Branded Video Stylists Archives - Page 7 of 12

Television Wardrobe Stylist | Cathay Bank Commercial

Television Wardrobe Stylist| Cathay Bank Commercial

As a television wardrobe stylist, I got a chance a couple of months ago to work with Tiger House Films production company for a Cathay Bank commercial spot. Tiger House Films was contacted by Plan C Agency located in Downtown Los Angeles to produce several social media videos for Cathay Bank.

I styled about 10 talents through multiple wardrobe changes during this commercial production. The wardrobe direction given from the client and director was business and business casual so I brought many options from ZARA and H&M stores.

The target audience for this project was the Chinese American demographic here in the United States. By getting social media video content marketed to this particular group about the benefits of banking with Cathay, the wide reach of internet marketing has allowed for Cathay Bank to see immediate results and benefits regarding exposure of their brand.

Because Cathay Bank first opened in 1962 in Los Angeles’ Chinatown as the first Chinese-American bank in Southern California, our goal was to teach the history of this brand to new customers, bringing in the next generation of Chinese-American consumers. In 1979 Cathay Bank opened its first branch office in Monterey Park. Its first overseas representative office in Hong Kong was opened in 1985.

I had a great time working with Cathay Bank and Tiger House Films team as a television wardrobe stylist and hope to create a lasting business relationship with them for the future. As a stylist, I mostly work on TV commercials, branded videos, and fashion shoots.

I constantly post about fashion styling trends, please visit my television wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Client: Cathay Bank
Production Company: Tiger House Films
Director: Tony Au
DP: Martin Moody
Creative Coordinator / Wardrobe stylist: Luca Buzas

TV Commercial Stylist | New York Life Insurance Commercial

I was hired as a TV commercial stylist multiple times by Tiger House Films production company for a New York Life Insurance Commercial. This TV commercial production had a very fast turnaround and we are happy to say that our workflow with Plan C Agency executed the projects of very high quality. I had to make sure all the talent had their wardrobe options so I was able to deliver the best to our client on the shoot days. As a wardrobe stylist based in Los Angeles, I was able to communicate with all the talent their wardrobe options very well.

We shot this commercial for 2 days, one day in an ice skating rink and in the client’s Los Angeles office. The second day was a beautiful house located in Beverly Hills. Not only did wardrobe styling on this job but I was also the hair and makeup artist. The commercial turned out great, it is very dynamic. Our schedule for this creative commercial was a bit difficult as we had to do an overnight due to the Pasadena Ice Skating Center’s schedule. Tiger House Films crew made the difficult situation into a very smooth and precise shoot that went off without any problem.

The plot of this branded media revolves around an affluent Asian American family who wants the best for their daughter. She tries activities such as piano and violin (very popular culturally relevant activities in Asian American communities across the country) but can’t quite find her niche. She finally tries something more athletic, ice skating, and realizes her passion for the sport.

Plan C is a multicultural marketing and communications agency with offices in Los Angeles and New York. Their mission is to guide brands on their path to growth through strategic planning, advertising, traditional & digital media, events, and PR.

I had a great time working with New York Life Insurance and Tiger House Films team as a TV commercial stylist and hope to create a lasting business relationship with them for the future. As a stylist, I mostly work on TV commercials, branded videos, and campaigns with THF production team.

I constantly post about fashion styling trends, please visit my TV commercial stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Director: Tony Au

Agency: Plan C Agency

Production Company: Tiger House Films
Creative Coordinator and Stylist: Luca Buzas

Los Angeles Wardrobe Stylist | Ember Commercial

Ember, a design-led temperature control brand hired me as a Los Angeles wardrobe stylist for their commercial spot in July 2019. I love to work with creatives who have great taste in their work and advertising materials. We shot this video campaign during 1 day in Los Angeles, CA.

I styled 2 talents through multiple wardrobe changes during this photo campaign production. The wardrobe direction given from the client and director was casual and lifestyle so I brought many options from ZARA and H&M stores. In advertising I usually shop new clothes from a variety of brands. I shop A lot, especially if I work on a video campaign with multiple models. I usually shop three to four times the amount I actually need.

