Personal Stylist Archives - Page 19 of 21

TV Advertising Wardrobe Stylist | Kevin De Leon Campaign

I collaborated with WIN ad agency as a TV advertising wardrobe stylist on their Kevin De Leon Campaign. WIN is a media agency that creates strategic campaigns for engaging audiences, driving action and creating change.

I had two actors to style on this TV advertising project. I would like to explain my process as part of making this campaign:

I got call from WIN’s ad agency producer who had my contact through a recommendation. He was asking my availability as a TV advertising wardrobe stylist and makeup artist for this project, which was a political campaign spot for Kevin De Leon. After that he sent me a short brief by email and explained the plan for the shoot. Luckily, I was free on those days and had time to start immediately.

I began working on the pre-production by communicating the specific style the director was going for, which included showcasing a lower-middle class family. I received talent measurements prior to starting the production wardrobe shopping and began my rounds to find just the right color scheme and overall fit for the talent. We didn’t have time for a fitting because our schedule was very tight but I was bringing wardrobe options so we could confirm talent outfits with the director on the day of the shoot.

After the shoot with WIN as a TV advertising wardrobe stylist, I had to do returns and wrap out the project. I had to take care of the accounting as well and report how much I spent from the wardrobe budget in total, to the production team.

You can find the final video and the article on Adweek : https://www.adweek.com/creativity/poignant-campaign-ad-tells-the-story-of-a-candidate-whose-family-could-have-been-separated-by-ice/

In conclusion I loved working with WIN advertising agency and hope we can continue collaborating on upcoming campaigns in the near future.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my TV advertising wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To learn more about WIN Agency’s work please visit his website page here: https://www.thewincompany.com/

Creative Coordinator in Los Angeles | Motorcycle TV Commercial

I got hired by THF as a creative coordinator in Los Angeles to work on this commercial. The Continental GT motorcycle commercial production was the first of two international commercial productions we created for Royal Enfield in conjunction with Storytellers.in from Mumbai, India. This spot for the new Continental GT, was shot over 5 days all over California with a stellar Tiger House Films commercial production team.

This first of two motorcycle commercial productions for Royal Enfield was shot in Downtown Los Angeles with an overnight production schedule. Our commercial producers shut down 4th street bridge and shot fireworks off of it, blocked 2nd street tunnel, lower Grand Ave and many blocks of Broadway to accommodate the stunts and precision riding necessary to pull off this motorcycle commercial production.

I was not only the creative coordinator in Los Angeles on this project but also did the wardrobe styling. I had 10 main casts to style. As a TV commercial wardrobe stylist I love working with a wide range of looks and stlyes that my clients request.

Royal Enfield is a historic Indian motorcycle manufacturing brand with the tag of “the oldest global motorcycle brand in continuous production”. The first Royal Enfield motorcycle was built in 1901. The Enfield Cycle Company is responsible for the design and original production of the Royal Enfield Bullet, the longest-lived motorcycle design in history.

This international motorcycle commercial production was an extreme challenge for our production company on many levels. The end results were beautiful and made the journey worth it.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my creative coordinator in Los Angeles page here: https://www.instagram.com/lucabuzas/

To view our new motorcycle commercial productions on the brand site, visit: The Official Royal Enfield Site

CREDITS:

Client: Royal Enfield
Agency: DDB
Production Companies: Storrytellers.in (India) / Tiger House Films (USA)
Director: Arun Gopalan
DP: Matt Chuang
Creative Coordinator: Luca Buzas

Hairstylist and Makeup Artist | Kendall Cover Album

As a Los Angeles hairstylist and makeup artist, I’ve had the opportunity to work with several well-known singers such as Alessia Cara, Arlissa, and Kendall Pennington. In this blog post, I would like to talk about our cover album project with Kendall Pennington. Kendall has an amazing voice, she is a 24-year-old singer/songwriter based in Los Angeles, CA.

I was hired by Now Rewind agency/production company for this cover album shoot. Ian Midura, the executive producer of Now Rewind, found me for the role of wardrobe stylist, hairstylist, and makeup artist. I had a couple of pre-production days to collect Kendall’s wardrobe. Our shooting location was in Downtown Los Angeles at a photo studio called APEX Photo Studios.

