Branded Video Coordinator Archives - Page 2 of 3

Los Angeles Makeup Artist | The Walt Disney Branded Video

As a Los Angeles makeup artist, The Walt Disney Company hired me for their Disney Art 4 Ways: Maleficent branded video shoot in their studio. We shot this branded video for 2 days.

I was hired to do camera-ready makeup for 4 people. Camera-ready makeup isn’t about heavy coverage or overly bright colors. It’s about understanding how and what the camera is going to see.

Things you must need to create a camera-ready makeup and as a Los Angeles makeup artist I use all the time:

Contour: When taking a photo/video the camera makes you look flat with no dimension, so contour your face to create shadows, making you three-dimensial to the camera
Avoid Shimmer: A little shimmery highlight on the cheekbone is OK, but try and avoid shimmery eyeshadows as flash photography reflects light back, causing the skin to look washed out. Matte colors work perfectly if you are going to be in front of the camera.
Pack on the Translucent Powder: Before adding blush or bronzer, pack on the translucent powder and use shine-free foundation. For the same reason you want to avoid shimmery eyeshadows, you want to use translucent powder to tone down the natural shine of your skin. Toning down the shine is why celebrities are constantly being touched up when on camera.
Use Primer: Prime you face and eyes before applying makeup
Apply Mascara: Mascara will really make your eyes stand out, and your overall look will be perfection.

The Walt Disney Company, commonly known as Disney, is an American diversified multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. I had a great time working with The Walt Disney Company team as a Los Angeles makeup artist and hope to create a lasting business relationship with them for the future.

I constantly post about hair and makeup trends, please visit my Los Angeles makeup artist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Client: The Walt Disney Company
Hair & Makeup: Luca Buzas

Beauty Makeup Artist | Fashion shoot with Taylor Piper

As a beauty makeup artist, I collaborated with Matt Pluz, a Miami based fashion photographer to work on a fashion shoot with him and model, Taylor Piper. We shot these images for 1 day at Matt’s Miami studio. We came up with the concept together and organized the shoot in about 2 weeks.

Matt Pluz is an internationally published fashion photographer based in Miami Beach, whose work has been showcased in hundreds of publications such as ELLE Spain, Sports Illustrated, Maxim, The New York Post, Hollywood Reporter, Billboard Magazine, Ocean Drive, GQ, Esquire and many more. Matt was recently named one of Peerspace.com’s Top 10 Miami Photographers.

Our model, Taylor is currently signed with Margaux The Agency in Los Angeles and with Wilhelmina in Miami. Wilhelmina International Inc., formerly Wilhelmina Models, is a full-service modeling and talent agency headquartered in New York City, United States. The company also has offices in Los Angeles, Chicago, Miami, and London.

Beauty photography can be one of the most challenging photography styles to get right. Whether you’re creating editorial content for magazines or capturing a particular makeup product for an advertisement, beauty photography requires very close collaboration among the photographer, model, makeup artist and stylist. I loved working with Matt and Taylor, it was a very successful collaboration and the images are outstanding! As a beauty makeup artist, I had to keep eye on the details because every small slip will look huge on the final images. Matt retouched the images and took care of the color grading as well.

I constantly post about hair and makeup trends, please visit my beauty makeup artist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Photographer: Matt Pluz
Model: Taylor Piper
Wardrobe Stylist / Hair & Makeup: Luca Buzas

TV Commercial Makeup Artist | AliveCor Commercial

As a TV Commercial makeup artist, I was hired by Williamson Adams, a San Francisco based production company to work on an AliveCor TV commercial video + photo campaign. We worked on this shoot over 2 days around Beverly Hills in Los Angeles, CA. Our celebrity talent was Mark Spitz. Mark is an American former competitive swimmer and nine-time Olympic champion. He won seven gold medals at the 1972 Summer Olympics in Munich, all in world record time.

On the first day of this shoot we captured campaign images and on the second day we focused on the video aspect of the commercial shoot. Our team was small yet very professional. I bought many wardrobe choices for Mark so we would have multiple options to choose from on the shoot day. As we got ready with the wardrobe I simultaneously worked on his hair & makeup. It was great working with Mark, he is very used to branded shoots due to his endorsements of many athletic brands, past and present.

AliveCor is a medical device and artificial intelligence company that sells ECG hardware and software for consumer mobile devices. The company is the first to receive FDA-clearance for a medical-device accessory to the Apple Watch.