About Ember: The Ember Ceramic Mug is beautifully designed to be used in your home or at your desk, and keeps your beverages at the perfect temperature from the first sip to the last drop.

Ember was created to solve a simple, yet universal problem for coffee and tea drinkers. Using their patented temperature control technology, Ember invented a way to extend the moment of perfection with your favorite hot beverage.

We shot this commercial spot at Ember’s office and at a home location. Designed for home or office, the new Ember Mug does more than simply keep your coffee hot. Their smart mug allows you to set an exact drinking temperature, so your coffee is never too hot, or too cold.

I had a great time working with Ember’s Team as a Los Angeles wardrobe stylist and hope to create a lasting business relationship with them for the future.

I constantly post about fashion styling trends, please visit my Los Angeles wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Director: Dori Oskowitz
HMUA and Wardrobe Stylist: Luca Buzas

Commercial advertising stylist | VoyageLA Interview

As a commercial advertising stylist I got a chance a couple of weeks ago to give an interview to an online magazine called VoyageLA. The interview can be found as part of the Inspiring Stories series here:

http://voyagela.com/interview/meet-luca-buzas-lucabuzas-hollywood/?fbclid=IwAR0MIU9_keVXLCmTJwqo8j-LvPie0Ujxxcl7C-0tTwScBQ-JKBEbD_XSsdQ

Let me tell you a little bit about the interview. VoyageLA asked me a couple of questions via email such as how I started my career, what kind of issues I was facing along the way and about my current/future projects. They gave me about 2 weeks to get back to them which was plenty of time to put together my answers. At the end of my interview they asked me to recommend 5 people who also work in the film / advertising industry because they would like to expend their community to their readers.

I love collaborating with magazines that create interesting stories and connect people together. VoyageLA introduces creatives in different areas of LA, for example they have people in Hollywood, Beverly Hills, Santa Monica etc. so you can search and read about industry professionals in your area.

About VoyageLA: The Voyage Group of Magazines started in Los Angeles with their flagship publication VoyageLA. After generating their first million page views in LA they knew their content was resonating with the community. They’ve since grown to a handful of other amazing cities with the help of an incredible network of friends, associates, local insiders and influencers, PR firms, local bloggers, artists, creatives, entrepreneurs and other professionals.

It was a pleasure collaborating with VoyageLA on this interview as a commercial advertising stylist and hope to create a lasting relationship with them for the future.

I constantly post about fashion styling trends, please visit my commercial advertising stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Los Angeles Stylist | VERVET Jeans Photo + Video Campaign

VERVET denim fashion brand hired me as a Los Angeles stylist for it’s Fall-Winter 2019 photo + video campaign shoot in August 2019. I love to work with brands who have great taste in their work and ad materials. We shot this photo + video campaign during 1 day in Los Angeles, CA. The production company called Ekko Media is based in Orange County. I styled with 2 agency models, they both looked amazing on the final spots.

New brand VERVET has the best design, the best quality, and it’s phenomenal fit which always
presented and proven by Flying monkey and yet keeping the affordable price range to fulfill their
customers’ needs and tremendous requests. I matched their denim pieces with ZARA, H&M, Nordstrom and Adidas clothing.

Famous for it’s ability to spread love and joy to anyone around it, Vervet Denim, like it’s name origin
hopes to do just that. To spread love and joy to everyone around them by providing what they do best.
The latest trends, premium fabrics, high quality washes, and legendary fit all sewn up into a price that
all people can accept. I absolutely love their jeans.

Founded in 2000, Ekko Media is a full service digital agency that has the unique ability to bridge the gaps between strategy, creativity and execution, creating a seamless digital dialogue between a brand and its customers.

I had a great time working with VERVET denim and Ekko Media as a Los Angeles fashion stylist and hope to create a lasting business relationship with them for the future.

