Creative Production Coordinator | Ikaria SS18 Commercial

Creative Production Coordinator | Ikaria SS18 Commercial

As a creative production coordinator it was a pleasure working on THF and IKARIA collaboration. This is the second time that the Tiger House Films team worked with CEO Lisa Storie and her brand Ikaria Resort Wear to produce a photo / video campaign. This fashion video production / high fashion photo shoot for Ikaria was to debut their SS18 ready to wear collection of beautiful, luxurious coverups inspired by luxury travel destinations.

Our fashion video production team partnered once again with the professional photography duo Melis+Dainon . These two talented creatives are also the casting directors on this project and brought their beauty team along for the project. Melis and Dainon took on several aspects of the pre-production as well including arranging model flights and hotel / working with the Lions Agency.

The supermodel cast by Melis and Dainon for this production was Barbara Fialho from The Lions NYC . Previous to our shoot Barbara had just finished walking the Victoria’s Secret Runway in Shanghai as a Victoria’s Secret Angel and flew from NYC to Palm Springs for our production.

Barbara is stunningly beautiful and gave the camera incredible charisma. Her ability be aware of her body and how to move for camera allowed the creative team to work seamlessly with her. The lead designer behind the new Ikaria ready to wear collection, Leah Hulon created beautiful designs for the brand that fit the location  and mood perfectly. As a creative production coordinator I loved working in conjunction with the photo and video team.

The Palm Springs location that was chosen for the fashion production was nestled at the foot of the mountains bordering the Agua Caliente Indian Reservation. The location was a triumph of modern architecture and lush landscaping set upon the natural backdrop and harsh landscape of the California desert.

Please find our fashion video along with Melis+Dainon’s Photos on the Ikaria website: https://www.ikariaresortwear.com/

To see more of my current fashion and commercial work please visit my portfolio page here:https://lucabuzas.com/porfolio-2/

I frequently post on my Instagram, please visit my creative production coordinator page here: https://www.instagram.com/lucabuzas/

CREDITS:

Client: Ikaria Resort Wear
Agency: Tiger House Films
Production Company: Tiger House Films
Video Director: Jason Kent Carpenter
Production Coordinator: Luca Buzas
Assistant Camera: Robin Pabello
BTS Video: Ben Gabriel Shultz
Photography Team / Casting: Melis+Dainon
Model: Barbara Fialho
Makeup Artist: Carissa Ferreri
Hair Stylist:  Michael Kanyon

 


Los Angeles Creative Coordinator | Royal Enfield Interceptor Commercial

Los Angeles Creative Coordinator | Royal Enfield Interceptor Commercial

I have many different responsibilities as a Los Angeles creative coordinator such as coordinating the wardrobe, the looks for hair and makeup, and the styling in regards to the client’s requests.

I’ve recently lent my services as a Los Angeles creative coordinator and wardrobe stylist in two commercials for Royal Enfield and Tiger House Films led a company called Storyteller.in based in Mumbai, India. Storytellers.in was founded in 2015 under the direction of Arun Gopalan. Over the last three and a half years, the company has worked on many different campaigns that have earned them some notoriety in the industry.

Tiger House Films is an award-winning commercial production located in Los Angeles founded by Jason Kent Carpenter, who also works as a freelance producer and director. The Enfield Cycle Company makes motorcycles, bicycles, lawnmowers, and stationary engines under the name Royal Enfield.

I worked on the Storytellers’ first American shoot as their Creative Coordinator on a commercial shoot in Los Angeles. We shot for five days in various locations including Downtown LA, Malibu, and Pismo Beach.

My main duties on this shoot included:

  • Contributing to the creation of creative materials
  • Handling day-to-day project tracking and management with internal cross-functional teams and agency partners.
  • Assisting in creating and developing briefings
  • Becoming familiar with details of the campaigns in order to keep the team on track
  • Asset management (workflow/timelines), transferring between internal and external departments and ensuring timely delivery.

Since 2012, I’ve worked with many different clients from all around the world. When I had started my journey in Shanghai, I never could have imagined the immense amount of experience in fashion films, commercials, web and TV contents, and photoshoots that I’ve obtained in the last six years. Working as an L.A. creative coordinator may not be an easy task, but it’s a fun one nonetheless.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post on my Instagram, please visit my Los Angeles creative coordinator page here: https://www.instagram.com/lucabuzas/

To learn more about Royal Enfield please visit their website page here: https://www.royalenfield.com/


Mobile Fashion Stylist | Midol online commercial

Mobile Fashion Stylist | Midol online commercial

As a Mobile fashion stylist, my work includes lots of traveling but mostly consists of working in the greater Los Angeles area. I’ve worked as a fashion stylist on many different short films and commercial shoots.