Creative agency Now Rewind’s versatile abilities can be applied to a wide array of aesthetics and messages, tailored towards a brand’s needs. The agency captures powerful photo and video content that draws the eye and showcases products or people through storytelling for multiple platforms. Here you can take a look at their agency website: https://www.now-rewind.com/

I love my job as a Los Angeles, CA hairstylist, and makeup artist and I love working with a wide range of different looks and styles that my clients request. I get excited about working with popular singers/songwriters and influencers. I am always curious as to what I can contribute to these projects. Most of all, I delight in seeing my work used by clients in their social media posts and advertising campaigns.

Check out the finalized music video to learn more about our creative collaboration: https://www.youtube.com/watch?v=atraQJL-t-8

I constantly post about hair and makeup trends, please visit my Los Angeles hairstylist and makeup artist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Creative Production Coordinator | Ikaria SS18 Commercial

As a creative production coordinator it was a pleasure working on THF and IKARIA collaboration. This is the second time that the Tiger House Films team worked with CEO Lisa Storie and her brand Ikaria Resort Wear to produce a photo / video campaign. This fashion video production / high fashion photo shoot for Ikaria was to debut their SS18 ready to wear collection of beautiful, luxurious coverups inspired by luxury travel destinations.

Our fashion video production team partnered once again with the professional photography duo Melis+Dainon . These two talented creatives are also the casting directors on this project and brought their beauty team along for the project. Melis and Dainon took on several aspects of the pre-production as well including arranging model flights and hotel / working with the Lions Agency.

The supermodel cast by Melis and Dainon for this production was Barbara Fialho from The Lions NYC . Previous to our shoot Barbara had just finished walking the Victoria’s Secret Runway in Shanghai as a Victoria’s Secret Angel and flew from NYC to Palm Springs for our production.

Barbara is stunningly beautiful and gave the camera incredible charisma. Her ability be aware of her body and how to move for camera allowed the creative team to work seamlessly with her. The lead designer behind the new Ikaria ready to wear collection, Leah Hulon created beautiful designs for the brand that fit the location and mood perfectly. As a creative production coordinator I loved working in conjunction with the photo and video team.

The Palm Springs location that was chosen for the fashion production was nestled at the foot of the mountains bordering the Agua Caliente Indian Reservation. The location was a triumph of modern architecture and lush landscaping set upon the natural backdrop and harsh landscape of the California desert.

Please find our fashion video along with Melis+Dainon’s Photos on the Ikaria website: https://www.ikariaresortwear.com/

To see more of my current fashion and commercial work please visit my portfolio page here:https://lucabuzas.com/porfolio-2/

I frequently post on my Instagram, please visit my creative production coordinator page here: https://www.instagram.com/lucabuzas/

CREDITS:

Client: Ikaria Resort Wear
Agency: Tiger House Films
Production Company: Tiger House Films
Video Director: Jason Kent Carpenter
Production Coordinator: Luca Buzas
Assistant Camera: Robin Pabello
BTS Video: Ben Gabriel Shultz
Photography Team / Casting: Melis+Dainon
Model: Barbara Fialho
Makeup Artist: Carissa Ferreri
Hair Stylist: Michael Kanyon

Commercial Wardrobe Stylist | The Ritz-Carlton Hotel Print Campaign

I worked with Christian Mushenko photographer and director as a commercial wardrobe stylist for The Ritz-Carlton Hotel during a print campaign in Shanghai, China. We were shooting during one afternoon/evening at The Ritz-Carlton’s top floor. I had 2 models to style from ESEE Model Management.

It was a great opportunity to collaborate with Christian because he just flew in from Sydney, Australia for a business meeting. Our project theme was introducing a young Asian couple’s lifestyle who is on a trip discovering Shanghai. As a commercial wardrobe stylist I changed the models wardrobe multiple times through the day to match their clothing to our story.

A commercial wardrobe stylist is a multi-functional role within the production team. Dressing the models in accordance with the photographer direction and effectively managing their day to ensure that shoot targets are achieved. A passion for current culture, trends, and brands is critical to the success of the role. The Ritz-Carlton is a business oriented hotel so we wanted to keep our models styling matching to the brand’s identity.

About The Ritz-Carlton: 100 years of history. Countless rewards. With an unshakeable credo and corporate philosophy of unwavering commitment to service, both in our hotels and in our communities, The Ritz-Carlton has been recognized with numerous awards for being the gold standard of hospitality. The Ritz-Carlton inspires life’s most meaningful journeys.

