Activewear Fashion Stylist | Nurture Digital x NASM Zumba Shoot

Activewear Fashion Stylist | Nurture Digital x NASM Zumba Shoot

As an activewear fashion stylist in Los Angeles, I had the luck to work with Nurture Digital, a creative content agency. Nurture is an ad agency that creates and promotes online video campaigns for brands big and small. NASM is partnering with ZUMBA to extend its network that will explore what it means to be a team.

Nurture Digital hired me for the activewear fashion stylist position on this shoot. Their team produced this 4 days commercial shoot. Nurture is a first-class digital agency. They always exceed expectations when it comes to the final product and are always on time hitting deadlines, no matter how short the turnaround time might be. It was very exciting to collaborate with Nurture Digital on this NASM advertising campaign. I had a couple of days pre-production work to select and prepare all of the talents outfits for the shoot days. I worked in conjunction with the agency and video team to organize the shot list and decide how any outfit changes talents needed in order to capture the concept the client required.

About NASM: Now in their 30th year, the National Academy of Sports Medicine has been world-renowned for the quality of their personal trainers and the scientific rigor of their program. NASM offers a Certified Personal Training program, with 4 learning packages available. And NASM specializations can take your personal training skills to a whole new level.

NASM and ZUMBA Fitness are collaborating on different personal trainer programs. ZUMBA is pretty much the most awesome workout ever. Dance to great music, with great people, and burn a ton of calories without even realizing it.

I had a wonderful time working with Nurture Digital and NASM as an activewear fashion stylist and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe trends, please visit my activewear fashion stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Client: NASM
Agency: Nurture Digital
Production Company: Nurture Digital
Wardrobe Stylist: Luca Buzas

 

 


Wardrobe Stylist in Los Angeles | IKARIA Resort Wear Behind the Scenes

Wardrobe Stylist in Los Angeles | IKARIA Resort Wear Behind the Scenes

As a wardrobe stylist in Los Angeles, I got hired by Tiger House Films production company to work on an international resort wear photo + video campaign. We worked on this shoot for 1 day in Palm Springs, California. I love to work with fashion brands that have high-end taste in their work and ad materials.

We worked with the beautiful Brazilian model Barbara Fialho, who is best known for being associated with Victoria’s Secret for many years. She is a Brazilian fashion model. She was born in the city of Montes Claros, Minas Gerais and started her modeling career at the age of 15. Barbara has graced renowned fashion weeks. She has worked with some of the most prestigious designers, photographers and publications in fashion.

The owner of Ikaria Resort Wear had a clear vision of what she wanted to express with this collection so I had to follow the guidelines and as a wardrobe stylist in Los Angeles, I had to make sure that we capture every single piece of dresses in this spring-summer collection. Since we were shooting in conjunction with photo and video we kept our schedule very tight to capture everything. This collection was inspired by the old Hollywood glamour with a Cuban flair that can be felt throughout the ethereal luxe 100% Silk 20-piece collection, designed to effortlessly transition from beach to dinner to the red carpet.

I had a great time working with Ikaria Resort Wear and Tiger House Films team as a wardrobe stylist and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe trends, please visit my wardrobe stylist in Los Angeles page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

You can read more about Ikaria Resort Wear here: https://thefoxmagazine.com/fashion/ikaria-resort-wear-introduces-limited-edition-collection/

CREDITS:

Client: Ikaria Resort Wear
Agency: Tiger House Films
Production Company: Tiger House Films
Video Director: Jason Kent Carpenter
Production Coordinator + Wardrobe Stylist: Luca Buzas
Assistant Camera: Robin Pabello
BTS Video: Ben Gabriel Shultz
Photography Team / Casting: Melis+Dainon
Model: Barbara Fialho
Makeup Artist: Carissa Ferreri
Hair Stylist:  Michael Kanyon

 

 


Los Angeles Personal Stylist | Nike Personal Styling Experience

Los Angeles Personal Stylist | Nike Personal Styling Experience

As a Los Angeles personal stylist, I got hired by Deloitte Digital company to work on a Nike Personal Styling Experience video campaign. We worked on this shoot for 1 day in Los Angeles, California. During this Nike shoot, I styled 1 talent throughout multiple wardrobe changes, all the clothes were provided by the client.

Nike, Inc. is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. The company is headquartered near Beaverton, Oregon, in the Portland metropolitan area.

Let me tell you about the Nike Personal Styling Experience: live chat service that hooks you up with one of our expert Nike Personal Stylists. She’ll create a personalized look for you based on your performance needs and personal style.