One of my recent gigs involved working with the director, Sonia Meg on a commercial for Midol. Midol is a website sponsored by Bayer U.S and offers medical services in women’s health. Bayer’s website includes a variety of content such as their software, graphic and fashion designs, photoshoots, artwork, artistic work, videos, music, sound, brands, and services.

Sonia Meg is a filmmaker based in Los Angeles. She’s worked on many different types of projects such as documentaries, short films, music videos, etc. We worked together for two days in an advertisement photoshoot. Midol’s gave Sonia and me the creative freedom we needed to make for a great experience.

Some of my duties on the Midol online TV commercial as a Mobile fashion stylist included:

  • Keeping up to date with current and changing trends in fashion and design according to the brand guidelines
  • Advising the client on fashion styling for visuals.
  • Selecting the most appropriate pieces from collections and ranges for the shoot.
  • Supervising the commercial shoot

Fashion stylists work for individuals, fashion houses, and clothing brands, and will sometimes require traveling to different parts of the world. Some of the main responsibilities include providing fashion advice, choosing and coordinating outfits for models in photo shoots or actors in television and film; and choosing props and accessories and preparing them for shoots. Working as a freelance Mobile fashion stylist in Los Angeles has given me the opportunity to be more creative with styling, choosing which style is better for each shoot, what works and what doesn’t, and learning something new every day.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my Mobile fashion stylist page here: https://www.instagram.com/lucabuzas/

To learn more about Midol please visit their website page here: https://www.midol.com/


Celebrity Wardrobe Stylist In Los Angeles California I ANTA

Celebrity Wardrobe Stylist In Los Angeles California I ANTA

One of the most exciting projects I was apart of was working as a celebrity wardrobe stylist in Los Angeles, which is where I am based. But I have also worked on projects in places such as Shanghai, China, for a shoot with Kevin Garnett and Rajon Rondo for ANTA shoes. It was exciting because not only did I get to travel, but I also had the opportunity to style celebrities.

Currently, ANTA is one of the leading brands of shoes. Their models include a team of world-famous athletes who have excelled in their respective sports. They are a fantastic brand to work with, and I hope to work with them on future campaigns.

What is great about being a celebrity wardrobe stylist in Los Angeles for a sports brand is that I work with a specific set of products, and having my wardrobe choices narrowed down definitely makes styling easier. I love working with sports brands because I also get to experience their new products before they are out on the market.

I was able to work on the project because of RedPlus, which is one of the first agencies to work on fashion films in Shanghai. They provide production services from creative development, casting, location scouting, set design and post-production, with a team comprised of international photographers, stylists, creative directors, hair and makeup artists and illustrators.

Since I was able to work on so many great projects, I feel like I want to share some of the tips and tricks of the trade for those interested in entering the industry. I am a self-made wardrobe stylist and I continue to make efforts to build up my portfolio in order to show clients the years of experience I have attained, as well as skills that would be beneficial to their projects. I think the greatest advise I could give is to work on your portfolio and maintain good relationships with your clients.

I had an excellent time working with ANTA and RedPlus, and I hope to create a long lasting business relationship with them for the future. Take a look at the final print campaign here: https://lucabuzas.com/portfolio/anta-sport/

I frequently post about fashion trends on my Instagram. Please visit my celebrity wardrobe stylist in Los Angeles page here: https://www.instagram.com/lucabuzas/

To learn more about ANTA please visit their website page here: http://en.anta.com/


Celebrity Fashion Stylist | Forever21 Shoot

Celebrity Fashion Stylist | Forever21

One of my favorite projects was a campaign I did with Forever21. I worked with them as a celebrity fashion stylist for a shoot in Shanghai. It was a big project as I had to work with and create looks for 20 influencers, as well as recruiting a hair and makeup team.

For the project, Forever21 gave me options on what clothes, shoes, and accessories from their collections to style. Forever21 is one of the most popular brands in the world, targeting their clothes to a trendy youth demographic.

The influencers I worked with are KOL’s, and styling them was both fun and challenging as they each have their own brand and personalities. I created different looks for each personality and a variety of looks for each model including bohemian and free-spirited, sporty but leisurely, preppy, textured casual, floral, among others. The models had that trendy, Forever21 look and wore the outfits effortlessly. Best of all, the models were very easy to work with and the shoot went very smoothly.