I was privileged to work on this commercial advertising campaign with Christian Mushenko photographer and The Ritz-Carlton. The final pictures are used internally in the company.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my commercial wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To learn more about Christian Mushenko’s work please visit his website page here: http://www.christianmushenko.com/

Los Angeles Makeup Artist | Vitamin T Video Shoot

As a Los Angeles makeup artist, I’ve had the opportunity to work with Vitamin T talent agency. I worked closely as a makeup artist with their video production team to understand their business needs. I was in charge of the styling and hair-makeup department. Camera-ready makeup is a very basic, light makeup which means very natural and bare skin finish, not too shiny and not too mat.

The products I used to create our main talent’s camera-ready makeup:

1) Estee Lauder Liquid foundation

2) Liquid cushion compact foundation

3) Teint miracle perfecting concealer pen

4) Antonym Cosmetics Powder foundation

5) Bronzer for contouring

6) Anastasia Beverly Hills Blush

7) Anastasia Beverly Hills brow palette, eyeshadows and mascara

8) Lipstick

Working as a Los Angeles makeup artist I love to create beauty looks for my clients. Especially I liked working with Vitamin T team because they give me complete creative freedom in terms of makeup and styling. We were shooting this promotional video for 2 days in their corporate office location in Los Angeles, CA.

Vitamin T is a talent agency for digital creatives and the design-minded companies who love them. Vitamin T partner with clients and talent and take the time to make sure they are connecting people who can help one another. They know that a great match goes beyond a skill search.

Over the past several years, I’ve been able to polish my skills as a makeup artist. I’ve managed to gain a vast range of experience, worked with many different clients, and allowing my ambition and energy to assist in the creative process and provide a satisfying result.

Check out the video to learn more about our collaboration: https://aquent.com/blog/digital-marketing-buzzword-alert-what-is-attribution-modeling

I constantly post about makeup trends, please visit my Los Angeles makeup artist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Please visit Vitamin T website for more: https://vitamintalent.com/

Mobile Fashion Stylist | Midol online commercial

As a Mobile fashion stylist, my work includes lots of traveling but mostly consists of working in the greater Los Angeles area. I’ve worked as a fashion stylist on many different short films and commercial shoots.

One of my recent gigs involved working with the director, Sonia Meg on a commercial for Midol. Midol is a website sponsored by Bayer U.S and offers medical services in women’s health. Bayer’s website includes a variety of content such as their software, graphic and fashion designs, photoshoots, artwork, artistic work, videos, music, sound, brands, and services.

Sonia Meg is a filmmaker based in Los Angeles. She’s worked on many different types of projects such as documentaries, short films, music videos, etc. We worked together for two days in an advertisement photoshoot. Midol’s gave Sonia and me the creative freedom we needed to make for a great experience.

Some of my duties on the Midol online TV commercial as a Mobile fashion stylist included:

Keeping up to date with current and changing trends in fashion and design according to the brand guidelines
Advising the client on fashion styling for visuals.
Selecting the most appropriate pieces from collections and ranges for the shoot.
Supervising the commercial shoot

Fashion stylists work for individuals, fashion houses, and clothing brands, and will sometimes require traveling to different parts of the world. Some of the main responsibilities include providing fashion advice, choosing and coordinating outfits for models in photo shoots or actors in television and film; and choosing props and accessories and preparing them for shoots. Working as a freelance Mobile fashion stylist in Los Angeles has given me the opportunity to be more creative with styling, choosing which style is better for each shoot, what works and what doesn’t, and learning something new every day.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my Mobile fashion stylist page here: https://www.instagram.com/lucabuzas/

To learn more about Midol please visit their website page here: https://www.midol.com/

Los Angeles Hairstylist | TILTA Commercial

As a Los Angeles hairstylist, I’ve had the opportunity to work with several well-known clients with brands such as Converse, Pinterest, Forever21, ANTA, MONTBLANC, Alibaba, Etam, Oppo, just to name a few. My experience in photo shooting, creative directory tasks, and commercial shoots led me to a recent gig I had with Overturn Media and our client, TILTA.

The client, TILTA, is a digital company founded in 2008 dedicated to creating high-resolution cameras. TILTA wanted to introduce its new camera KO filter in the digital market. I had got the opportunity to present my creativity as a Los Angeles hairstylist because she is in the list of top hair and makeup artists in Los Angeles. In this commercial, I worked with two professional dancers. The challenge for me was to style the hair and makeup in a way that was classy and simple, but elegant, while also taking into account the corresponding costumes, the location of the shoot, and the color coordination of TILTA’s new KO camera filter.