I constantly post about fashion styling trends, please visit my Los Angeles stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Client: VERVET
Production: Ekko Media
Stylist: Luca Buzas

Location: Orange County, Los Angeles

Los Angeles Fashion Stylist | Keep it Summer! Photo Campaign

Ray Cli, photo art director/producer hired me as a Los Angeles fashion stylist for his Keep it Summer! photo campaign spot in July 2019. I love to work with creatives who have great taste in their work and advertising materials. We shot this photo campaign during 1 day in Los Angeles, CA.

I styled 8 talents through multiple wardrobe changes during this photo campaign production. We worked with top agency models from Meraki Models, DT Model Management and MP Management. The wardrobe direction given from the photographer / producer was casual and lifestyle so I brought many options from ZARA stores and rented from showrooms. In advertising I usually shop new clothes from a variety of brands. I shop A lot, especially if I work on a photo campaign with many models. I usually shop three to four times the amount I actually need.

About Stanton: Stanton is a third generation photographer and director specializing in cross-platform campaigns. The perspectives and observations he gained from growing up in Missouri and Texas before eventually landing in Seattle are part of what makes his work unique. His photo series “Color is Everything” was featured as a solo show at the Seattle Museum of Art. Some of his more well-known commercial clients include Starbucks, Microsoft, Amazon, PizzaHut, Acer, and Vanguard. In 2019 he was named in the top 10 Seattle lifestyle photographers by Peerspace. You can check his works here: http://www.stantonjstephens.com/

I had a great time working with Stanton and Ray as a Los Angeles fashion stylist and hope to create a lasting business relationship with them for the future.

I constantly post about fashion styling trends, please visit my Los Angeles fashion stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

CREDITS:

Photographer: @stantonjstephens
Producer: @rycliry
HMU: @reneeloizmakeup @fortheloveof__beauty
Prop: @scottpalmerstudio
Agencies: @dtmodelmgmt @merakimodelmgmt @mpmanagement

Los Angeles Beauty Influencer | TYME Iron Pro Collaboration

As a Los Angeles beauty influencer I often collaborate with different brands. TYME sent to me a package including their Iron Pro, Upstaged Thermal Protectant and their Tymeless Protect & Shine. As a beauty influencer in Los Angeles, I mostly work on TV commercials, branded videos, and campaigns so I always need to have my kit professionally put together for my clients. TYME products really help me to stay professional and ready for any situation.

I love my TYME iron, you can create any hairstyle you like with it! You should expect your TYME Iron curls to last for days. Below are a couple of tips to help get more life out of your style:

Make sure you are curling at a slow speed, with loose tension. If you gliding too quickly down the hair strand your hair won’t properly heat, which can cause your curls to fall.
Evaluate your foundational products.
Check your temperature setting. If your hair is thick or naturally curly you may need to go up a heat setting to set in your curls.

TYME designs products that give every individual the confidence to recognize their own unique beauty. They are a small company, and a family, who are committed to making life easier with superior products, next level customer service and education.

Being a Los Angeles influencer means having a social media base with a significant and engaged following. Because of my professional background in Hollywood, endorsing specific makeup and beauty brands through shareable, digital content allows brands to get their products to the right people.

I really enjoyed collaborating with the TYME. I get excited about working with new beauty products and about what I can achieve with their products from project to project.

I constantly post about hair and makeup trends, please visit my Los Angeles beauty influencer page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Los Angeles Wardrobe Stylist | Joybird Furniture Advertising

Joybird, a furniture company hired me as a Los Angeles wardrobe stylist for their commercial spot a couple of months ago. I love to work with brands who have great taste in their marketing and advertising materials. We shot this commercial spot for 4 days in their studio in Los Angeles, CA.

I styled 4 talents through multiple wardrobe changes during this commercial production. The wardrobe direction given from the director was casual and lifestyle so I brought many options from ZARA and H&M stores. In advertising I usually shop new clothes from a variety of brands. I shop A lot, especially if I work on a branded content/ad. I usually shop three to four times the amount I actually need. I’m expected to have endless options for the clients.

