Los Angeles Television Wardrobe Stylist | Sugar Lady TV Commercial

Los Angeles Television Wardrobe Stylist | Sugar Lady TV Commercial

As a Los Angeles television wardrobe stylist, I principally work on TV commercials. while I lived in Shanghai, China I was hired by Fred and Farid, an international independent advertising agency to work on a project with one of their clients, Sugar Lady, on their next commercial. Moreover, the production company asked me to bring on board, a hair and makeup team for this commercial.

In this commercial, I took care of the direction we were going regarding the appearance for wardrobe and hair-makeup. The style was very elegant and minimal, I used only monochrome colors for accessories and I selected very large brim hats to keep our model mysterious. In fashion terms, hats are a very noticeable accessory because the onlooker’s attention is first drawn to the face. For this reason, I made sure the costumer’s first attention would be drawn to Sugar Lady’s newest collection.

For styling, the key things you need are creativity, communication skills, and good teamwork. With luxury brands, these things are very important as a result of the clients have really refined taste. There are some inherent and learned qualities that build a successful fashion stylist.

As a wardrobe stylist agency in Los Angeles, you need to have several wardrobes and fashion stylists in your roster to recommend for specific projects. You can represent stylists in each category, for example, luxury, sport, beauty, and fashion.

Sugar Lady has been a ladies’ fashion brand for over 30 years. Sugar Lady is a luxury brand or prestige brand for which a majority of its products are luxury fashion clothes and accessories.

I frequently post about fashion trends on my Instagram, please visit my Los Angeles television wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work as a Los Angeles wardrobe stylist, please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


Children’s Wardrobe Stylist | Barbie TV Commercial

Children’s Wardrobe Stylist | Barbie “You can be anything” TV Commercial

Recently I collaborated with Barbie on their “You can be anything” campaign as a children’s wardrobe stylist. With my children’s wardrobe stylist team we had to style 16 children for this TV commercial. Our day started at Mattel studios in Los Angeles, CA where you can find an entire Barbie wardrobe closet full of clothing and fashion accessories. This commercial was produced by STORIES International and directed by Barry Norwood.

For this branded commercial we had to choose very bright and colorful wardrobe options because the concept was based on girls that can become anything they dream to be. It was a very inspirational video where our kids could achieve and empower themselves through their role models. Imagine the possibilities, see what happens when girls are free to imagine, they can be anything. Leading by example for 56 years, Barbie inspires girls to be anything. As a children’s wardrobe stylist in California I love to work with child actors, they are very self driven and talented.

“My whole philosophy with Barbie was that, through the doll, the girl can be anything she wants to be. Barbie has always represented the fact that a woman has choices. “- RUTH HANDLER, BARBIE CREATOR

Adweek wrote an article about our campaign for International Women’s Day, and brands are committing like never before to honoring women everywhere. The Mattel brand unveiled dolls based on women heroes like Amelia Earhart, Frida Kahlo, Katherine Johnson and Chloe Kim. “Barbie is committed to shining a light on empoweringrole models past and present in an effort to inspire more girls,” the brand says.

I constantly post about fashion styling trends on Instagram, please visit my children’s wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

To see Barbie “You can be anything” campaign please visit their website here: https://barbie.mattel.com/en-us/about/you-can-be-anything.html


Wardrobe Stylist Based In Los Angeles I New York Life Insurance Web Commercial

Wardrobe Stylist Based In Los Angeles I New York Life Insurance Web Commercial

Recently I was hired as a wardrobe stylist by Tiger House Films production company for a New York Life Insurance Web Commercial. This web commercial production had a very fast turnaround and we are happy to say that our workflow with Plan C Agency executed the projects of a very high quality. I had to make sure all the talent had their wardrobe options so I was able to deliver the best to our client on the shoot days. As a wardrobe stylist based in Los Angeles, I was able to communicate with all the talent their wardrobe options very well.

The Tiger House Films production company was approached by Plan C Agency to produce a web commercial production for New York Life Insurance as one of three in a series. This particular web commercial production focuses on cultural diversity through different Asian families celebrating Lunar New Year in their individual households. Tiger House Films commercial production company has teamed with Plan C agency several times in the past to deliver high-quality projects for their clients.

Plan C is a multicultural marketing and communications agency with offices in Los Angeles and New York. Their mission is to guide brands on their path to growth through strategic planning, advertising, traditional & digital media, events, and PR.

As a wardrobe stylist based in Los Angeles, I mostly work on TV commercials, branded videos, and campaigns. I really enjoyed collaborating with the creative team on this New York Life Insurance web commercial.

CREDITS:

Creative Agency: Plan C Agency
Production Company: Tiger House Films
Client: New York Life Insurance

I constantly post about styling trends on Instagram, please visit my wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


Celebrity Makeup Artist And Stylist In Los Angeles | PLAYBOY

Celebrity Makeup Artist And Stylist In Los Angeles | PLAYBOY

As a celebrity makeup artist and stylist in Los Angeles, I got hired last year in 2017 to shoot for Playboy USA. The editorial was photographed by Ben Miller and I was the Los Angeles key stylist and hair-makeup artist. We were working closely together to get the looks that Playboy’s creative director had in mind.

We had a Hollywood apartment for our location where we started our day, and later continued on the rooftop to catch the sunset. The photoshoot vibe was great, our model Maurie Smith was very confident and professional. I’m really happy how the pictures turned out, our fashion photographer caught Maurie’s personality. I had an easy job to create beauty makeup because we were going for a natural look throughout the shoot. Working with celebrities as a makeup artist and stylist it is always a great experience, Maurie is an upcoming influencer in Los Angeles, CA.