Since I worked with Forever21 for this project, I’d like to share a few things I love about working as a celebrity fashion stylist with such a popular brand:

  • Choosing the Style – Having the opportunity to choose different clothes, shoes, and accessories give me the excitement of mixing and matching many different items. I have the creative freedom of choosing the looks I want that would suit what the brand is going for in terms of the campaign’s theme.
  • Working with Influencers – Working with a popular brand means working with influencers. Today, influencers are everywhere from YouTube ads, to billboards, and everything in between. For this particular campaign, the photos were used as advertising materials for the brand posted all across Shanghai.
  • Traveling – When traveling to different locations, you get to go to beautiful places such as Shanghai, where I worked for two weeks on this campaign. Asia has a huge fashion industry and beautiful cities that work wonderfully as backdrops for fashion shoots. Working as a celebrity fashion stylist will sometimes allow you to work on projects in some of the most beautiful cities in the world.
  • Expanding Your Network – One of the most important ways to maintain project stability stems from creating and expanding your network. Creativity and hard work go a long way, but you should also make efforts to help your portfolio stand out from the rest, and working with a popular brand can certainly help expand your network. As they say, “it’s not what you know, it’s who you know”.

Being a celebrity fashion stylist, shooting for popular brands, and directing a team of makeup artists and hairstylists can be a great experience. This is the kind of project I really enjoy working on, and I hope to work on similar projects with Forever21, as well as other popular brands in the future.

To learn more about this project, you can find the final print images here: https://lucabuzas.com/portfolio/forever21/

I frequently post about fashion trends on my Instagram, please visit my celebrity fashion stylist page here: https://www.instagram.com/lucabuzas/

To learn more about Forever21 please visit their website page here: https://www.forever21.com/us/shop


Personal Stylist and Makeup Artist in LA | Salvation Mountain Photoshoot

Personal Stylist and Makeup Artist in LA | Salvation Mountain Photoshoot

As a personal stylist and makeup artist in LA I was working with wedding, lifestyle and portrait photographer Radostina Boseva ( Joy ). Joy’s client, Viki  asked her to arrange a shoot for her 18th birthday. Viki then contacted me to take care of her personal wardrobe styling and hair-makeup during our one day photoshoot.

We were shooting on both film and digital, Joy stated: I love to shoot with both film (yeah, the old school film rolls) and digital. The images that you will see here are primarily shoot on film, because I love the colors and the dreamy look.

As a personal stylist and makeup artist in LA, I love to travel for work to beautiful places. For this photo shoot, our location was Salvation Mountain, Salvation Mountain is a hillside visionary environment created by local resident Leonard Knight in the California Desert area of Imperial County, north of Calipatria, northeast of Niland near Slab City, and several miles from the Salton Sea.

From Radostina Boseva about our shoot: One of the most interesting, challenging and fun photoshoots that I did last year, actually happened at the very end on December 30. I flew down to Los Angeles from San Francisco and together with the fantastic fashion stylist and makeup artist Luca Buzas we drove down all the way to Salvation Mountain for this colorful and fun birthday photoshoot. The entire session was photographed on film and I think only film could preserve all those beautiful colors in the California desert.

I constantly post about beauty makeup trends, please visit my personal stylist and makeup artist in LA page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Please visit Radostina Boseva website here to view the full photo shoot: https://radostina.photography/journal/portrait-session-on-film-in-salvation-mountain-california


Fashion Stylist in Los Angeles | Glamour Sales Commercial

Fashion Stylist in Los Angeles | Glamour Sales Commercial

One of my first commercials as fashion stylist was for Glamour Sales back in 2014 in Shanghai, China. The project was entitled “Glam Dog”, and it’s spokesdog became the brand’s community manager on Weibo, WeChat, and other digital platforms for Glamour Sales. The spokesdog was the star of the “Glam Dog Fashion Show” organized by Fred & Farid Shanghai at the Bund in Shanghai, and it went viral with 2.65 million views.

This was one of my most exciting shoots when I started to work in the advertising industry as a fashion stylist. I had 2 dogs to style so had to play very well with the brand accessories and create costumes for the dogs.

A small blurb from Jing Daily states; Shanghai has found its next big thing, and it struts on four legs and has a tail. As fashion e-commerce brands race to find the sexiest stars to be the face of their brand, Fred & Farid Shanghai, a creative agency, found the perfect solution for online luxury flash sale company Glamour Sales’ need for a glamorous ambassador—they found a “spokesdog.”

In 2014 the Fred & Farid agency received a winning award as well from the Webby Awards  for this commercial.

About Glamour Sales: As the leading Luxury & Fashion Flash Sales website in Asia, Mei.com (Glamour Sales) entered into the China market in April 2010. Glamour Sales is a young luxury clothing and accessories brand in China. Their sell their stuff almost exclusively online. Glamour sales is China premier high taste and quality lifestyle online shopping platform. Inspires and satisfy China’s consumers to pursue higher taste and quality lifestyle.

I frequently post about fashion trends on my Instagram, please visit my fashion stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work as a fashion stylist in Los Angeles, please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

To learn more about Glamour Sales visit their website here: http://www.mei.com/index.html


Freelance Wardrobe Stylist in Los Angeles | OPPO Print Campaign

Freelance Wardrobe Stylist in Los Angeles | OPPO Print Campaign

As a freelance wardrobe stylist,  I was hired onto this commercial production as the key wardrobe stylist. Amanacliq production company in Shanghai, China found me to style a shoot for OPPO smartphones.