As a Los Angeles personal stylist, I help clients achieve their desired looks by aiding them in the selection of personal style items, such as clothes and shoes. Same as me, many personal stylists, shoppers are self-employed consultants, usually working as freelance.

Deloitte Touche Tohmatsu Limited, commonly referred to as Deloitte, is a multinational professional services network. Deloitte is one of the “Big Four” accounting organizations and the largest professional services network in the world by revenue and number of professionals with headquarters in London, United Kingdom.

I had a great time working with Deloitte Digital and Nike‘s Personal Styling Experience team as a personal stylist and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe trends, please visit my Los Angeles personal stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Client: Nike

Agency: Deloitte Digital
Wardrobe Stylist and Hair-Makeup Artist: Luca Buzas

 


Los Angeles Fashion Stylist | Happy Plugs Campaign

Los Angeles Fashion Stylist | Happy Plugs Campaign

As a Los Angeles fashion stylist I got hired by Happy Plugs company to work on an international headphone photo + video campaign. We worked on this shoot for 2 days in Los Angeles, California. I love to work with brands that have great taste in their work and ad materials.

Let me tell you a little bit about the shoot. We worked with 4 agency models from Los Angeles, our art direction was straight forward, we wanted to capture the model’s natural beauty. As a Los Angeles fashion stylist I really enjoyed our collaboration because this shoot gave me the freedom of creating exciting wardrobe looks. I prepped the wardrobe looks in prior to the shoot and my assistant, Gene helped me on the shoot days to organize everything. I brought many wardrobe options from ZARA, Urban Outfitters, All Saints, and H&M stores. I shop A lot, especially if I work on a branded content/ad. I usually shop three to four times the amount I actually need. I’m expected to have endless options for the clients.

Happy Plugs was born at the end of 2011 when the founder Andreas Vural was looking for a pair of colorful headphones for his girlfriend. When he didn’t have any luck, he finally took the matter in his own hands – and painted a pair of headphones himself. And she and her friends loved them! He then realized there was room for well-designed and affordable quality headphones that went beyond functionality within the tech space. From this belief, the brand Happy Plugs was born.

I had a great time working with the Happy Plugs team as a fashion stylist and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe trends, please visit my Los Angeles fashion stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Client: Happy Plugs
Wardrobe Stylist: Luca Buzas and Gene Owens

 


Miami Wardrobe Stylist | Lotus Cars Photo + Video Shoot

Miami Wardrobe Stylist | Lotus Cars Photo + Video Shoot

As a Miami wardrobe stylist, I got hired by VistaAerials to work on a Lotus Cars photo + video shoot. VistaAerials was contacted by Lotus Cars to hire as a commercial production company in Miami to produce their commercial in Miami, Florida.

Miami is one of the fashion hubs of the USA, I styled 2 models from Next Management. I wanted to “make a statement” with style and at the same time matching the models look to the cars. How you dress, talk is “who you are” to most people, truly your own brand. Few people will ever come to know the “real you”, so your personal style, your car choice is an effective way to quickly show the world your polish, determination, goals, and ambition. This is the reason why it was really important for me to find the right pieces of wardrobe to match this sports car commercial shoot. Usually, I shop 3-4 times more wardrobe then we actually need because I want to present a ton of options to the client.

About Lotus Cars: Lotus Cars Limited is a British automotive company that manufactures sports cars and racing cars with headquarters in Hethel, England. Lotus cars include the Esprit, Elan, Europa, Elise, Exige, Evora, and Evija sports cars and it had motor racing success with Team Lotus in Formula One.

It was such a pleasure to work with Lotus Cars and Vista Aerials on this project and I wish to work with them again on another car commercial production as a Miami wardrobe stylist.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my Miami wardrobe stylist page here: https://www.instagram.com/lucabuzas/

CREDITS:

Client: Lotus Cars

Director: Josh Sikkema
Production Company: Vista Aerilas | @michaeljfilms @boujee_boat_dad
Photographer: Tarek Reed | Assistant: @piero_photo
Wardrobe Stylist / Hair – Makeup Artist: Luca Buzas
Models: @marcoliver80 @carolinne.r @nextmodelsmiami

Location: Miami, Florida


Las Vegas Wardrobe Stylist | Adidas Fashion Show

Las Vegas Wardrobe Stylist | Adidas Fashion Show

Traveling is one of the best parts of my job as a Las Vegas wardrobe stylist, which was where I worked on a fashion show for Adidas. For this, as with every job, my goal was to match the brand identity and create the appropriate looks for the client.

