director as a commercial wardrobe stylist for The Ritz-Carlton Hotel during a print campaign in Shanghai, China. We were shooting during one afternoon/evening at The Ritz-Carlton’s top floor. I had 2 models to style from ESEE Model Management.

It was a great opportunity to collaborate with Christian because he just flew in from Sydney, Australia for a business meeting. Our project theme was introducing a young Asian couple’s lifestyle who is on a trip discovering Shanghai. As a commercial wardrobe stylist I changed the models wardrobe multiple times through the day to match their clothing to our story.

A commercial wardrobe stylist is a multi-functional role within the production team. Dressing the models in accordance with the photographer direction and effectively managing their day to ensure that shoot targets are achieved. A passion for current culture, trends, and brands is critical to the success of the role. The Ritz-Carlton is a business oriented hotel so we wanted to keep our models styling matching to the brand’s identity.

About The Ritz-Carlton: 100 years of history. Countless rewards. With an unshakeable credo and corporate philosophy of unwavering commitment to service, both in our hotels and in our communities, The Ritz-Carlton has been recognized with numerous awards for being the gold standard of hospitality. The Ritz-Carlton inspires life’s most meaningful journeys.

I was privileged to work on this commercial advertising campaign with Christian Mushenko photographer and The Ritz-Carlton. The final pictures are used internally in the company.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my commercial wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To learn more about Christian Mushenko’s work please visit his website page here: http://www.christianmushenko.com/

Los Angeles Makeup Artist | Vitamin T Video Shoot

As a Los Angeles makeup artist, I’ve had the opportunity to work with Vitamin T talent agency. I worked closely as a makeup artist with their video production team to understand their business needs. I was in charge of the styling and hair-makeup department. Camera-ready makeup is a very basic, light makeup which means very natural and bare skin finish, not too shiny and not too mat.

The products I used to create our main talent’s camera-ready makeup:

1) Estee Lauder Liquid foundation

2) Liquid cushion compact foundation

3) Teint miracle perfecting concealer pen

4) Antonym Cosmetics Powder foundation

5) Bronzer for contouring

6) Anastasia Beverly Hills Blush

7) Anastasia Beverly Hills brow palette, eyeshadows and mascara

8) Lipstick

Working as a Los Angeles makeup artist I love to create beauty looks for my clients. Especially I liked working with Vitamin T team because they give me complete creative freedom in terms of makeup and styling. We were shooting this promotional video for 2 days in their corporate office location in Los Angeles, CA.

Vitamin T is a talent agency for digital creatives and the design-minded companies who love them. Vitamin T partner with clients and talent and take the time to make sure they are connecting people who can help one another. They know that a great match goes beyond a skill search.

Over the past several years, I’ve been able to polish my skills as a makeup artist. I’ve managed to gain a vast range of experience, worked with many different clients, and allowing my ambition and energy to assist in the creative process and provide a satisfying result.

Check out the video to learn more about our collaboration: https://aquent.com/blog/digital-marketing-buzzword-alert-what-is-attribution-modeling

I constantly post about makeup trends, please visit my Los Angeles makeup artist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Please visit Vitamin T website for more: https://vitamintalent.com/

Los Angeles Production Coordinator | IKARIA Resort Wear SS18

I was involved in the project as a Los Angeles production coordinator. Tiger House Films has produced a behind the scenes brand video production for our Ikaria fashion commercial / high fashion photo shoot. The project is behind the scenes for the debut of their SS18 ready to wear collection in a gorgeous private home location in Palm Springs. Ikaria’s luxurious coverups are inspired by the jet-setting lifestyle and exotic travel destinations.

This behind the scenes brand video production captures a rare glimpse into the process of shooting our fashion video / high fashion still photo shoot productions. The technical process of the creation of these campaigns is seldom captured due to the fact that our Los Angeles production company only shows the final released and finished products for brands and agencies.

Our supermodel talent for this brand video production was Victoria’s Secret supermodel Barbara Fialho who is originally from Brazil. Our beautiful talent has incredible charisma and her experience over 15 years in the industry shined on camera . Her background as a ballerina gives her the ability be aware of her movements and balance for camera.

Tiger House Films video production team worked seamlessly with photographers Melis+Dainon to create a combination photo & video campaign for Ikaria. This is the second collaboration with Melis+Dainon and they are featured in the behind the scenes production as well.

Palm Springs is the perfect location for a high fashion video and photo production. The dramatic desert mountains provide a beautiful backdrop where nature and bright sunshine are all a part of the incredible aesthetic.

To view the new fashion video along with Melis+Dainon’s Photos on the Ikaria website, visit: https://www.ikariaresortwear.com/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post on my Instagram, please visit my Los Angeles production coordinator page here: https://www.instagram.com/lucabuzas/

CREDITS:

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