About the agency Williamson Adams: They build brands from the ground up. They refresh those that have gone stale. They dream up marketing and ad campaigns. They handle digital projects of nearly all type. They create content in the form of writing, film, animation, photography, or just about anything they can take a crack at.

I had a great time working with the Williamson Adams team as a Los Angeles TV Commercial makeup artist and hope to create a lasting business relationship with them for the future.

You can read more here about how Olympic Icon Mark Spitz collaborated with AliveCor:

https://www.prnewswire.com/news-releases/olympic-icon-mark-spitz-partners-with-alivecor-to-build-awareness-around-heart-health-300914717.html

I constantly post about hair and makeup trends, please visit my TV Commercial makeup artist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Client: AliveCor

Agency: Williamson Adams
Production Companies: Williamson Adams
Director: Craig Williamson
Wardrobe Stylist / Hair & Makeup: Luca Buzas

Los Angeles Makeup Artist | International Sunglasses Campaign

As a Los Angeles makeup artist I got hired by Tiger House Films commercial production company to work on an international sunglasses photo + video campaign. We worked on this shoot during 2 days around Venice beach in Los Angeles, CA.

An international sunglasses brand reached out to Tiger House Films in Los Angeles from Sweden to create a commercial for their new line of bone-conduction bluetooth audio eyewear. Their goal was to create lots of excitement around the new product with a Venice Beach-themed commercial with a colorful Instagram aesthetic.

Tiger House Films advertising agency in Los Angeles hired instagram models and skaters to act and model in this high energy production centered around the Venice Beach culture. Shot in conjunction with brand testimonials on the Venice boardwalk and a campaign style photoshoot, THF commercial production included skating, basketball, a pool party and focused vfx on the groundbreaking technology of the product.

The sunglasses brand is a new brand utilizing bone conduction audio technology to listen to your favorite music and take phone calls via Siri via wireless bluetooth. With bone conduction headphones perceptions of the outside world are not blocked. Bone conduction allows the wearer to hear with open ears to the surroundings. Sound is transmitted through the skull into inner ear rather than through the air, therefore the need for traditional earbuds had been eradicated. With this new technology, my job as an Los Angeles makeup artist was to focus on keeping the models vibe cool.

I constantly post about hair and makeup trends, please visit my Los Angeles makeup artist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Agency: Tiger House Films
Production Companies: Tiger House Films (USA)
Director: Jason Kent Carpenter
DP: Jason Kent Carpenter
Creative Coordinator/ HMUA: Luca Buzas

Film Production Coordinator | Piaget Commercial with celebrity Hu Ge

Film Production Coordinator | PIAGET Commercial with celebrity Hu Ge

As a film production coordinator, I got hired by Fulldawa Films. Fulldawa commercial production company was approached by PIAGET to create a series of brand commercial productions for their new line of luxury watch products. We produced this commercial spot in Shanghai, China. Our celebrity actor for this spot was Hu Ge, one of China’s most popular actors.

Hu Ge, also known as Hugh Hu, is a Chinese actor and singer. While studying at the Shanghai Theater Academy, he was invited to play the leading role Li Xiaoyao in the 2005 television series Chinese Paladin, and immediately skyrocketed his career.

About Fulldawa: Established in Paris, Fulldawa Films is a feature and commercial production company. Fulldawa is an independent award-winning production company which has been ‘crashing the party’ ever since its inception in 2004.

About Piaget: Mechanical masterpieces defined by pure lines and timeless elegance, Piaget luxury watches figure among the most prestigious ambassadors of the watchmaking world. Since 1957, the Manufacture has made a name for itself as the master of ultra-thin Swiss watches after having created one of the thinnest movements ever made. An expertise that allows the Maison to work diamonds, as well as hard and precious stones, ad infinitum on cases, dials and bracelets, without ever weighing down the delicacy of its luxury watches. Immediately noticed on the wrists of the world’s elite, the Piaget style brought originality to the world of men’s watches and women’s watches.

You can find our commercial brand video along with production photos on the Piaget website: https://www.piaget.com/

To see more of my current fashion and cosmetics commercial work please visit my portfolio page here:https://lucabuzas.com/porfolio-2/

I frequently post on my Instagram, please visit my freelance production coordinator page here: https://www.instagram.com/lucabuzas/

CREDITS:

Client: PIAGET
Production Company: Fulldawa
Production Coordinator: Luca Buzas

L.A. Creative Coordinator | “The Society” Branded Videos

As an L.A. creative coordinator, I coordinated the art department and managed the communication between the NETFLIX team and our THF team. I was helping the production team, Tiger House Films, in the hiring process so I reached out to a lot of people who we thought were a good fit for this client. Styling the sets and my ability to shape the look of the project through my creative coordination and bringing on the creative team was the basis for Tiger House Films hiring me to be a part of the project.