Adidas AG is a multinational corporation, founded and headquartered in Herzogenaurach, Germany, that designs and manufactures shoes, clothing, and accessories. It is the largest sportswear manufacturer in Europe and the second-largest in the world.

As a Las Vegas wardrobe stylist, I was assigned to work on fourteen models, and my goal was to create the perfect looks for each of them so they would look great in the N.H.L. hockey jerseys on the fashion show. When working with a sports brand, the style is pretty straight forward. I love it when I am able to pull off great looks, even when the available items are limited because it allows me to be creative with the colors and shapes of the outfits.

One of the things I love about my job is that it teaches me how to be flexible. Traveling for a job is a prime example of this. I love planning what to bring and checking what I need ahead of the shoot so that I can come to the location ready to take on the task.

Another thing I love about this job is that I get to work closely with brands, most of which I would personally use and recommend. Usually, the producers are very detailed when it comes to the instructions and briefs in regards to the show, and they really appreciate it when you take the time to study the client’s brand identity and ensure that the looks I create suit the brand’s image.

I frequently post about fashion trends on my Instagram, please visit my Las Vegas wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see additional of my work as a Las Vegas wardrobe stylist, please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


Los Angeles Fashion Stylist | Vogue Italia Napapijri Publication

Los Angeles Fashion Stylist | Vogue Italia Napapijri Publication

I got hired into this commercial production as a Los Angeles fashion stylist and creative coordinator. Tiger House Films, a boutique production company in Los Angeles, the ultimate goal is to create the best project possible with creative, interesting people. For this reason, it was a dream for THF commercial production team to be working with Zelda Andreoli of Brand Consulting Agency Zelda ZeldaGolab Agency and commercial director Ced Stefan Pakusevskij of FullScream.

The Napapijri SS19 Fashion Commercial stills and video campaign that THF produced with this international crew has been featured in an article in Vogue Italia. It is always a goal for any commercial and fashion production company to be involved in projects that are well received by the international fashion community and being featured in an iconic publication such as Vogue, puts the cherry on top of what was an incredible collaboration with out production partners on this campaign.

As a Los Angeles fashion stylist and creative coordinator I was responsible of all the looks were lined up and organized for the stills and video shoot. This fashion commercial campaign is for the launch of Napapijri’s SS19 Collection, which envisions “an unlimited future where different ethnic and diverse inspirations come together to form a collage of aesthetic influences: from Moroccan tapestries to workers’ uniforms, all the way to 1980s’ preppy Miami”.

Here is a link to the Vogue Italia Article on our Future Positive Campaign: https://www.vogue.it/moda/article/napapijri-presenta-la-nuova-campagna-future-positive

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my Los Angeles creative coordinator page here: https://www.instagram.com/lucabuzas/

CREDITS:

The full fashion commercial can be viewed: HERE

Client: Napapijri

Agency: Golab Agency

Production Company: FullScream / Tiger House Films / Zelda Zelda

Creative Coordinator | Fashion Stylist Assistant : Luca Buzas


Celebrity stylist in Los Angeles | Magic Johnson Champion Commercial

Celebrity stylist in Los Angeles | Magic Johnson Champion Commercial

As a celebrity stylist in Los Angeles, I had the luck to work with Magic Johnson, the legendary basketball player in conjunction with the Champion sportswear brand. Champion is partnering with sports legend Magic Johnson to support its centennial anniversary campaign – “100 Years for the Team” – that will explore what it means to be a team. As part of the campaign, Champion will engage with teams small and large around the world to share their passion for teamwork and what it means to them to be a team.

Exposure Agency hired me for the celebrity stylist position on this shoot,.Their team flew to Los Angeles from England specifically for this commercial shoot. Exposure is an integrated, creative communication agency based in London. It was very exciting to collaborate with Exposure on this Champion advertising campaign. I had a couple of days pre-production work to select and prepare all of Magic’s outfits for the shoot day. I worked in conjunction with the photographer and video team to organize the shot list and decide how any outfit changes Magic Johnson needed in order to capture the concept the client required.

Champion is an American manufacturer of clothing, specializing in sportswear. The brand is a subsidiary of HanesBrands Inc., which was spun off by the Sara Lee Corporation. The company was originally based in Rochester, New York, prior to its acquisition by Sara Lee.