Playboy is an American men’s lifestyle and entertainment magazine. Founded by Hugh M. Hefner in 1953, Playboy has been a tastemaker, an arbiter of style and a vanguard for political, sexual and economic freedom for almost 60 years. Headquartered in Beverly Hills, California, PEI publishes Playboy Magazine in the United States and abroad and creates content for distribution via television networks, websites, mobile platforms, and radio.

I had such a great time working with Playboy, hope to continue our collaboration in the near future for next editorial shoots! This shoot theme was “Through The Roof” with Maurie Smith.

I constantly post about beauty makeup trends on Instagram, please visit my Los Angeles celebrity makeup artist and stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

To see the entire photoshoot please visit PLAYBOY website here: http://www.playboyenterprises.com/


Professional Makeup Artist Based In Los Angeles | Metropolis

Professional Makeup Artist Based In Los Angeles | Metropolis

This fashion commercial production was a collaboration that came together with Shanghai based model Jasin Chang, Director / Cinematographer Jason Kent Carpenter and me as coordiantor and professional makeup artist based in Los Angeles. The urban street wear aesthetic of this fashion project mixes an industrial grunge soundtrack with men’s high fashion.

Jason Operated the camera while I coordinated and did the hair and makeup as well as the styling for the shoot. The team chose the early morning to capture the light across the expansive concrete landscape.

The location we chose, the iconic Los Angeles River, has been the location for countless feature films, fashion commercial productions, music videos and branded content. Most notably, this L.A. River location was the scene for the hot rod drag race in the 1978 movie Grease, starring John Travolta and Olivia Newton John.

Our model Jasin, started off doing runways and now also shoots campaigns, ads and lookbooks. He has an interest in acting and over the summer landed a small role in a Luc Besson produced feature film. Besides fashion, Jasin also works in television commercials and commercial print or digital ads for major labels and brands. As a model he has walked major runways such as in Milan Fashion Week.

For more about Jasin Chang and his modeling and acting career, here is an interview with him on the Thatsmags website: http://www.thatsmags.com/beijing/post/12569/spotlight-jasin-chang-model 

For more of Tiger House Films current projects please visit the portfolio page here: https://tigerhousefilms.com/portfolio-2/

CREDITS:

Agency: Tiger House Films
Production Company: Tiger House Films
Video Director: Jason Kent Carpenter
Production Coordinator: Luca Buzas
Model: Jasin Chang
HMU: Luca Buzas

I constantly post about makeup trends on Instagram, please visit my professional makeup artist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


Professional Wardrobe Stylist in Los Angeles | BRAND’S TV Commercial

Professional Wardrobe Stylist in Los Angeles | BRAND’S TV Commercial

Recently 3388 Films found me to style a BRAND’S TV commercial shoot. As a professional wardrobe stylist in Los Angeles,  I was hired onto this commercial production as the key wardrobe stylist.

We had multiple outfits for the talent to match each of the brand’s products and looks. This TV commercial took place on location in Los Angeles in a modern house in West Hollywood. This commercial / branded shoot took 2 days to capture on camera. This particular brand already has a very established style so my job was to match this commercial styling to heir previous campaigns.

As a wardrobe stylist I had been working in Shanghai, China for 5 years where I had the luck to collaborate many times with Asian clients. Through my previous experience, it was easy to understand the type of aesthetic this client was looking for. In terms of color aesthetic, their products are packaged in red a green boxes so I used pastel colors and reds to highlight and complement their branding. We had multiple wardrobe options by the time of the fitting. Everything fit perfectly on the models so during the set, all I had to adjust were the clothes to look perfect the camera. I’m very happy  about how this branded commercial turned out and it truly highlights my job as a professional wardrobe stylist.

I had a great time working with Brand’s Worldwide and hope to create a lasting business relationship with them for the future.

I frequently post about fashion trends, wardrobe and fashion styling on my Instagram, please visit my page here: https://www.instagram.com/lucabuzas/

To see more of my work as a professinal wardrobe stylist in Los Angeles, please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

To see the entire BRAND’S commercial, visit their website here: http://www.brandsworld.us/


Los Angeles Wardrobe Stylist | MTailor TV Commercial

Los Angeles Wardrobe Stylist | MTailor TV Commercial

Recently I was called in by Aris production house to collaborate on an MTailor branded TV commercial shoot. As a Los Angeles wardrobe stylist,  I was hired onto this commercial production as the key wardrobe stylist.

There were 4 actors to style and to make sure their outfits fit perfectly on camera, the director and I collaborated heavily on the concept and mood of the shoot. This TV commercial was shot in 1 day on a location where an airplane was built, dressed and used as set design.

Commercials and branded videos have always been a challenge because the pressure and requirements are very high for demanding brands. As a Los Angeles wardrobe stylist the standards of the industry require that I am extremely detailed and on my game at all times.

MTailor is a custom clothing company that exclusively uses a smartphone app which takes your measurements to create custom shirts, trousers, and suits. The concept of this company is to design perfect fitting custom clothing so this made my job easier, not having to fit each actor (it was already done for me!). All their shirts, suits, jeans, chinos, and tees are made of very high quality materials, the seams are neat and even, the fabric feels durable, and all of the buttons are securely attached.

Styling is one of the most important elements of any fashion brand campaign. It governs how your clothes look in your store and helps to ensure they stand out amongst the sea of similar brands on the market. Every adult male should own a suit—just pay attention to the shade you’ve got.

From Miles, the founder of MTailor:

“At MTailor, we are bringing professional quality custom shirts into the modern era. We make it easy, convenient and fast while maintaining an amazing fit and quality shirts.

To see more of my work as a Los Angeles wardrobe stylist, please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

To see the entire collection of MTailor, visit their website here: https://www.mtailor.com


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