Tiger House Films boutique commercial production company has partnered with Netflix to create branded videos for The Society’s Instagram and other social media platforms.

The Society is an American mystery teen drama web television series created by Christopher Keyser, that premiered on Netflix on May 10, 2019. The Society is perfect for those who love a teen drama with an edgy twist. It deals with a bunch of kids who are forced to become the leaders of their town after their parents mysteriously vanish.

Netflix, Inc. is an American media-services provider headquartered in Los Gatos, California, founded in 1997 by Reed Hastings and Marc Randolph in Scotts Valley, California. Netflix is the world’s leading internet entertainment service with over 148 million paid memberships in over 190 countries enjoying TV series, documentaries and feature films across a wide variety of genres and languages. Members can watch as much as they want, anytime, anywhere, on any internet-connected screen. Members can play, pause and resume watching, all without commercials or commitments.

From the beginning Birdies team was seeking a boutique production company in Los Angeles for their production. Tiger House Films flexibility and creative input was the perfect match for their needs. As a Los Angeles creative coordinator I had a great time working with this team and hope to collaborate again soon.

I constantly post about styling trends, please visit my L.A. creative coordinator page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

To see the final director’s cut of The Society branded videos click here:

Client: NETFLIX
Production Company: Tiger House Films

Executive Producer: Hasan Foster
Director: Jennifer Cochis and Rachel Samuels
Creative Coordinator: Luca Buzas

Los Angeles Fashion Stylist | Vogue Italia Napapijri Publication

I got hired into this commercial production as a Los Angeles fashion stylist and creative coordinator. Tiger House Films, a boutique production company in Los Angeles, the ultimate goal is to create the best project possible with creative, interesting people. For this reason, it was a dream for THF commercial production team to be working with Zelda Andreoli of Brand Consulting Agency Zelda Zelda , Golab Agency and commercial director Ced Stefan Pakusevskij of FullScream.

The Napapijri SS19 Fashion Commercial stills and video campaign that THF produced with this international crew has been featured in an article in Vogue Italia. It is always a goal for any commercial and fashion production company to be involved in projects that are well received by the international fashion community and being featured in an iconic publication such as Vogue, puts the cherry on top of what was an incredible collaboration with out production partners on this campaign.

As a Los Angeles fashion stylist and creative coordinator I was responsible of all the looks were lined up and organized for the stills and video shoot. This fashion commercial campaign is for the launch of Napapijri’s SS19 Collection, which envisions “an unlimited future where different ethnic and diverse inspirations come together to form a collage of aesthetic influences: from Moroccan tapestries to workers’ uniforms, all the way to 1980s’ preppy Miami”.

Here is a link to the Vogue Italia Article on our Future Positive Campaign: https://www.vogue.it/moda/article/napapijri-presenta-la-nuova-campagna-future-positive

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my Los Angeles creative coordinator page here: https://www.instagram.com/lucabuzas/

CREDITS:

The full fashion commercial can be viewed: HERE

Client: Napapijri

Agency: Golab Agency

Production Company: FullScream / Tiger House Films / Zelda Zelda

Creative Coordinator | Fashion Stylist Assistant : Luca Buzas

Los Angeles Creative Coordinator | Napapijri Fashion Commercial

I got hired by THF as a Los Angeles creative coordinator to work on this commercial. Tiger House Films was approached by Zelda Andreoli of Brand Consulting Agency Zelda Zelda to work with Golab Agency and creative director Ced stefan pakusevskij of FullScream to be the on the ground production company for the new Napapijri SS19 Fashion Commercial stills and video campaign.

The new campaign for Napapijri produced by Tiger House Films fashion commercial production company in Los Angeles entitled “Future-Positive”, is the new Spring/Summer 2019 campaign by Napapijri. The Italian, Milan based brand has an inclusive approach in this campaign, expressed through the casting of globally diverse and emotionally expressive models. The story artfully mixes friendship, adventure, and romance following the cast as they initiate a new member to the Napapijri Tribe.