We had 2 freelance models who flew to Shanghai from Guangzhou, China for this campaign shoot. We had different themes, one business casual, one lifestyle and sporty. Our location was StudioArk, Amanacliq‘s official studio space. I was working closely with the Amanacliq production team to get the final looks approved. As a freelance wardrobe stylist in Los Angeles I love to collaborate with new clients, agencies, brands and commercial production companies and travel for work.

This print campaign’s main theme for wardrobe was business casual. Business casual is very versatile. Wardrobe can be paired with more dressed up pieces to look more “put together” and mature, or they can be worn with much more casual pieces for a more laid-back vibe. Some examples of these items can be black blazers, button down shirts, nice flats, cool blouses and cute, easy dresses.

About OPPO, the selfie expert and leader, OPPO is ranked as the number 4 smartphone brand globally since 2016* and is
providing excellent selfie experiences to more and more young people around the world. For the last 10 years, OPPO has been focusing on selfie technology breakthroughs. OPPO innovated selfie beautification and drove the selfie trend in the smartphone industry.

I had a great time working with the Amancliq production company and OPPO, I hope to create a lasting business relationship with them for the future.

I frequently post about fashion trends on my Instagram, please visit my freelance wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work as a freelance wardrobe stylist in Los Angeles, please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

To see the entire OPPO print campaign, visit their website here: https://www.oppo.com/en/index.html


Celebrity Makeup Artist And Stylist In Los Angeles | PLAYBOY

Celebrity Makeup Artist And Stylist In Los Angeles | PLAYBOY

As a celebrity makeup artist and stylist in Los Angeles, I got hired last year in 2017 to shoot for Playboy USA. The editorial was photographed by Ben Miller and I was the Los Angeles key stylist and hair-makeup artist. We were working closely together to get the looks that Playboy’s creative director had in mind.

We had a Hollywood apartment for our location where we started our day, and later continued on the rooftop to catch the sunset. The photoshoot vibe was great, our model Maurie Smith was very confident and professional. I’m really happy how the pictures turned out, our fashion photographer caught Maurie’s personality. I had an easy job to create beauty makeup because we were going for a natural look throughout the shoot. Working with celebrities as a makeup artist and stylist it is always a great experience, Maurie is an upcoming influencer in Los Angeles, CA.

Playboy is an American men’s lifestyle and entertainment magazine. Founded by Hugh M. Hefner in 1953, Playboy has been a tastemaker, an arbiter of style and a vanguard for political, sexual and economic freedom for almost 60 years. Headquartered in Beverly Hills, California, PEI publishes Playboy Magazine in the United States and abroad and creates content for distribution via television networks, websites, mobile platforms, and radio.

I had such a great time working with Playboy, hope to continue our collaboration in the near future for next editorial shoots! This shoot theme was “Through The Roof” with Maurie Smith.

I constantly post about beauty makeup trends on Instagram, please visit my Los Angeles celebrity makeup artist and stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

To see the entire photoshoot please visit PLAYBOY website here: http://www.playboyenterprises.com/


Professional Wardrobe Stylist in Los Angeles | BRAND’S TV Commercial

Professional Wardrobe Stylist in Los Angeles | BRAND’S TV Commercial

Recently 3388 Films found me to style a BRAND’S TV commercial shoot. As a professional wardrobe stylist in Los Angeles,  I was hired onto this commercial production as the key wardrobe stylist.

We had multiple outfits for the talent to match each of the brand’s products and looks. This TV commercial took place on location in Los Angeles in a modern house in West Hollywood. This commercial / branded shoot took 2 days to capture on camera. This particular brand already has a very established style so my job was to match this commercial styling to heir previous campaigns.

As a wardrobe stylist I had been working in Shanghai, China for 5 years where I had the luck to collaborate many times with Asian clients. Through my previous experience, it was easy to understand the type of aesthetic this client was looking for. In terms of color aesthetic, their products are packaged in red a green boxes so I used pastel colors and reds to highlight and complement their branding. We had multiple wardrobe options by the time of the fitting. Everything fit perfectly on the models so during the set, all I had to adjust were the clothes to look perfect the camera. I’m very happy  about how this branded commercial turned out and it truly highlights my job as a professional wardrobe stylist.

I had a great time working with Brand’s Worldwide and hope to create a lasting business relationship with them for the future.

I frequently post about fashion trends, wardrobe and fashion styling on my Instagram, please visit my page here: https://www.instagram.com/lucabuzas/

To see more of my work as a professinal wardrobe stylist in Los Angeles, please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

To see the entire BRAND’S commercial, visit their website here: http://www.brandsworld.us/


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