You can read more about the collaboration on several platforms:

On Complex: https://www.complex.com/sports/2019/01/interview-magic-johnson/

On Esquire: https://www.esquire.com/style/mens-fashion/a26066633/magic-johnson-champion-anniversary-the-dream-team/

On Footwear News: https://footwearnews.com/2019/focus/athletic-outdoor/champion-100-year-anniversary-magic-johnson-1202736263/

On Sports Illustrated: https://www.si.com/nba/2019/01/30/magic-johnson-dream-team-michael-jordan-lebron-james-business-lakers-champion

On SGB Media: https://sgbonline.com/champion-recruits-magic-johnson-for-centennial-anniversary-campaign/

I had a wonderful time working with Magic Johnson and Champion as a stylist Los Angeles and hope to create a lasting business relationship with them for the future.

I constantly post about wardrobe styling trends, please visit my celebrity stylist in Los Angeles page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/


Print Advertising Wardrobe Stylist | CONVERSE China

Print Advertising Wardrobe Stylist | CONVERSE China

I worked with Converse China as a print advertising wardrobe stylist on their campaign. I worked closely with the creative director of the company to come up with the wardrobe styling ideas for this particular advertising.

David Jumpa fashion/editorial/commercial photographer shot this campaign. David was going for lifestyle looks and kept the models in action during the whole shoot. He directed them to play with their clothing. I had 4 models to style from ESEE Model Management.  Converse has a sporty, comfy style which I mix-matched with trendy pieces from their collection. I used skirts, graphic tees and hats to make their collection stand out. We played with the female model’s makeup as well and added strong lips.

My Responsibilities as a print advertising wardrobe stylist were on this Converse shoot:

  • Direct and coordinate all styling and outfitting as needed for editorial and e-commerce
  • Work with and coordinate all aspects of this advertising campaign, to include outfitting, hair and make-up and accessorizing.
  • Support and communicate with the Creative Director on all shoot and style requests.
  • Recommend styling ideas and work with creative team to implement.
  • Manage the organization of accessories and clothing in shooting area.
  • Ensure accurate efficiency with on set shot lists.

Converse is an American shoe company that primarily produces skating shoes and lifestyle brand footwear and apparel. Founded in 1908, it has been a subsidiary of Nike, Inc. since 2003. During World War II, the company shifted its manufacturing from the public, and instead made footwear for the military.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my print advertising wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To learn more about David Jumpa’s work please visit his website page here: https://www.instagram.com/davidjumpa/


Los Angeles Production Designer | Awana TV commercial

Los Angeles Production Designer | Awana TV commercial

A few months ago, I had the pleasure of working as a Los Angeles production designer and wardrobe stylist with OX Creates and Justin Bell Productions on a commercial shoot for our client, Awana, an international Christian nonprofit organization that focuses on educating children of all ages in biblical studies, and gives them the opportunity to know, love and serve Jesus, regardless of their background. Their mission is to help “reach kids, equip leaders, and change the world for God”.

The commercial depicts the stories of three characters, Chloe, Jay, and Brent. Each of them have their own backstory and from different parts of the world. Throughout the course of the commercial, we see each of them go through their own set of trials and tribulations and how they’re able to find God in the process.

For this shoot, alongside my duties as a Los Angeles production designer, I was also in charge of the fashion/wardrobe styling and design of the costumes, as well as the set direction. Since each of the characters are from different parts of the world, I needed to ensure the set and costume designs for each character were appropriately placed in order to represent their stories in the best way possible. My experience in each of these departments, along with my ability to effectively multi-task, served as a key component to communicating with the clients and producers in the best way possible. For example, we transformed an empty office space into a child’s bedroom. This was no easy task, but we managed to pull it off in a short amount of time.

Despite the hefty load of responsibilities, I thoroughly enjoyed working with Ox Creates and Justin Bell Productions. They gave me the opportunity to channel my skills, ideas, and creativity in order to help bring Awana’s vision to life. OX Creative is a visual content and brand strategy firm that uses their platform to connect up-and-coming talent to global brands that focus on making the world a better place.

Since moving out to Los Angeles in 2017, I have continued displaying my work in commercials and advertisements. I’ve worked alongside many different brands, companies, and organizations such as The Scotch porter, Mattel, Mtailor, North Face, among many others. Now, I can happily add Ox Creates and Justin Bell Productions to the list. I’m very proud of the hard work and dedication that was put into this shoot. If you’re interested, I highly recommend you check out the commercial, which was recently uploaded on YouTube. Go check it out: https://lucabuzas.com/portfolio/awana/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post my works on Instagram, please visit my Los Angeles production designer page here: https://www.instagram.com/lucabuzas/

To learn more about Awana please visit their website page here: https://www.awana.org/


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