I love to be on set, I could work alone if it’s a small shoot or if it doesn’t require to have assistants. This is an entire job to steam and make everything look as it has to be.

About Joybird: Joybird was founded on the idea that people should never settle when it comes to their home furnishing, but rather have the freedom to be boldly original. Their custom-made and curated furniture is built to meet the demands and unique tastes of our customers, providing a high-quality product that will be enjoyed for a lifetime. Joybird is humbled to be a part of your home. Joybird offers high-quality, responsibly sourced furniture meant to last a lifetime. Their goal is to change the way you buy furniture online, providing customized pieces.

I had a great time working with Joybird as a Los Angeles wardrobe stylist and hope to create a lasting business relationship with them for the future.

I constantly post about fashion styling trends, please visit my Los Angeles wardrobe stylist page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

Fashion Show Coordinator | Stella Lam Runway Show

Stella Lam haute couture collection launch is one of my projects I really enjoyed as a fashion show coordinator. It was a great project as I had to work with twelve models of which falls into three different categories of the collection launch. These fashion models were divided into three major themes which include luxury, creative and elegant. As well, I coordinated matching hair and makeup looks to the stunning dresses.

With the increasing social recognition to ‘women’s independence’, ‘dress’ in Stella Lam’s interpretation is more like a fashion icon symbolizing the social civilization. Stella Lam firmly believes that a woman’s charm comes from the different sides of temperament from the inside out, while a well-dressed woman embodies a sense of confidence and the pursuit of quality of life. Therefore, Stella Lam is the embodiment of the art of living.

Derived from care and focus on women’s life, ‘magnificence out of luxury, conciseness out of simple, personality without losing the taste’ features the value of Stella Lam.

Stella Lam is mainly in the service of urban women of all social occasions and moments, paying attention to women’s needs of various body sizes in all ages with various social appearance, providing you a great variety of ready-to-wear and make-to -order dress of all product lines.

I was privileged to display my fashion show coordinator skills to Chinese clients. Artists were the introductory act of the occasion which was educative and entertaining. Distinguished celebrities and influencers were present at the event.

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

I frequently post about fashion trends on my Instagram, please visit my fashion show coordinator page here: https://www.instagram.com/lucabuzas/

To learn more about Stella Lam please visit their website page here: http://www.shanghaifashionweek.com/?portfolio_page=stella-lam

Los Angeles Costume Designer | Drink UbU Commercial Shoot

Lemonlight, a production company / advertising agency hired me as a Los Angeles costume designer for their UbU commercial spot a couple of months ago. I love to work with brands who have great taste in their marketing and advertising materials. We shot this commercial spot for 2 days around Venice and Santa Monica beach in Los Angeles, CA.

I styled 5 talents through multiple wardrobe changes during this commercial production. The wardrobe direction given from the director was casual and lifestyle so I brought many options from ZARA and H&M stores.

About UbU: A healthy lifestyle and daily mindful choices are the first steps to a balanced mind and body. If you need vitality and focus with UbU Organic Natural Energy, or the benefits of full spectrum hemp with UbU Organic Hemp Tonic, each bottle provides an immune system boost, supports digestive health, and promotes hydration. UbU naturally empowers you to be your best, balanced self, so you can face almost anything life throws your way.

Lemonlight believes in teamwork to create and fulfill every client’s vision. They house some of the most talented crew members in the country in order to offer each client a unique production that promises success. Lemonlight instills core values and ethical standards that create professionalism and creativity within their company and for their clients. They focus on narrative storytelling to produce cinematic images that inspire an emotional response from your audience.

I had a great time working with Lemonlight and UBU as a Los Angeles costume designer and hope to create a lasting business relationship with them for the future.

I constantly post about fashion styling trends, please visit my Los Angeles costume designer page here: https://www.instagram.com/lucabuzas/

To see more of my work please visit my portfolio page here: https://lucabuzas.com/porfolio-2/

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