Tiger House Films fashion commercial production spanned 2 days with locations all over Los Angeles from the LA River to The Hollywood Hills to Malibu. With a cast of young models from several agencies, the logistical challenges were often present but handled by the on the ground team of producers and stellar crew. Eli Arenson was our DP and he chose to use Panavision as our camera vendor for the project. We were also supported by our aerial collaborators Drone Dudes as we captured some incredible shots from both the air and on the ground.

As a Los Angeles creative coordinator I was responsible of the wardrobe styling, hair / makeup looks and generally the film creative appearance during this fashion commercial production. This fashion commercial campaign will be a part of the launch of Napapijri’s SS19 Collection, which envisions an unlimited future where different ethnic and diverse inspirations come together to form a collage of aesthetic influences: from Moroccan tapestries to workers’ uniforms, all the way to 1980s’ preppy Miami.

We hope to work with this international team in the near future as it was a stellar experience the first time around!

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my Los Angeles creative coordinator page here: https://www.instagram.com/lucabuzas/

CREDITS:

The full fashion commercial can be viewed: HERE

On Vogue Italia: HERE

Client: Napapijri

Agency: Golab Agency

Production Company: FullScream / Tiger House Films / Zelda Zelda

Creative Coordinator: Luca Buzas

Los Angeles Makeup Artist | Birdies Campaign Video

As a Los Angeles makeup artist, I’ve had the opportunity to work with Tiger House Films commercial production company team on their Birdies campaign video. I was the lead Los Angeles makeup artist, wardrobe stylist and creative coordinator on this project.

To create our model’s makeup look for this campaign I used Anastasia Beverly Hills products. Our clients were going for light smokey eyes, wavy hair and minimalistic styling. The process of creating Olga’s smoky eye was a simple 5 step process:

1) I prepped for the smokey eyes with a long-wear eye base

2) Applied a medium shadow on the lower lid up into the crease, then layer a darker medium shadow on top to build intensity.

3) Used an eye pencil and a gel liner in black color

4) Curled the lashes and added fake eyelashes for the more intensive look

I love my job as a makeup artist and I love working with a wide range of different looks and styles that my clients request. I get excited about working with luxury brands such as Birdies. I am always curious as to what I can contribute to these projects. Most of all, I delight in seeing my work used by clients in their social media posts, advertising campaigns, and websites.

Birdies are the most versatile slippers in the world. Birdies combine elevated style, luxurious comfort, and everyday versatility.

I constantly post about hair and makeup trends, please visit my Los Angeles makeup artist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Client: Birdies
Birdies Creatives: Adriana Kwicinski / Jaqueline Nassar
Agency: Quickframe / Joycie Bernstein
Production / Video: Tiger House Films
Model: Olga Safari
Creative Coordinator / Stylist/ HMUA: Luca Buzas
Production Support: Kyle Huemme, Don McNeely, Gene Owens, Jamie Sutor

Beauty Makeup Artist | Birdies Campaign Video Makeup Tips

As a Los Angeles beauty makeup artist, I’ve had the opportunity to work with the Tiger House Films production company team on their Birdies slippers campaign video. I was the lead beauty makeup artist, a creative coordinator and wardrobe stylist on this project. We were shooting for 2 days in Los Angeles.

I want to share some of the key practices related to being a makeup artist. Some of these practices have really helped me to become excellent at my job.

Wash your face, tone the skin and apply moisturizer
Apply primer, you can also mix it with your foundation
Conceal dark circles and blemishes
Apply foundation evenly matching to your skin tone
Contour and highlight your face
Choose your eyeshadow palette
Line and define the eyes, use liquid or pencil eyeliner
Use a natural lipstick

The third of our three fashion commercial productions with high-end San Francisco based company Birdies Slippers, this “everyday girl” themed video was shot in Los Angeles with the Tiger House Films commercial production team. Known for being Meghan Markle’s favorite slippers brand, this spot was released in 2019.

I had a great time working with Birdies and Tiger House Films commercial production company as a Los Angeles beauty makeup artist and hope to create a lasting business relationship with them for the future.

I constantly post about hair and makeup trends, please visit my Los Angeles beauty makeup artist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Client: Birdies
Birdies Creatives: Adriana Kwicinski / Jaqueline Nassar
Agency: Quickframe / Joycie Bernstein
Production / Video: Tiger House Films
Model: Olga Safari
Creative Coordinator / Stylist / HMUA: Luca Buzas
Production Support: Kyle Huemme, Don McNeely, Gene Owens, Jamie Sutor

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