For this project, Overturn wanted someone who can enhance the features of the commercial, and they considered me among the list of top hair and makeup artists of Los Angeles. Overturn is a versatile company consisting of “storytellers who help brands build a narrative and create a unique experience for their consumers with a focus on design principles, problem-solving and creative storytelling”.

Over the past several years, I’ve been able to polish my skills as a Los Angeles hairstylist. I’ve managed to gain a vast range of experience, worked with many different celebrities, and allowing my ambition and creative energy to assist in the creative process and provide a satisfying result.

I constantly post about hair stying trends, please visit my Los Angeles hairstylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Please visit TILTA website for more: https://tilta.com/

Runway Fashion Stylist | Montblanc Boheme Collection Fashion Show

Montblanc Boheme collection launch is one of my projects I really enjoyed as a runway fashion stylist. It was a great project as I had to work with nine models of which falls into three different categories of the collection launch. These models were divided into three major themes which include business, creative and elegant.

I really enjoy working on fashion shows due to the fact that I cherish the speed of the show and I will be exposed to the latest designs. In addition to the direct contact and exposure to the latest designs, another personal benefit I enjoy as a runway fashion stylist in events like the Montblanc Boheme Collection Fashion Show is the access to top brands in such events.

At this event, we showcased the Montblanc Boheme watch collection in Shanghai. This was achieved through the big event which was organized by Activation group. Activation group has been a superior companion agency for luxury and top brands like Louis Vuitton, Dior and many more. The group gave a great opportunity for me to display my runway fashion stylist skills and they also provided a platform for Montblanc to showcase its great collection in Shanghai.

A celebrity contingent gathered in Shanghai to celebrate the worldwide launch of the women’s Montblanc Boheme collection in Shangai was supported by a notable group of celebrities from different industries present in the show to celebrate the achievement of Montblanc. During the show, different collections of jewel-encrusted watches and writing tools were displayed including the artists that designed the collections.

I was privileged to display my runway fashion stylist skills to Chinese clients. Artists were the introductory act of the occasion which was educative and entertaining. Distinguished celebrities such as Chris Hemsworth and wife Elsa Pataky, Kim Hee-ae who is a famous actress from South Korea and Taiwanese personality, Gwei Lun-Mei was present at the event.

I frequently post about fashion trends on my Instagram, please visit my runway fashion stylist page here: https://www.instagram.com/lucabuzas/

To learn more about Montblanc please visit their website page here: https://www.montblanc.com/en-us/home.html

Celebrity Wardrobe Stylist In Los Angeles California I ANTA

One of the most exciting projects I was apart of was working as a celebrity wardrobe stylist in Los Angeles, which is where I am based. But I have also worked on projects in places such as Shanghai, China, for a shoot with Kevin Garnett and Rajon Rondo for ANTA shoes. It was exciting because not only did I get to travel, but I also had the opportunity to style celebrities.

Currently, ANTA is one of the leading brands of shoes. Their models include a team of world-famous athletes who have excelled in their respective sports. They are a fantastic brand to work with, and I hope to work with them on future campaigns.

What is great about being a celebrity wardrobe stylist in Los Angeles for a sports brand is that I work with a specific set of products, and having my wardrobe choices narrowed down definitely makes styling easier. I love working with sports brands because I also get to experience their new products before they are out on the market.

I was able to work on the project because of RedPlus, which is one of the first agencies to work on fashion films in Shanghai. They provide production services from creative development, casting, location scouting, set design and post-production, with a team comprised of international photographers, stylists, creative directors, hair and makeup artists and illustrators.

Since I was able to work on so many great projects, I feel like I want to share some of the tips and tricks of the trade for those interested in entering the industry. I am a self-made wardrobe stylist and I continue to make efforts to build up my portfolio in order to show clients the years of experience I have attained, as well as skills that would be beneficial to their projects. I think the greatest advise I could give is to work on your portfolio and maintain good relationships with your clients.

I had an excellent time working with ANTA and RedPlus, and I hope to create a long lasting business relationship with them for the future. Take a look at the final print campaign here: https://lucabuzas.com/portfolio/anta-sport/

I frequently post about fashion trends on my Instagram. Please visit my celebrity wardrobe stylist in Los Angeles page here: https://www.instagram.com/lucabuzas/

To learn more about ANTA please visit their website page here: http://en.anta.com/

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